Forcoda

BACKGROUND

Please describe your company and position.

 I am the HR Director of a transportation company 

Describe what your company does in a single sentence.

We are an employee-owned business built on nearly a century of experience in transportation and logistics. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Forcoda to accomplish?

• Redesign existing websites or portals with a user-centered design approach to enhance customer and employee experience.

SOLUTION

How did you find Forcoda?

• Online Search
• Clutch Site

Why did you select Forcoda over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Forcoda were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Forcoda worked closely with us to redesign their digital platforms, focusing on creating a more engaging and intuitive experience for both customers and employees. The scope included conducting user research, developing wireframes, and delivering a fresh, responsive design for their website and internal portals. Key deliverables included a complete UX/UI overhaul, a consistent design system, interactive prototypes, and improved navigation flow all aimed at making online interactions smoother and more visually appealing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The redesign led to noticeable improvements across our digital platforms. User engagement increased as visitors spent more time on the site, and navigation became more seamless, reducing bounce rates. Employees also reported greater efficiency when using internal portals. The refreshed design strengthened the company’s brand presence online and provided a smoother experience for customers booking services or finding information, clearly reflecting the project’s success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was well-organized and transparent from start to finish. They maintained clear communication, regularly sharing updates and gathering feedback at every stage. All milestones were met on schedule, and any adjustments we requested were handled quickly and professionally. Their proactive approach made the entire process smooth and stress-free, showing real commitment to meeting our goals and delivering quality results on time.

What was your primary form of communication with Forcoda?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They truly cared about how people would interact with every element. Their ability to turn complex ideas into simple, intuitive designs was impressive. They also took the time to understand our industry and tailored every solution to fit our goals perfectly, which made the collaboration feel genuinely personalized.

Are there any areas for improvement or something Forcoda could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the CEO of an engineering company 

Describe what your company does in a single sentence.

We build automations

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Forcoda to accomplish?

• Rebranding
• Create a new website
• Improve our brand proyection

SOLUTION

How did you find Forcoda?

Online Search

Why did you select Forcoda over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Forcoda were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work with Forcoda was pretty extensive, and honestly, they nailed it every step of the way. We approached them for a full rebranding project, which included refreshing our entire visual identity and creating a brand-new website on WordPress.

They started by really getting to know us—our values, our audience, and where we wanted to take the brand. From there, they delivered a completely new look: a fresh logo, a modern color palette, and a set of brand guidelines that finally made everything feel cohesive.

On the website side, they built a beautiful, responsive WordPress site that’s not just eye-catching but super easy for us to update on our own. They even added custom features tailored to our needs, which made it feel like the site was made just for us.

The deliverables included the logo and branding materials, the full website design and build, and clear documentation on how to use everything. They kept us involved the whole way, and their team was so easy to work with—it felt like they were just as invested in our success as we were.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results spoke for themselves. The rebranding gave our business a fresh, professional vibe, and people actually noticed. We started getting more positive feedback on our look, and the new website played a big part in that. Traffic to the site went up, people were sticking around longer, and inquiries started coming in more consistently.

The biggest win? The website is finally easy to manage. No more wrestling with clunky updates or wasting time on things that should be simple. It’s streamlined, it works, and it makes us look good. For us, that’s progress we can actually see—and feel in how much smoother things run now.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was solid. They stayed organized, kept us in the loop, and hit all the deadlines. Anytime we had feedback or last-minute changes, they handled it quickly and made sure we felt heard. No drama, just a smooth process from start to finish.

What was your primary form of communication with Forcoda?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to really understand our brand and turn it into something tangible was impressive. They didn’t just deliver a product—they delivered something that felt like us.

Are there any areas for improvement or something Forcoda could have done differently?

Honestly, the process was smooth, but a bit more upfront clarity on timelines and milestones would’ve been helpful. Nothing major, just small tweaks for even better communication.