FraSal

BACKGROUND

Introduce your business and what you do there.

I am a marketing assistant at a baked goods company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with FraSal?

We hired FraSal to help us come up with the digital strategy.

SOLUTION

What was the scope of their involvement?

FraSal strategized the launch of our new set of products. They focused on promoting our company through Instagram and Facebook. We were looking to reach a younger market and transmit our messages to our clients.

What is the team composition?

We worked with five people from their team. 

How did you come to work with FraSal?

I had known about FraSal’s work ever since because I’m acquainted with one of the owners. I had also heard many good things about their agency, so I decided to hire them.

How much have you invested with them?

We pay about $600 per month for the basic marketing package.

What is the status of this engagement?

We’ve been working with them for more than a year now, starting in March of 2020. Our partnership is still ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The results have been very positive. FraSal has effectively translated our ideas into a great campaign, and they’ve helped us reach a younger audience. 

How did FraSal perform from a project management standpoint?

We communicate via email and Whatsapp. The campaign materials that they would send to us for checking rarely require any revision or improvement. 

What did you find most impressive about them?

The quality of their design and the extent of their reach is impressive. They are great at optimizing the results and keeping our needs and budget in mind.

Are there any areas they could improve?

The only issue we’ve had is that they usually send us the promotional materials very close to the release date. It leaves us with little time to review the material and make request changes, even though that’s rarely needed.

BACKGROUND

Introduce your business and what you do there.

I’m the chief of data science of MedX SpA; It's a company dedicated to medical imaging.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with FraSal?

We needed help generating a software platform for our business.

SOLUTION

What was the scope of their involvement?

FraSal generated a platform for us. They implemented a pipeline of computations that we were developing locally on the web so that users could access these mass computations.

They put our pipeline in the cloud in a period of 3–4 months. We started to work with FraSal through meetings. They did everything online because we were in the COVID-19 pandemic lockdown.

What is the team composition?

There were around six people involved in the project, but I only had contact with two developers from their team. 

How did you come to work with FraSal?

Our CEO coordinated the work with FraSal, and then he introduced us to them and the rest of the technicians.

How much have you invested with them?

We spent around $10,000 with them.

What is the status of this engagement?

We worked together from April–May 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We worked locally with another group before; now, we can share our work with different customers thanks to FraSals’ work. They had the skills to reflect the things that we were working on and developed what we needed. They also allowed us to do the most important thing: sharing the work with our customers.

How did FraSal perform from a project management standpoint?

What I liked the most was that they were flexible. We needed 2–3 days during the week to do meetings for the coordination, presentation, and evaluation. They were very flexible to adapt to that.

That made it super easy to work with them. Regarding the deadlines, they were just on time.

What did you find most impressive about them?

Usually, we face problems, but we don't have the solution right away. We need to try some hypotheses and evaluate these, and in general, they were very open to this kind of approach. They adapted quickly to our workflow, and they liked it too. 

Are there any areas they could improve?

I want more efficiency in running the codes, but I think they were savvy with their work for the moment.

Any advice for potential customers?

I encourage working with them. People send their projects to this company, and they have to develop them independently, but it's more beneficial for everybody to work together.

BACKGROUND

Introduce your business and what you do there.

The company’s name is Tiarg. It’s an Argentinian company with 23 years in the local market and we provide technology services. We have several business units. I’m the director of the Software Factory, which is one of those units within the system.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with FraSal?

The work that we’re doing with FraSal has to do with a project that’s already in a maintenance phase. They provide maintenance services for the back office and backend part of it.

SOLUTION

What was the scope of their involvement?

FraSal was specifically hired to do corrective and evolutionary maintenance on a developed human resources application for recruiting and evaluation of soft skills. The objective was to give the dashboard more functionality and have them address any of our client’s issues if they show up. They used React for the frontend of our back-office solution and Python for the backend.

What is the team composition?

They assigned one person to our project.

How did you come to work with FraSal?

They found us and got in touch with our executive director. We had a conversation with them and saw which candidate they had to offer. A while after our conversation, the need arose to hire someone specifically and they already had resources that complied with all the characteristics we were needing.

How much have you invested with them?

I think we’re around $4,000 and $4,500 USD spent so far.

What is the status of this engagement?

We started working with them about five months ago. We’re still working together and it will likely stay this way for a while.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The assigned team member’s good disposition and commitment produced quick results despite only having a week’s long induction. He started producing immediately. This is very positive for the project and for our team. Thanks to his abilities, they’re all able to work well as a team. This resource has adapted well to our way of working and is very flexible when it comes to necessary changes.

How did FraSal perform from a project management standpoint?

We use Jira and Conflience for tracking everyone’s work, and the assigned resource uses that for planning and prioritizing. We also have a monthly conversation with his superior at FraSal just to follow up and detect any additional needs we may have or address any difficulties for them or us. I think there’s a very fluid collaboration between us.

What did you find most impressive about them?

The speed at which they started producing results was noteworthy, as well as their commitment and positive attitude.

Are there any areas they could improve?

We did have a situation where our resource needed some additional support from FraSal. We faced a complex situation in which because of our tight timeline, they took some alternate roads for resolving a specific issue. Since we had such a short timeframe, we couldn’t take the necessary amount of time to find the most fitting solution for the problem. Overall, I think we’re working really well together.

BACKGROUND

Introduce your business and what you do there.

I work at a regional telecommunications company as an online development coordinator.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with FraSal?

We needed web development services.

SOLUTION

What was the scope of their involvement?

FraSal works on our website, managing all backend and other web functionalities for things such as sales. They usually use .NET.

What is the team composition?

We have worked with two people.

How did you come to work with FraSal?

They have been our partners for a long time. We always collaborate and have developed a great working methodology.

What is the status of this engagement?

They’ve been working with the company before I did, and I started two years ago.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

FraSal is great at meeting our time-to-market; we always have tight schedules, and they have been able to stick to them. Also, the quality of their development is great.

How did FraSal perform from a project management standpoint?

We always have weekly remote meetings and direct communication via Whatsapp. We also use Trello for project follow up.

What did you find most impressive about them?

Their capacity to adapt to our needs and to always find the best solutions stands out to me.

Are there any areas they could improve?

We want to achieve automated testing, but this is something that we’re already working on with them.

BACKGROUND

Introduce your business and what you do there.

I’m the CIO of Emérita Legal, we’re a legal services agency.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address FraSal?

We hired them for several web development projects.

SOLUTION

What was the scope of their involvement?

They used JavaScript, AngularJS, Node.js, and MySQL to develop the platforms.

What is the team composition?

There are six members on their team.

How did you come to work with FraSal?

We found them on a freelancing platform. After checking profiles that were specialized in the technologies we needed, we found FraSal, interviewed them, and they were our best option.

How much have you invested in them?

We’ve invested around $50,000.

What is the status of this engagement?

We started working together in September 2019, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve collaborated with them for different projects, and the results have always been very positive. Overall, we’re very happy with their work.

How did FraSal perform from a project management standpoint?

We communicate via Skype and use Asana for project management. They also use Scrum and it has worked well. As for deadlines, they’re not always exactly on time, but they tend to deliver what they promise with a relatively short margin.

What did you find most impressive about them?

Their development skills are impressive. They use very clean code, implement a lot of good practices, and are good overall.

Are there any areas they could improve?

No, I can’t think of anything. I’m happy with their work.