Insights, for better experiences.
Flower Press Creative Studio, LLC is a full service digital product design and engineering studio based in Seattle, WA. Our female-owned studio includes a talented team of product designers and engineers who collaborate in an open and creative environment. Since 2001, we have helped companies create better apps, websites and experiences by uncovering Product Insights through our user-centered design process. We have been honored to partner with leaders from some of the world’s most well-known and trusted brands, and tiny companies just starting out. To learn more about how Our Approach leads to Product Insights, including real-world examples under our Case Studies, visit our website at www.flowerpress.net.
Focus
Portfolio
Insurance Lounge, Brown Bear Car Wash, Geek Girl Careers, World Perspectives, Student Doctor Network, HealthWatch Q&A, Mango Health, Hunley Group, Daitan Group, Knauf Insulation, Modula4, UJET, BabyCenter, InsideTrack, Time Inc., Stanford, SurveyMonkey, GreatSchools, Nike, AllYou, XLINE Asset Management, Lipton Tea, Disney, Sunset, PhotoBucket, Southern Living, MyRecipes, BlueKai, Project Equity, Scutwork.com, Memeo, Baker Pacific, MD Applicants, Real Simple Magazine, VigLink
A Modern Site to Service a New Generation of Insurance Consumer
Insurance Lounge engaged FPCS to update their online quoting and buying platform Insurance Lounge is a startup focused on making insurance purchasing and management easy and accessible. Their retail store purchasing experience, as well as, their online and mobile app experiences offer the ability to shop, purchase and manage insurance from 100s of carriers all in one place.
Location
Medford, OR
Services
- Research
- User Testing
- Ideation & Product Design
- Prototyping
- Brand Identity
- Visual Design
- UI Development
- Back-End Development
Project page: https://www.theflowerpress.net/work/insurance-lounge-website
Capturing a New Market with Personalized Content Delivery
World Perspectives, Inc. engaged FPCS to overhaul their content delivery model to appeal to individual subscribers.
World Perspectives, Inc. is an agricultural consulting firm that offers daily and monthly analytical reports on markets and policy, plus a full range of consulting services.
Location
Washington, DC
- Design Methods
- Research
- User Testing
- Ideation & Product Design
- Prototyping
- Visual Design
- UI Development
- Back End Development
Project URL: https://www.theflowerpress.net/work/wpi-website
![A Promotion to Help Women Discover CareerXO [Career Love]](https://img.shgstatic.com/clutchco-static/image/resize/500x350/s3fs-public/portfolio/careerxo1.jpg)
A Promotion to Help Women Discover CareerXO [Career Love]
Geek Girl Careers engaged FPCS to create a microsite to promote the personality assessment feature on their career development platform.
Geek Girl Careers is a startup focused on getting more women working in technology careers. They match women to careers based on personality and offer jobs, internships and mentorships within their platform.
Location
San Jose, CA
Design Methods
Research
User Testing
Ideation & Product Design
Prototyping
Brand Identity
Visual Design
UI Development
Back End Development
https://www.theflowerpress.net/work/careerxo-microsite
An Online Resource for Young Designers in Web and Mobile Technology
FPCS partnered with a group of senior designers to create an online monthly magazine covering design techniques, strategies, and inspiration.
WebDOTPage is an online monthly magazine offering design techniques, strategies and inspiration for those who love the web.
Location
Seattle, OR
Services
Research
User Testing
Ideation & Product Design
Prototyping
Visual Design
UI Development
Back-End Development
A Streamlined Approach to Customer Enrollment for a Popular Unlimited Wash Club Program
Brown Bear Car Wash engaged FPCS to design and build an iOS app to modernize customer enrollment and operations.
Brown Bear Car Wash is a car wash business with over 50 locations in the Pacific Northwest. They have been a local fixture since they opened their doors in 1957.
