Captivating videos that get results.

Flow Video provides high-end video production and marketing services for businesses and organizations around the corner and across the globe. 

Our videos tell stories that are engaging and emotionally-driven, sharing your unique message to support sales, content marketing, and fundraising efforts.​ 

 
$10,000+
 
Undisclosed
 
2 - 9
 Founded
2016
Show all +
Troy, MI
headquarters
other locations
  • 100 Franklin Square Dr Suite #400
    Somerset, NJ 08873
    United States
  • 1420 Washington Blvd #301
    Detroit, MI 48226
    United States

Portfolio

Key clients: 

Warner Brothers Music Group, University of Michigan, Level One Bank, Michigan State University, Kettering University, Habitat for Humanity, Jewish Federation of Metropolitan Detroit

SOS | Marie's Story

Help SOS build communities that end homelessness.

JOFEE: Growing a Movement

JOFEE stands for Jewish, Outdoor, Food, Farming, and Environmental Education. We're in a global climate crisis, and Jewish tradition compels us to respond.

Bloomfield Hills Schools

Bloomfield Hills Schools is a special place. Relationships are the foundation of a Bloomfield Hills Schools education and students and staff form deep connections not just with one another, but also with the content they are studying.

What's Your Craft // Episode 1

We take pride in our work. We’re partnering with craftspeople, masters of their unique skills, to bring their stories to life through our own craft: video. The first of this series focuses on Catie, Roaster at Penstock Coffee in Highland Park, NJ.

Reviews

Sort by

Various Showcasing & Branding Videos for Jewish Nonprofit

“They've done a terrific job in understanding our intention and executing it in a way that's really effective and connects with our audience.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Sept. 2016 - Ongoing
Project summary: 

Flow video creates promotional videos for a Jewish community fundraising organization on an ongoing basis. The videos vary in length and style, and serve to promote fundraising campaigns and as advertising for events.

The Reviewer
 
51-200 Employees
 
Detroit, Michigan
Ted Cohen
Chief Marketing Officer, Jewish Federation of Metropolitan Detroit
 
Verified
The Review
Feedback summary: 

 Flow video’s efforts have been met with roaring applause. The team is filled with adept storytellers who take time to understand their projects and execute seamlessly. Customers can expect a truly invested team that are willing to go the extra mile.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the chief marketing officer of the Jewish Federation of Metropolitan Detroit. We are a community fundraising organization that is committed to taking care of the critical needs of the local and international Jewish community, as well as supporting a vibrant and healthy future for the community.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flow Video?

We needed help with completing a number of important video projects.

SOLUTION

What was the scope of their involvement?

Flow created several videos for us, including annual campaign videos, and the videos that we use for our large community events as well, as a way of galvanizing the community for the coming year. I always start with a sense of what I want to do, but I appreciate working with them to help develop the idea and explore different aspects of it that we hadn't thought of and taking it to a place with collaboration that's far better than we could've done on our own.

They've also done videos to promote and market our programs and events. They even did a recruiting video about what it's like to work here. We really had a range of experiences, of all lengths and purposes. 

What is the team composition?

We work with Scott (Head of Production, Flow Video), and he's our main point of contact. I also work with three other members of his team.

How did you come to work with Flow Video?

I started working with the founder of the company before they were even called Flow Video. I'd seen work they'd done for one of our agencies, and was really impressed, and asked them to work on a video for us.

What is the status of this engagement?

We began working together on September 2016, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They've done a terrific job in understanding our intention and executing it in a way that's really effective and connects with our audience. The videos are very well-produced and arresting, and they always garner good results on social media. They have a quality that's certainly eye-catching and gives people something interesting to watch. It's just always top marks and praise from us. They've become a consistent part of how we promote our campaigns.

How did Flow Video perform from a project management standpoint?

I've found them to be great collaborators and great partners with us. They're always very receptive to our thoughts and input, always willing to engage in productive conversations, and willing to go the extra mile to solve our challenges. They're very customer-oriented in the relationship we have. We communicate via phone, email, and in-person team meetings.

What did you find most impressive about them?

