Fragment - Fuse - Emerge
With offices in Serbia, Sweden and the USA, Fragmant is a multi-disciplinary design agency which crafts Products, Services and Programs that advance businesses and touch people's lives.
Over 6+ years experience and 6 renowned awards, we combine classic brand strategy and account planning to identify a brand’s true capability. Further transforming this capability into content, products, services and campaigns – creating and defining experiences that users love.
We specialize in UX/UI Design, Branding, Web Development and Mobile App Development. Through high-quality Digital Media, Web Platforms, Mobile Platforms, User Interface, User Experience and Brand Systems, we will help you express yourself, communicate with your audience and achieve your target results through Brand Identity, Brand Visibility, Interface Usability, as well as Product Development and Product Redefinition.
Having helped over 150+ businesses, including Samsung, TEDX, UNESCO, Orange, Virgin Mobile and Maersk, we would be delighted to be part of your journey!
Drop us a line and we will get in touch, so we can discuss your ideas further and understand your business requirements!
headquarters
other locations
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Östermalmsgatan 14-18Stockholm 114 26Sweden
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245E 44th Street, Ap 14ENew York, NY 10017United States
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G.K. 98/2New Delhi, DL 110048India
Focus
Portfolio
Samsung, Maersk, Orange, Basefarm, TEDX, Pearl Academy, Carl's Jr., UNESCO, RELX, NDTV.
Samsung ONE UI Developer Portal
Redesigned the Samsung ONE UI Developer Portal with the guideline specifications, animations and other interactions.
Healthcare & EHR Application Interface
Replete Health app being the only product offering by the company required a cycle revamp with the new features to be integrated within the current ecosystem enhancing the overall usability of the app.
The solution Architecture involved disintegrating all the action points and classifying the action unions in a more comprehensive way followed with heuristics to allow easy assimilation of information, further gathering data in a corrective manner by the least intrusion by the user.
- User Journey Mapping.
- Information Architecture and Clustering.
- Object Disintegration and Classification.
- Wireframing.
- Brand Language and Visual Schematics.
- User Interface and Design.
- Rapid Prototyping.
- Testing and re-fragmenting.
American Embassy School
LMS and Responsive UI UX and Web Design for American Embassy School
Brand Design for Carl's Jr.
Visual Design components and graphics for Carl's Jr.
Experience Design for Oberoi's
The Oberoi Group, founded in 1934, operates 31 hotels, Nile Cruisers and a Motor Vessel in the backwaters of Kerala. The Group has presence in six countries under the luxury ‘Oberoi’ and five-star ‘Trident’ brand. The Group is also engaged in flight catering, airport restaurants, travel and tour services, car rentals, project management and corporate air charters.
Creating custome web expereince for their hotel chain and brand.
Quiki Dashboard & App UI-UX
Growing population lead to more vehicles on the road thus increasing traffic congestion and pollution. Quiki App connects people travelling on same route and same time. It helps to identify matches, connect instantly, communicate and share costs in cashless way.
Consumer App and Business Analytics Dashboard for the product.
Reviews
the project
UI/UX Design for Product Development Company
"They have a lot of knowledge in terms of the different parameters when considering user experience."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the creative director for a software-based product company, and we provide a more holistic approach to social networking. We create solutions for web-based and CRM platforms and we have a strong team based in Serbia, India, and Sweden.
What challenge were you trying to address with Fragmant?
We were looking for a partner who can assist us in a logistics-based platform project. We have a strong development team but unfortunately, we don’t have a lot of bandwidth for UI development.
What was the scope of their involvement?
Fragmant provided UI development and frontend design for one of our projects. We then worked together in integrating the designs they created into the backend systems.
We initially started with the briefing from the client talking about their problem and how we can solve them. It took about 2–3 months of back and forths with the client, before they approved and finalized the wireframe. Once that was done, Fragment provided us with the visual design system with a brand new UI document that included all the details required.
What is the team composition?
We worked with two designers, one project manager, and two frontend developers, so there were roughly about five people who worked on the project.
How did you come to work with Fragmant?
We came across their website and we were impressed with their content involving UI development. They have a lot of knowledge in terms of the different parameters when considering user experience. We know that their competitors have a lot of skills, but we just felt like they knew better than others based on their portfolio.
Additionally, they’re based in Serbia and we actually have an office there, so it was easy for us to coordinate with them in terms of time zones.
How much have you invested with them?
We worked in different phases. The first phase cost us about $15,000, the second was roughly around $10,000, and the final phase was about $15,000. If I were to calculate the total, we spent around $40,000–$45,000.
What is the status of this engagement?
Our partnership ran from March 2020–January 2021.
What evidence can you share that demonstrates the impact of the engagement?
We benchmarked the success based on how happy the client was, and how efficiently they are using the system. We didn’t experience any issues over the course of working with the client, as well as Fragmant. The product was recently deployed so we’re still going to be gathering consumer insights for their comments and feedback. Though everything is good at the moment.
How did Fragmant perform from a project management standpoint?
Their oral communication was fine as we didn’t struggle much regarding that. We used an agile method of working so there were no contingent timelines that we had to complete the project under. It’s more of a flexible schedule as opposed to waiting for deadlines. Whenever something came up, it was resolved right away.
We typically used Zoom and WhatsApp and we communicated with them once a day — usually in the morning. We would talk about the day’s agenda and report any progress updates or new developments.
What did you find most impressive about them?
Because I was working with the design team and closely monitoring the project from my site, I found their design team to be really great. They were very creative and would come up with out-of-the-box ideas. In terms of UI development, there are some constraints that make it successful and those trends should be carried forward. However, in terms of the way they designed the product, they were really distinct.
In terms of communication, we’ve worked with a lot of European agencies, and some of them don’t have the level of communication Fragmant has. Communication is one great attribute to help with managing the project, and understanding the business.
Are there any areas they could improve?
In terms of improvement, maybe they can deliver their tasks more promptly, as opposed to taking their time. Then again, I can’t complain too much because we all agreed on the methodology of the process. There was a lot of waiting between all three parties so not much could’ve been done.
Do you have any advice for potential customers?
Before partnering with them, it’s always better to have a plan before starting a project. It’s better to work with an agency when you have a more concrete plan from the beginning.
While feedback for the product is yet to be acquired, Fragmant was still praised for keeping the clients happy and minimizing the issues involved with the development. Internal clients are impressed with how they were able to manage the project with flexibility and efficiency.