Location
Seattle, WA
Services
Research
User Testing
Ideation & Product Design
Prototyping
Visual Design
UI Development
React Native Development
iOS Development
A Service to Help Potential Retirees Turn The Page
A Service to Help Potential Retirees Turn The Page
Insurance Lounge engaged FPCS to design and build a site to provide late-career professionals with targeted retirement planning tools.
Insurance Lounge is a startup focused on making insurance purchasing and management easy and accessible. Their retail store purchasing experience, as well as, their online and mobile app experiences offer the ability to shop, purchase and manage insurance from 100s of carriers all in one place.
Location
Medford, OR
Services
Research
User Testing
Ideation & Product Design
Prototyping
Brand Identity
Visual Design
UI Development
Back-End Development
An App to Privately Share Location and Coordinate with Large Groups
FPCS worked with Findable to design and build a native app for iOS
Findable is a technology company that offers a private location sharing app for iOS.
Location
San Francisco, CA
Services
Research
Prototyping
Brand Identity
Visual Design
UI Development
Back-End Development
A Personalized Approach to Choosing the Perfect Tech Career
FPCS worked with Jobs Nirvana to design & build a web application to meet the unique needs of women pursuing careers in technology.
Geek Girl Careers is a startup focused on getting more women working in technology careers. They match women to careers based on personality and offer jobs, internships and mentorships within their platform.
Location
San Jose, CA
Design Methods
Research
User Testing
Ideation & Product Design
Prototyping
Brand Identity
Visual Design
UI Development
Back End Development
A Powerful Appeal to Increase Brand Awareness and Donations
El Centro engaged FPCS to update their website and marketing outreach to appeal to a new generation of clients
El Centro de Libertad or The Freedom Center is a drug and alcohol recovery center in the SF Bay Area with a focus on community-based treatment management.
Location
Redwood City, CA
Design Methods
Research
Ideation & Product Design
Prototyping
Brand Identity
Visual Design
UI Development
Back End Development
A Tool to Capture the Surprising Cost of Applying to Medical School
FPCS worked with Student Doctor Network to improve usability of their Medical School Application Cost Calculator
Student Doctor Networkis the largest online medical community of students and doctors. Their Application Cost Calculator helps students determine the total cost of applying to medical school.
Location
Huntington Beach, CA
Design Methods
Research
Ideation & Product Design
Prototyping
Brand Identity
Visual Design
UI Development
Improved Usability for a Leader in Residency Program Rankings
FPCS worked with Student Doctor Network to improve usability on their newly acquired property, Scutwork, a leader in residency program rankings.
Student Doctor Network is the largest online medical community of students and doctors. Their tool, Scutwork offers insider reviews of medical residency programs.
Location
Huntington Beach, CA
Research
Ideation & Product Design
Prototyping
Brand Identity
Visual Design
UI Development
A Modern Site Increases Adoption for Leaders in Medication Management
FPCS worked with Mango Health to design and implement a modern, responsive site to compliment their popular mobile app.
Mango Health is a group of designers, technologists and clinicians who provide a leading app for medication management on iOS and Android
Location
San Francisco, CA
Services
Research
Prototyping
Visual Design
UI Development
Reviews
the project
Web Dev & Design for Restaurant Chain
"We like their diverse skill set and a single point of contact for updates."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am a Owner of the business. I handle accounting, inventory management and marketing.
For what projects/services did your company hire Flower Press Creative Studio, LLC?
We hired them to complete a redesign of our website several years ago. We have since relied on them to handle ongoing updates and maintenance for the site as our business needs have changed.
What were your goals for this project?
We wanted a simple online presence that would be easy to use on mobile or desktop, with basic information about our restaurant and bar locations. We offer 24-hour food and drink menus, which we wanted to have online for customers deciding where to dine. Our previous website was quite old, and hard to maintain, and we just wanted something simple to use and manage. We received positive feedback on the website from customers and employees. We believe it serves our needs well.
How did you select Flower Press Creative Studio, LLC?
We had previous experience working with Flower Press Creative Studio on our printed menus. We chose them for the website work based on past experience.
Describe the project in detail.
Since the project was straightforward, we did not have a complex process to go through. Flower Press set up weekly meetings during which we planned the content for the website, with a series of wireframes. They set up a clickable prototype for desktop and mobile, which we reviewed with stakeholders. They provided color and icon suggestions, and selected photography. We provided menu content and location information for inclusion on the site. For ongoing maintenance, we contact Flower Press with updates to the menu, and they update the website content as-needed.
What was the team composition?
We worked primarily with Khaiersta English, the Creative Director, and Eric Baldoni the UI Developer who executed the build. For ongoing updates these two collaborate with us to make updates as needed.
Can you share any outcomes from the project that demonstrate progress or success?
We have spent less time managing our website since the redesign. It is simple to ask Flower Press to handle updates when they are needed. We value the partnership. We have had many positive comments from customers and staff. It is difficult to quantify any direct impact on sales, however, we do believe having a professional online presence has helped present us well overall.
How effective was the workflow between your team and theirs?
Communication has been easy. When we need maintenance it is very simple to ask for changes, and they are usually done within a few days. We also benefit from occasional suggestions for changes and updates to our website, which we consider based on turn around time and budget.
What did you find most impressive about this company?
We like their diverse skill set and a single point of contact for updates. With just one email or phone call we have a whole team of experienced professionals at our disposal.
Are there any areas for improvement?
None that I can think of at this time.
the project
Site Rebuild & Redesign for Marketing Consulting Firm
"Everything that came from their team gave us a fresh look."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a marketing specialist at The Hunley Group, a Salesforce consulting firm specializing in building products for the construction, healthcare, and life sciences industries.
What challenge were you trying to address with Flower Press Creative Studio, LLC?
We needed a complete website refresh. Our site was about 10 years old, and we needed a little bit of a rebrand to bring it to 2020 with a fresher look.
What was the scope of their involvement?
We started working with Khaiersta (Founder & Creative Director), giving her an overview of our company and what we do. It was a lot of getting to know each other.
After that, we began with the website before going into the rebranding, which included finding new icons and templates that would give the company a new look.
What is the team composition?
Khaiersta was my main point of contact. We also worked with Eric (Senior UI Engineer).
How did you come to work with Flower Press Creative Studio, LLC?
One of our team members had worked with Khaiersta before. After seeing a lot of her work and getting to know her personality, we thought she would be the best fit.
How much have you invested with them?
We spent around $25,000.
What is the status of this engagement?
We started working together in November 2019, and the site launched in September 2020.
What evidence can you share that demonstrates the impact of the engagement?
It took a lot of teamwork. Everything that came from their team gave us a fresh look. It also gave us a boost in where we want to go brand and marketing-wise. Since we launched a blog, it’s become more popular because of the draw of the updated site.
The functionality is much better. It works flawlessly, and it performs well on mobile.
How did Flower Press Creative Studio, LLC perform from a project management standpoint?
The team always on time and within budget. Throughout the engagement, we worked virtually with their team. We used Slack and Google Hangouts.
Khaiersta spearheaded the project, and she was great about getting to know our company. We put a lot of trust in her. Eric helped with any technical items we needed. If I had any questions, he was great about answering them.
What did you find most impressive about them?
Khaiersta’s ability to look at our project was impressive. Not everyone understands what we do, but she was able to give a fresh look that gives us an edge over our competitors. Her ideas set her apart.
Are there any areas they could improve?
No, not that I can think of. They were great at communication, and they were super quick at getting back to me.
Do you have any advice for potential customers?
Be open with their team. They enjoy hearing ideas and working with other people. As long as you’re truthful and upfront about what you want, they’re great at making your ideas into reality.
the project
Web & Logo Design for Nonprofit Agency
"Great job all around! We will continue to use them going forward."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Executive Director of a non-profit agency that provide outpatient drug and alcohol services to San Mateo County.
For what projects/services did your company hire Flower Press Creative Studio, LLC?
