Marketing Agency

We are Ginger

We craft brands, educate audiences, influence change and build communities. Distilling the complex into clear, creative communications. Our passion is derived from projects that matter, working to support the leaders who are changing the face of our region.

The difference is our people. We've assembled a team of the most talented, professional, passionate and organized creatives in the Atlantic region.

 
Undisclosed
 
Undisclosed
 
2 - 9
 Founded
2009
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Fredericton, Canada
headquarters

Reviews

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Branding for a High End Shoe Company

“Overall, they've helped our business grow significantly...”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Confidential
 
Nov. 2017 - Ongoing
Project summary: 

The Ginger Agency provides branding services, including the design and development of a website, overseeing email and PPC campaigns, and providing SEO support as needed.

The Reviewer
Marketing Manager, Shoe Company
 
Verified
The Review
Feedback summary: 

The Ginger Agency delivered branding designs that have have effectively communicated the company's vision to customers. They've also carried out successful marketing campaigns that have resulted in significant sales. Communicative and transparent, they continue to be great partners.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the marketing manager for a high end shoe company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The Ginger Agency?

We initially engaged The Ginger Agency to provide branding services as we started our company.

SOLUTION

What was the scope of their involvement?

The Ginger Agency started working on our branding from the start of the company, developing our website, providing SEO services, and overseeing email campaigns in the process. They've worked on specific advertising for Black Friday and oversee digital marketing strategy and PPC campaigns.

What is the team composition?

We primarily work with Hilliary (Manager of Client Services, The Ginger Agency), as well as a great designer, Susana (Art Director, The Ginger Agency).

How did you come to work with The Ginger Agency?

We had heard of them through local magazine features and liked that they were based locally. They were easy to communicate with from the start.

What is the status of this engagement?

We've been working together since November 2017 and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The Ginger Agency created a luxurious experience for our customers in line with our vision. The Black Friday campaign they worked on resulted in our most successful weekend for sales–we almost sold out of shoes. Overall, they've helped our business grow significantly and created branding that sets us apart in a very saturated market.

How did The Ginger Agency perform from a project management standpoint?

We usually hold kickoff calls for new projects and collaborate closely on any revisions as needed. Their turnaround time is very quick and their team continues to be very responsive and receptive to our needs.

What did you find most impressive about them?

They're very analytical when it comes to creating designs that influence consumer behavior. Their design team is very talented; they're able to come up with unique ideas and provide valuable insight.

Are there any areas they could improve?

No. Compared to other agencies, they're a lot more transparent and seem to genuinely care about project outcomes and client satisfaction.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They've never been late.
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer