Flying V Group

BACKGROUND

Please describe your company and position.

I am the CEO of Deep Knowledge Investing

Describe what your company does in a single sentence.

We provide actionable well-researched stock ideas and timely market commentary to sophisticated investors, portfolio managers, and family offices.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Flying V Group to accomplish?

• I hired Flying V Group to help my company grow paying subscriber.
• We also hired Flying V Group to enhance our online presence and increase our brand visibility across various social media platforms.

SOLUTION

How did you find Flying V Group?

• Referral
• Clutch Site

Why did you select Flying V Group over others?

• Pricing fits our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Flying V Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included content creation, New website, LinkedIn marketing, email drip campaign, content design suggestions, regular posting schedules, and community management. Key deliverables included a monthly content calendar, detailed performance reports, ad performance analytics, and on going consultations to fine-tune the strategy as needed.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our online visibility improved substantially, attracting a broader and more diverse audience of potential investors.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Flying V Group's project management was commendable. The project took some while before they delivered. Whenever we had queries or specific needs, their team was highly responsive, promptly addressing any concerns or making necessary adjustment.

What was your primary form of communication with Flying V Group?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to truly understand our investment firm's objectives and translate them into an engaging social media strategy. Another thing that impressed us was the strength of Robb and Flying V, when things don't work, we talk, agree on a new plan, and execute. Problems are only problems if we don't make changes. Flying V makes changes.

Are there any areas for improvement or something Flying V Group could have done differently?

It is challenging to find any areas for improvement. Our experience with Flying V Group was overwhelmingly positive.

BACKGROUND

Please describe your company and position.

I am the Chairman and CEO of Morgan Stanley

Describe what your company does in a single sentence.

We mobilize capital to help government, corporation, institutions and individual around the world achieve their financial goals,

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Flying V Group to accomplish?

• I hired Flying V Group to improve the online visibility of my financial service company and generate more traffic to our website.

SOLUTION

How did you find Flying V Group?

• Online Search
• Referral
• Clutch Site

Why did you select Flying V Group over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Flying V Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Flying V Group conducted a thorough analysis of our website and online presence to identify areas of improvement. They suggested a comprehensive search engine optimization (SEO) strategy that included optimizing our website content, improving our backlinks, and implementing a targeted keyword strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The outcomes from the project were measurable and impressive. We observed a significant increase in organic traffic and website visitors, which resulted in more lead generation prospects. Our website now ranks higher in search engine results pages for targeted keywords and phrases, which has significantly enhanced our online presence and reputation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Flying V Group was professional, responsive, and highly proactive in managing the project. They engaged with our team regularly to understand our needs and priorities and provided frequent project updates and performance reports. They delivered all key milestones on time and ahead of schedule.

What was your primary form of communication with Flying V Group?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me the most about this company was their deep knowledge of SEO and their ability to translate that knowledge into practical and actionable solutions that could be implemented on our website. They were a pleasure to work with and showed genuine interest and commitment to our success.

Are there any areas for improvement or something Flying V Group could have done differently?

I don't have any areas for improvement to suggest. Flying V Group exceeded my expectations and delivered everything they promised.

BACKGROUND

Introduce your business and what you do there.

We’re an engineering services company headquartered in Flint, Michigan. We primarily service companies that require automation of their manufacturing activities through the use of industrial robots. For instance, if a certain part of an automotive assembly line is still manual, we take all of the necessary CAD files, have a robot test out the environment, and see whether our systems could help accomplish the same tasks at the same speed as people, if not quicker.

I wear multiple hats in the company. My title is sales and marketing manager, but I take on the role of both an engineer and a salesperson.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flying V Group?

We’re a small company composed of only 75 people. As such, we don’t have any internal marketing person. The one we previously hired turned out to be ineffective and lacking in experience, so we turned to Flying V to have a team of experts as opposed to having just one specialist.

SOLUTION

What was the scope of their involvement?

Our initial engagement involved Flying V conducting SEO on our website. They figured out what errors existed on the site and checked whether there were sufficient forms and fields to capture the attention of our users. Their team also analyzed the number of visitors we were getting for each page and created a strategy for sections of the site that were getting very few numbers. 

Flying V added more content and web-related forms to capture leads. All of our pages were optimized to boost our search engine rankings for certain industry keywords, which we jointly came up with. We also tried a Google Ads and Facebook ads campaign, though the latter wasn’t very effective for our type of business. Flying V did, however, post ads on LinkedIn to drive more people to our website. 

Flying V created a bunch of landing pages for us as well, and these were tied to prerecorded webinars that we created to promote our software products. 

What is the team composition?

At times, we work with up to five people, one of whom is a partner in the company and our main point of contact. He acted as our project manager until they brought in a director of customer success, who now represents us within Flying V. 

How did you come to work with Flying V Group?

I did online research and recommended them to my company based on all the reviews that I had read. 

How much have you invested with them?

We’ve invested between $65,000–$75,000 for all of their services.

What is the status of this engagement?

Our engagement started around September 2020 and is still ongoing. We continue to work with Flying V on tweaking and improving our strategies.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve begun to rank pretty highly on Google for certain products, getting listed in the first or second pages of search results. We’ve also received a lot of leads through our web forms and ads to the extent that it has necessitated the creation of a pipeline and a separate inbox. Of those leads, we’ve closed several opportunities. 

We have yet to secure a good ROI, but it has nothing to do with Flying V. It is simply the nature of our business, which is extremely niche and targeted towards a very small group of companies. We wouldn’t have gotten the same opportunities had we not signed up with them.

How did Flying V Group perform from a project management standpoint?

Flying V is great at managing their relationships with their clients. They’re always on top of the deadline, promptly responding to our requests and keeping us on track if we delay. We never have to ask them repeatedly for something. Their team is professional, proactive, and good at capturing details the first time around. 

We have biweekly Zoom meetings where we discuss updates, improvements, changes, and leads that come through our efforts.

What did you find most impressive about them?

What really stands out about Flying V is their professionalism and knowledge of the best strategies for our business. 

Are there any areas they could improve?

No, I don’t have any complaints. They have exceeded our expectations. It would make us ecstatic to receive a flood of leads and multiple closed opportunities, but we only hired Flying V’s to market our products and help us gain, at the very least, prospective buyers. 

Do you have any advice for potential customers?

Definitely consider working with Flying V. Get comfortable with their process and talk to them about their business so that you could understand how they generate leads, what their timelines are, and what services they could do for you. Evaluate their experiences especially with companies similar to yours. 

BACKGROUND

Please describe your company and your position there.

I am the co-founder and COO of Thiozen. We are a new venture spun out of MIT that generates low emission hydrogen from sour gasses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Flying V Group, and what were your goals?

We recently closed a fundraising round and needed to upgrade our website. Our goal was to refresh our online presence and communicate our value proposition to our target audience.

SOLUTION

How did you select this vendor and what were the deciding factors?

This vendor came recommended to me through my network. After getting quotes for three, they were the most economical.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had an initial call with their Partner Robb, who first affirmed that this project was within their capabilities. He then asked me to fill out a form to communicate our needs. I filled out this form, offering other sites that compelled me and breaking down our target audience and story. From there, their team build draft websites. We communicated back and fourth on changes. We got to a point where we realized that we would need to make icons. This was a far more involved process, without charging extra, their partner and team went heads down to design from scratch these icons. We iterated a few more times on color choices, photos, and copy, until we hit completion.

How many people from the vendor's team worked with you, and what were their positions?

Robb Fahrion, Partner.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

No specific measurables. Qualitatively, the site legitimizes us as a business and board members and peers have made unsolicited positive comments.

Describe their project management style, including communication tools and timeliness.

The communication was primarily via zoom, email, and sample website. Responses and deliverables were timely.

What did you find most impressive or unique about this company?

They had a  do-whatever-it-takes attitude. As mentioned, I was impressed by their willingness to custom design icons without hesitation when no off-the-shelf icons met our needs.

Are there any areas for improvement or something they could have done differently?

I think the start was strong, it would have been helpful to have a midpoint check-in over zoom.

BACKGROUND

Introduce your business and what you do there.

We’re a premier RV and beach vacation destination company in Orange County and San Diego. Our services include beachfront cottages, RV sites, pools, private cabanas, and event services. For instance, we host weddings and other events. Both properties have been in existence for over 50 years, and one of our locations is known as San Diego’s favorite campground. I’m the director of marketing for both properties.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flying V Group?

We launched a new website and wanted to build our SEO standing and PPC advertising. We didn’t have the skills to do it in-house, so we outsourced the work to them.

SOLUTION

What was the scope of their involvement?

They advised us on both SEO and PPC. We provided them with some general goals, which were gaining visibility online so we could be found before our competitors. They handled related keyword research. For our website and social media accounts, they would give us suggestions on how we could make improvements for SEO purposes. Then, our team would build out the content. 