We needed a new logo to update our presence on line, in Facebook, and in print material. We wanted a logo that was just ours, so it had to be unique.
What were your goals for this project?
A new bright and vibrant logo, and a revitalized website for marketing.
How did you select Flower Press Creative Studio, LLC?
Flower press was already our webmaster before my arrival. I really liked the staff and their ideas, so we stayed with them for this project.
Describe the project in detail.
We needed a logo that was similar to the hands around the globe design, often seen as open source material. But, we needed it to be just ours, so we had to make it unique. In keeping with the population we serve (Latinx), it had to have a vibrant color scheme.
What was the team composition?
The team consisted of myself, my Director of Finance, and Khaiersta from Flower Press.
Can you share any outcomes from the project that demonstrate progress or success?
Khaiersta kept us in the loop with proposed designs and modifications until we loved the end product. She then spent hours in restructuring our website with the new look, and corrected some old outdated fields to bring everything current.
How effective was the workflow between your team and theirs?
Very effective workflow. Due to Covid, collaboration and submission we're all done via teleconferencing and email.
What did you find most impressive about this company?
Their ability to listen to an idea we had, understand the concept, and create for us a product that we could only describe in words!
Are there any areas for improvement?
None! Great job all around! We will continue to use them going forward.
the project
App Development for Car Wash Enterprise
"The app has dramatically increased productivity in our offices."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the CFO and marketing director for Brown Bear Car Wash, a car wash enterprise that operates a chain of car washes, gas stations, and convenience stores in the Pacific Northwest.
What challenge were you trying to address with Flower Press Creative Studio, LLC?
We engaged Flower Press Creative Studio, LLC to build an application for signing up club members. We previously signed up members with a paper application, so we hired Flower Press Creative Studio, LLC to digitize that process for us.
What was the scope of their involvement?
Previously, an applicant had to fill in a paper application that we scanned and then the office would manually input their information into our system. They designed an application with creative elements that facilitated data collection to set up a membership, all while promoting the brand of our organization and company.
The app was built for the iPad. They developed it and went through the workflow, doing lots of testing to determine how the consumer interacts with it and what their process was. The app is now going to be integrated across all our offices across the region.
Finally, they’re involved with the redevelopment and redesign of our website. Our website is being redone to allow for the app to be integrated into the site. All these parts are now being integrated into a single symbiotic system.
What is the team composition?
Our main point of contact was Khaiersta (Founder & Creative Director, Flower Press Creative Studio, LLC). While we primarily work with her, there are three other people we interact with at Flower Press Creative Studio, LLC. Their team also cooperates with another third party company we hired.
How did you come to work with Flower Press Creative Studio, LLC?
After I told my IT group I wanted this app developed, they did some research. They presented me with 2–3 options, and I met with them all. I liked the feel of Flower Press Creative Studio, LLC the best, so I went with them.
How much have you invested with them?
We’ve spent upwards of $200,000. The app they developed was around $35,000. Now that they’re doing additional phases integrating our app and redesigning our website, we’re spending more with them.
What is the status of this engagement?
We began work in March 2018 and the work is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Previously, we were able to process 50–100 applicants a day. Now we’re processing 100–200 applicants with ease. The app has dramatically increased productivity in our offices as they’re no longer deciphering bad handwriting and manually inputting data.
We’re also selling more club memberships as that process moves online. We’re waiting for more metrics beyond that, as we’re waiting to finish the other parts of the project.
How did Flower Press Creative Studio, LLC perform from a project management standpoint?
They’re really good at communication. At the beginning of the project, they provide us with a scope and we have a weekly conference call where they describe the various stages of the project and what they anticipate to accomplish that week. We also evaluate what is needed from both of our ends on the calls.
What did you find most impressive about them?
They’re very thorough. They try to think through all the stages of the project and find out how something will be received by an end-user and the consumer. They work through, test, and identify as many potential pinch points early on in the process in order to address and eliminate them prior to launch.
Also, their design has a very natural feel. It’s user-friendly and easy to learn.
Are there any areas they could improve?
There were some initial bumps with Apple, but Flower Press Creative Studio, LLC jumped right in and identified what needed to be fixed to rectify the situation. I thought they did a great job, and there’s nothing I’d say they should have done differently.
Do you have any advice for potential customers?
The more you know about what you want while going in, the better they’ll be able to deliver and meet those needs. Part of our challenge was the constant evolution and not knowing entirely what we needed.
Flower Press Creative Studio, LLC was great at modulating, adjusting, and accommodating us through that process, although it is best to skip that all together to avoid scope creep.
the project
Web Development for Career Development Platform
"They’re proactive; the team identifies and communicates areas for improvement and change."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the CEO of a Jobs Nirvana, a career development platform for young women.
What challenge were you trying to address with Flower Press Creative Studios?
I created a new product for my company and needed a partner to build the web platform.
What was the scope of their involvement?
Flower Press Creative Studios developed a web platform the ground up using a variety of technologies like PHP, Javascript, and Java. The team executed both the frontend and backend of the site from scratch, implementing all the available features. They continue to fix any bugs that arise.
What is the team composition?
I worked primarily with a project manager, but I believe she works with four other teammates.
How did you come to work with Flower Press Creative Studios?
I first partnered with Flower Press Creative Studios with another company. I was happy with their work, so I continued to collaborate with them. We’ve partnered several times throughout the past 10 years.
How much have you invested with them?
I’ve spent about $200,000 over the course of our work together.
What is the status of this engagement?
We began this specific project in June 2017, and it is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
The team delivered a smooth site, continuing to fix all bugs and ensure quality performance. Flower Press Creative Studios produced the platform I envisioned, but I don’t track specific performance metrics.
How did Flower Press Creative Studios perform from a project management standpoint?
They’re proactive; the team identifies and communicates areas for improvement and change.
What did you find most impressive about them?
Flower Press Creative Studios is thorough in their work, performing checks and tests to ensure quality. The team is skilled in both frontend and backend design which streamlines execution. They’re a committed partner.
Are there any areas they could improve?
I can’t think of any places for improvement.
Do you have any advice for potential customers?
I don’t have specific ideas.
the project
Webpage Dev & Design for Information Technology Company
"They are a small, incredibly nimble team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I lead product strategy and marketing for Google Registry. Google Registry owns and operates top-level domains such as .app, .page, and .dev.
For what projects/services did your company hire Flower Press Creative Studio, LLC?
We launched the .page top-level domain in October 2018. As part of our launch program, Google Registry worked with people and companies who wanted to launch interesting use cases for a .page domain and could get a live website up and running on our timeline. Google Registry invited Flower Press Creative Studio and their clients to apply for the .page Anchor Tenant program.
What were your goals for this project?
The goal of the .page Anchor Tenant program was to inspire other potential registrants by showcasing interesting .page websites on our marketing website. To achieve this, we reached out to creative vendors to collaborate with us to demonstrate different ways the .page domain could be used.
How did you select this vendor?
I worked with Flower Press Creative Studio many years ago when I was at a startup in San Francisco. Based on that experience, I chose to involve them in this effort.
Describe the project and the services they provided in detail.
Flower Press Creative Studio worked to recruit client interest in creating projects for the Google .page domain launch. Each client created a proposal and applied for the desired domain. Their creative team worked with each client to create brand identities, user experience plans, visual designs, and build out the websites.
Flower Press Creative Studio also worked as a facilitator with our team at Google to ensure that we had client approved assets for the launch of the promotional website in October 2018. Flower Press Creative Studio produced several pages (e.g. web.page, careerxo.page and turnthe.page), which are featured on the get.page domain as part of this effort.
What was the team composition?
I worked with Khaiersta English (Founder & Creative Director, Flower Press Creative Studio, LLC). She involved Laura Sherman (Senior Visual Designer, Flower Press Creative Studio, LLC), and Eric Baldoni (Senior UI Engineer, Flower Press Creative Studio, LLC), to build out the projects. Clients for web.page, careerxo.page, and turnthe.page provided content and approvals.
