Gangbustrs

Gangbustrs is a B2B go to market and category design studio that helps SaaS, fintech, and AI teams close the “great demo, stalled deal” gap by making your value obvious and your story defensible. We build a buyer first GTM system that starts with category design and positioning, then turns it into clear messaging and proof so buyers understand where you win and feel safe saying yes. Execution extends across your website, content, and sales enablement, including proof libraries, talk tracks, and objection handling. Engagements range from a ready to use Narrative System deck to fundraising sprints, rebrands, and enterprise demand gen programs built for long cycles.

Services include category and buyer research to define a clear POV, positioning, and journey map. Then we install a narrative and messaging system that aligns founder, sales, and marketing, and build proof that de-risks the decision: a proof-points library, talk tracks, and an objection bank. Execution is ready-to-deploy across website copy, sales decks, thought leadership, case studies, and ABM/demand campaigns built for long buying cycles. When needed, we also refresh brand identity and templates so the story looks as credible as it sounds.

Leading Gangbustrs is David Schafer, a seasoned marketer with 25 years of experience with top brands, agencies and fast-growing startups. With a background at agencies like WPP, Wunderrman, W&R and many enterprise tech clients, David has honed his marketing toolbox to quickly align clients on the right brand behaviors for growth.