What is the team composition?

We worked with Robb (Partner) and three other people. 

How did you come to work with Flying V Group?

I did research on local agencies because I wanted to work with someone in the region. We tested their responsiveness, and I interviewed them via phone. We hired them based on that experience. 

How much have you invested with them?

We’ve spent $30,000 on each property per year. However, the annual cost has decreased since we’ve been working with them. 

What is the status of this engagement?

We’ve been working with them since March 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our SEO standings have increased dramatically. Compared to 2019, we’ve seen a 76% increase in web traffic, despite the pandemic. We’ve reached over 1.3 million people through organic search from September–December 2020 alone. Because of their success, we were also able to cut our PPC costs by 26%. They used our PPC budget very efficiently. 

Now, we’re showing up at the top of search results for keywords we’ve targeted. Our PPC campaigns are also performing nicely as far as driving new business. 

Before our work with them, new customers had trouble finding our business online. Now, people are aware of our resorts, finding our services easily.  

How did Flying V Group perform from a project management standpoint?

They provided some reporting tools that allowed us to track the performance of their work easily. We communicated via email and phone. They’re responsive and quick to answer whenever we contacted them with a request. 

What did you find most impressive about them?

Their responsiveness and ability to deliver results were most impressive to us. 

Are there any areas they could improve?

No, I can’t think of anything. 

Do you have any advice for potential customers?

Be organized and communicate your goals. They will do their best to accomplish those goals.

BACKGROUND

Introduce your business and what you do there.

I’m the owner and president of an auto glass repair and replacement facility.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flying V Group?

We hired Flying V Group to address our digital marketing needs, including SEO, paid search, social media, and more.

SOLUTION

What was the scope of their involvement?

We collaborate closely for the company’s digital marketing activities as I’m knowledgeable about the field itself. When we began the collaboration, Flying V Group looked at our various focus groups in our products and services. Based on that, they were able to create a unique plan for us.

For social media marketing (SMM), they manage the ads and write content for them. They also provide paid search marketing through Google Ads and Bing. The Flying V Group team conducts cookie-based retargeting to continue to prospect third-party clients as they visit our site.

They also coach our internal team on content and social media postings. They handle the technical side of all of the services that they provide. 

What is the team composition?

I work with four individuals from Flying V Group. Someone handles the digital and search marketing results, and then other people specialize in the backend.

How did you come to work with  Flying V Group?

Flying V Group and I had a mutual friend that got us together. Their expertise in SEO and paid search as well as their qualifications in the field of digital marketing convinced us to work with them. 

I also came across a couple of Robb’s (Partner) weekly podcasts on YouTube. In his videos, he showcases different owners of businesses and the results he was delivering for them. As a result, I got feedback and understanding of their capabilities, which led me to reach out to him. From there, we started our partnership.

How much have you invested with them?

We’ve spent $200,000–$250,000 so far.

What is the status of this engagement?

We started working together in January 2019, and we are still collaborating. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Within 3–4 months of working with Flying V Group, we started to see good organic results from our SEO efforts. Within 6–8 months, we saw about 28–30% increases in our SEO. We also have an excellent click-through rate (CTR), which improved dramatically because of their tactics. Lastly, we are now able to keep people on the site longer.

How did Flying V Group perform from a project management standpoint?

They have processes internally that I haven’t seen with other agencies or individuals we’ve worked with. Since the beginning of the partnership, they have been streamlining processes. In aspects such as team management, task management, and feedback analytics reporting, Flying V Group has been performing perfectly. 

What did you find most impressive about them?

Flying V Group brings amazing results to the company. At the end of the day, the stellar communication and relationship they provided have been extremely helpful — it definitely sets them apart from other vendors. 

Are there any areas they could improve?

The improvement part may be out of their control because of the COVID-19 and political situations. We just need to improve and see incredible results again. For now, we’re bouncing all over the place, but we’re just all learning at this point. 

Do you have any advice for potential customers?

Come to the table with a wireframe and be able to explain your needs in layman’s terms. You also have to identify if what you’re looking to accomplish is for the short term or long term. At the end of the day, it’s just being able to know what exactly you want from Flying V Group, and what can ultimately set you up for the best success when working with them.

BACKGROUND

Please describe your company and your position there.

I manage every aspect of online marketing. Esino USA helps startups as well as large businesses design and manufacture their products. We offer services including product design, prototyping, product assembly, account management, and design services. I am the marketing specialist for this company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Flying V Group, and what were your goals?

We hired Flying V Group initially for SEO services. They were a great help, doing above what they were contracted to do. They helped generate content on top of editing all of the content on our website.

We then realized our website was too limited, so we hired Flying V to completely redesign our site as a whole. They produced an amazing site that really showcases what Esino has to offer. Not only did they create an asthetically pleasing site, they also made sure it was easily navigatable by visitors.

They completed the website in a 2 month timeframe. We are excited to launch it in November.

SOLUTION

How did you select Flying V Group and what were the deciding factors?

We were already using Flying V for SEO purposes and figured we would see how their website services compared. We saw their past works and they incorporated all of the aspects we were searching for. After working with them for 2 months to complete our site, we are extremely happy with the outcome.

We definitely recommend Flying V to anyone looking for marketing services!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Flying V used Wordpress and Elementor to design our website. They asked for as much information and content we could provide them and worked out everything else on their own. They were quick and professional with the changes and tried to accommodate all of our needs.

How many people from the vendor's team worked with you, and what were their positions?

Robb Fahrion - Partner at Flying V Group

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We haven't launched the website yet, but we have overwhelmingly positive feedback from all of our staff. Our sales team is very excited to share our website with future potential clients.

Describe their project management style, including communication tools and timelines.

They ask for what they need and they figure out the rest on their own. They are very proactive and understand what needs to be done to make each aspect of the website work.

What did you find most impressive or unique about this company?

I think the most impressive part is how they catered so well to all of our needs. They definitely addressed every topic we brought up and made sure to provide an alternative if one aspect did not work out.

Are there any areas for improvement or something they could have done differently?

I feel like in some cases, they could have offered paid solutions to our requests, but I think they were trying to use free functions to keep within our budget.

BACKGROUND

Please describe your company and your position there.

My company's name is Global Premier Fertility and one of our clinics' names is Rise Fertility. I am the Managing Partner of Global Premier Fertility and Albatross Capital Partners, both in conjunction with Rise Fertility.

Rise Fertility and the suite of Global Premier Fertility clinic's help support the creation of families through treatments like IVF therapy, egg freezing, and others.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Flying V Group?

Flying V Group is responsible for our entire digital marketing and advertising presence.

Our current launch date is January 2021 and Flying V Group has been an incredible asset to our team in order to handle everything from our website design and development, SEO, paid advertising marketing, social media marketing, email marketing, logo design, content marketing, and everything in between.

When they say that they are full-scale, they mean it.

What were your goals for this project?

Our goals for the project were to have a company come in and serve as our marketing department. We do not have a marketing team on staff and there is not a need for one with Flying V Group's expertise.

They are our outsourced marketing department and do better work than many in-house marketing teams that I have seen.

SOLUTION

How did you select Flying V Group?

Flying V Group came highly recommended to us by multiple people and organizations in Orange County. I loved the rapport that we had with Robb and his team. You can tell that he knows what he is doing and it truly feels like he is invested in your business just as much as you are invested in your business.

Robb is a winner and wants nothing more than to win and he will help your business win too.

Describe the scope of their work in detail.

Flying V Group is responsible for our entire website design and development. They have completed this and we are extremely excited about the unveiling of the new website. They were also responsible for our logo design, which has garnered rave reviews from our board.

Flying V Group is currently in the process of setting up strategy for our SEO, paid advertising, social media marketing, email marketing, and content marketing strategy. Their attention to detail and understanding of the entire marketing game online is impressive.

Flying V Group also coordinated two full day video shoots in which we brought in patients for testimonials, create micro content for social media, and introduced all of our team members through incredible video content. Flying V Group is the most impressive agency I have ever worked with.

They get the job done.

What was the team composition?

Their team is made up of multiple individuals. We work very closely with Robb, one of the partners and co-founders. We also work with Brennan and Fernando, so it is nice to work with those at the partnership level.

We also work with Eddy and his team on paid advertising related work and Preston is great with all communication types and making sure that the project goals are fulfilled.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In the first two weeks that we launched the initial landing page, we captured over 1,500 email addresses due to the pre-launch hype created by the Flying V Group team.

Our website is second to none in the industry and the content created during the video shoot is remarkable and stunning. I can't wait to see the SEO and paid ads results because I know that that is FVG's bread and butter.

How effective was the workflow between your team and theirs?

It was extremely effective. Flying V Group actually helped our team with communication bottlenecks and set us up on technology channels like Slack. They also helped us create an analytics dashboard for our top level executives and a CRM system to automatically handle new leads.