Can you share any information that demonstrates the impact that this project has had on your business?
Khaiersta and her team created three out of 11 .page websites that we launched. All are strong examples of .page being used in different ways and helped contribute to the success of our launch.
How was project management arranged and how effective was it?
Khaiersta and her team met all our deadlines. They were very effective at making sure to get us what we needed and deliver quality work.
What did you find most impressive about this company?
They are a small, incredibly nimble team. They're able to execute quickly while delivering high-quality results.
Are there any areas for improvement?
There are none that I can think of.
the project
Web Design & Development for Insurance Agency
"All responses were very timely!"
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I’m the President and CEO of Insurance Lounge Inc, a leader in the retail and digital insurance marketplace.
For what projects/services did your company hire Flower Press Creative Studio, LLC?
The .Page domain was a special domain rolled out by Google. We needed to hire an external resource to create our submission.
What were your goals for this project?
We wanted to be selected by Google as an exclusive partner for their new .Page domain.
How did you select this vendor?
We picked them based on their reputation and previous work.
Describe the project and the services they provided in detail.
Flower Press Creative Studio, LLC helped us both on the creative and technical aspects of the site. They designed and developed a retirement planning site focused on the chapter of life after working.
What was the team composition?
Our primary contact was Khaiersta (Founder & Creative Director, Flower Press Creative Studio, LLC). A number of other team members also worked on our project.
Can you share any information that demonstrates the impact that this project has had on your business?
Flower Press Creative Studio, LLC was amazing. Their quality of work is unmatched. The new .Page site has allowed us to expand into the retirement planning and financial products category, where previously we didn’t have much exposure. This has been a huge revenue driver for our business.
How was project management arranged and how effective was it?
Khaiersta and her team were fantastic to work with. She outlined a clear statement of work and deadlines. Communication was a strong suit, so we always knew what to expect. Flower Press Creative Studio, LLC had the ability to scale their team up or down as needed. They were able to handle any task I requested, no matter how small or large.
What did you find most impressive about this company?
Flower Press Creative Studio, LLC was able to meet my every need. Their team never missed a beat even when I had to make a major change in direction or other significant changes.
Are there any areas for improvement?
No, there’s nothing that they needed to improve.
the project
Web & Logo Design for Insurance Technology Company
“They understand our unique needs and our business very well.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I'm the VP of Expansion at Insurance Lounge. I work on a lot of the technology and growth initiatives.
What challenge were you trying to address with Flower Press Creative Studio?
We were looking for a vendor to help us design our website and marketing collateral.
What was the scope of their involvement?
They designed our platform, integrating our AI chatbot into the website. They've also integrated some of the core technology processes that allow people to quote their insurance on our website and become customers of Insurance Lounge. Also, they've overhauled the entire look and feel of our brand and designed a new logo and collateral for us. A lot of times, we give them a general idea of what we want done and they're able to come up with a couple of different versions, helping us decide which option will be the most efficient and effective.
What is the team composition?
We have one primary point of contact.
How did you come to work with Flower Press Creative Studio?
Our CEO knew them and reached out to them.
How much have you invested with them?
We've spent about $50,000.
What is the status of this engagement?
We started working together in June 2013 and the relationship is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
The new website design has generated a lot of growth of our business, while the new print materials have increased our presence at events in retail stores.
How did Flower Press Creative Studio perform from a project management standpoint?
They're highly adaptive and responsive. Also, they set clear expectations and timelines. When they find out that the project will take longer or cost more than initially quoted, they're very transparent about our options.
What did you find most impressive about them?
They understand our unique needs and our business very well. They listen to what we're asking them to do and put it through their own filter of expertise, often coming up with a better way to handle things. Because they know our brand history and understand our expectations, the quality of their work has got better and better over the years.
Are there any areas they could improve?
It's a very minor thing, but we'd like them to work more closely with our other vendors (for example, on social media or SEO providers). Flower Press understands our brand much better than the other companies we work with.
Do you have any advice for potential customers?
Be open and willing to listen to what they have to say. They're experts and know what they're doing. We're very happy with the look and feel of everything they've designed for us.
the project
Menu & Website Design for Restaurant Chain
"I was impressed with Flower Press Creative Studio's ability to simplify a relatively complex set of tasks."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the owner and operator of Tik Tok Restaurant and Bar, an established restaurant chain in Portland, Oregon.
For what projects/services did your company hire Flower Press Creative Studio, LLC?
We hired Flower Press Creative Studio to design printed menus for the restaurant and create a custom, responsive, and informational website.
What were your goals for this project?
Our goal was to provide potential customers with information on location, menu items, and pricing in a simple, straightforward manner that would encourage them to select our restaurant.
How did you select this vendor?
A friend recommended them.
Can you go into detail about the services they provided and the scope of the project?
After an initial meeting to discuss the project goals, I provided written consent and Flower Press handled the project management. We began with the printed menu, going through several rounds of design and revision. We created the website next with much of the same information but presented it in a clean and modern way. The pages were responsively designed, so they were easily viewable on desktops, tablets, or phones. Flower Press also created several informational pages in addition to the menu and customized the interface with unique graphics featuring our logo and photography.
What was the team composition?
The team consisted of the company’s founder and creative director, one senior designer, and one UI developer, all of whom were excellent.
Can you share any information that demonstrates the impact that this project has had on your business?
The printed menu received positive feedback from customers. Flower Press recommended a local pre-press printer with an easy, reliable process for updates; each year, we send them our price changes, then they make the edits and send us the updated menus. The website effectively communicates our critical information, appears in search engine results, and works well on the target devices. Updates to the website are straightforward as well; we contact Flower Press directly for annual price changes.
How was project management arranged and how effective was it?
The workflow was highly effective. Tasks were accomplished efficiently and ongoing changes were completed expeditiously.
What did you find most impressive about this company?
I was impressed with Flower Press Creative Studio's ability to simplify a relatively complex set of tasks. The printed menu and website are critical to our business operations; through Flower Press and the printer relationship they established for us, we're able to keep these materials well maintained and looking great year after year.
Are there any areas where they can improve?
There is nothing I can think of.
the project
Branding & Materials Design for University Class
“We received very positive feedback from students, guest speakers, and supporters of the class."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm a Lecturer in Management at Stanford Graduate School of Business.
For what projects/services did your company hire Flower Press Creative Studio, LLC?
We wanted to develop branding and materials for a new course called POWer: Building the Entrepreneurial Mindset from the Perspective of Women.
What were your goals for this project?
We wanted to develop a cohesive look and feel for a new class, create a set of memorable materials students could use and save, and create a flexible design template for guest speaker biographies.
How did you select this vendor?
I had worked with them a number of times in the past and had referred them to other companies and teams, always with good results.
Describe the project in detail.
We worked with them to develop branding for the class and to print curriculum materials and templates for slide presentations.
We provided goals, objectives, and specific class curriculum and materials to them and asked them to develop a logo, color palette, and printable template for materials. We also asked her to create a Google slide deck template for use in class sessions.
What was the team composition?
I worked solely with Khaiersta (Founder, Flower Press).
Can you share any outcomes from the project that demonstrate progress or success?
We received very positive feedback from students, guest speakers, and supporters of the class on the quality of the materials. It definitely helped differentiate the class and reinforced the importance of building a cohesive brand.
How effective was the workflow between your team and theirs?
It was very effective and fast.
What did you find most impressive about this company?
Their responsiveness, professionalism, and quality of the work.
Are there any areas for improvement?
None.
External stakeholders have praised the website's redesign and more user-friendly navigation. Clients find it easy to collaborate with the team as they also provide valuable strategies to improve. This review is an update by the client company. The original content is located below the new review.