What did you find most impressive about this company?

Their commitment. We had an issue with our email system and Robb spent all night working through the problem with me. They go above and beyond the call of duty and really do mean it when they say that they view their relationships with their clients as a partnership, win-win relationship.

Are there any areas for improvement?

I have nothing but positive things to say and they receive my highest recommendation. Don't overthink it. Use Flying V Group.

BACKGROUND

Please describe your company and your position there.

I'm a marketing analyst at AdvicePeriod. I develop and see various marketing initiatives through completion. I work with various outside teams like Flying V to enhance our marketing initiatives.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Flying V Group?

We hired Flying V to help with advertising. We've never ran ads consistently before working with Flying V and it was an avenue we'd definitely wanted to explore. Aside from ads, we've also hired Flying V to enhance our SEO and build out various parts of our website (landing pages, etc).

What were your goals for this project?

The goals for all of these various projects were to enhance our digital marketing presence. Having an online presence is crucial to succeeding in today's time!

SOLUTION

How did you select Flying V Group?

We selected Flying V from doing research. We came across the company online, read reviews, and booked a call from there. The company seemed very credible and trustworthy, so we decided to give it a shot.

Describe the scope of their work in detail.

We started working with Flying V at the start of the pandemic. Because of that, we had to change our entire marketing plan. Flying V assisted us with running monthly webinars.

They helped build landing pages, create email blasts and run ads for the monthly webinars. In addition to webinars, they also assisted with our efforts in started an AdvicePeriod podcast. They did Linkedin reach out and was able to get us many qualified candidates.

Flying V helped with ads for generating client and advisor leads. We talked about the ad strategy and they created the copy, headlines, and images for the ads. Once the ads were approved by us, they would launch them. Every week, we would go over ad reporting and figure out where we could improve the ads.

Flying V has built various landing pages for our website and helped in defining keywords that we use for SEO purposes. Our keyword ranking in various search engines has increased since working with Flying V.

What was the team composition?

I worked with Robb, Fernando, and Eddy from Flying V. Together, we worked with the Principal of AdvicePeriod, Head of Sales, and Head of Marketing at AdvicePeriod.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since working with Flying V, our SEO ranking in search engines have significantly increased. We've noticed an uptick in website visitors and this has been an upward trend since working with Flying V in march.

We've gotten great leads from our webinars and have added on a few partner advisors who were directly exposed to the digital marketing we have been working on with Flying V. Our email list subscriber count has dramatically increased as well.

How effective was the workflow between your team and theirs?

The workflow was very effective! The Flying V team is responsive and when we have of our hourly meetings, we set expectations and follow up items to touch on during the next meeting. This has lead to a very efficient work flow.

What did you find most impressive about this company?

The most impressive thing I found about this company is their ability to relate to the companies that they are working with. Not only do they provide results, but it seems like they're part of our company and culture.

Are there any areas for improvement?

I would say let us know if there is something that the Flying V doesn't quite understand about the company that you guys are working for.

BACKGROUND

Please describe your company and your position there.

My name is Jonathan Newar and I'm the founder of Captain Experiences, a website that makes booking guided fishing trips quick and easy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Flying V Group, and what were your goals?

We had absolutely no SEO presence whatsoever and were looking for the right group to generate organic search engine growth for us. Our goals were to increase our monthly organic traffic by at least 15% and Flying V Group more than delivered.

SOLUTION

How did you select this vendor and what were the deciding factors?

Robb showed a genuine interest in the success of our business which came through in his thorough and detailed proposal. He doubled down on his promise for 15% MoM growth and executed!

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our engagement started with a thorough audit of our current SEO efforts. Flying V Group identified a number of shortcomings and worked with us to fix them quickly and for good. From there, they helped us build out our backlinks portfolio and generated great keyword content to continues to boost our rankings. They also provide weekly updates that help us track progress.

How many people from the vendor's team worked with you, and what were their positions?

Robb (Partner), Eddy (Account Manager), and Preston worked with us and were very thorough, professional, and responsive.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Overpromised and overdelivered! Promised 15% month over month growth which we thought was ambitious, but they hit it every single time.

Describe their project management style, including communication tools and timeliness.

Very timely and consistent with emails and video chats.

What did you find most impressive or unique about this company?

Their dependability. They always looked to lean in and solve issues. Very responsive and thorough as well.

Are there any areas for improvement or something they could have done differently?

Not that I can think of!