They're really committed to doing great work and beyond trying to meet the need of their clients, they're really trying to make sure their videos are as well made and impactful as possible. They're always pushing for new ways to make it more compelling and deepen the connection.

Scott really thinks about the big picture, the audience and what we're trying to accomplish. He never just wants to accomplish a task, he's always thinking of our overall objective and how his work is supporting that over time. For example, if he creates a video for an event, he will always show up to see how that video performed at the event and I really appreciate that; it shows how invested he really is. It's clear he's thought through who we are, who the audience is and how the video works in that relationship.

Unlike other companies, it takes very little for them to understand the goal of an individual project. They're very professional and with each project being completed successfully. It's been a really positive working relationship.

Are there any areas they could improve?

As more people see his work, and his company grows, it'll probably a challenge to maintain the same level of personal involvement and connection. It'll be interesting to see how he chooses to expand the work and serve more people.

Do you have any advice for potential customers?

My advice is to be as clear as possible with what you're trying to accomplish. Giving Flow Video the time and the room to bring their own insights, you'll get by far the best results. Let it develop as a partnership and view them as a collaborative spirit. The results will definitely exceed those expectations.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Promotional Video for Community-Building Nonprofit's Appeal

“We love Flow Video.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Nov. 2019 - Dec. 2019
Project summary: 

Flow Video provided video production services for a Jewish Community building organization for two projects. The team worked on brainstorming, filming, editing and directing.

The Reviewer
 
1-10 Employees
 
Detroit, Michigan
Marisa Meyerson
Operations Manager, The Well
 
Verified
The Review
Feedback summary: 

Flow Video’s efforts have been met with positive acclaim. The team is thoughtful, communicative, and embodies their client’s voice in their videos. Customers can expect a young team that’s skilled at their craft.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the operations manager at The Well, which is a Jewish Community building organization for young adults in the Detroit Metro area. We do forward facing programming, which are events open to the young adult Jewish community. On the other end of things, we run a network of shared interest groups, which are micro-communities of anywhere between 6-12 young adults that we intentionally curate. We matchmake for best-friends.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flow Video?

We do an annual fundraiser called "Build the Well", which is a three-day campaign bonanza, that accounts for the majority of our fundraising for the year. We needed help with advertising for it.

SOLUTION

What was the scope of their involvement?

Last year, we knew we wanted a video that summed up the whole campaign. They ended up being fantastic partners, and we returned to them this year wanting to make something even greater this year. We worked together to come up with a concept for both videos. They took over for the filming, editing, and directing.

What is the team composition?

Scott (Co-founder) served as our lead videographer. We also worked with a director, an administrative helper, and a whole separate lighting team.

How did you come to work with Flow Video?

Scott, one of the Flow Video staff, who's actually a community member in The Well, was already a friend of ours. They were also the most budget flexible for us.

How much have you invested with them?  

For our most recent video, we've invested just under $4,000.

What is the status of this engagement?

The timeline for our first video spanned November - December 2018, and again from November - December 2019 for our second video.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We were thrilled with videos, and they're exactly what we wanted. We were impressed with their ability to take what was important to us as The Well and distill that into a more professional video perspective. Everyone that's seen the video has loved it, too. This year, the campaign managed to raise $113,000 over the course of three days, which is pretty on par with what we did last year, which their video definitely contributed to.

It was really important that we have that again this year. Our first video had about two and a half thousand views on our Facebook alone. Our views for 2019 had about 6,500, which we were very happy with, given that we serve about 2-3 thousand people per year. The feedback, in general, was fantastic. The great thing about having their staff in our community is that they were really able to understand what we do.

How did Flow Video perform from a project management standpoint?

The communication was excellent and they have a really great workflow breakdown. We never had to check in and see where they were at, they really stuck to where they said they would be.

What did you find most impressive about them?

They were really great about working with us and saying what is important to us as The Well and distilling that into a professional creative lens. We were truly happy with all of those aspects.

Are there any areas they could improve?

We're a small organization, so going through a professional vendor like this is sometimes a stretch for us. Even in that regard, they've been great for us in making things work budgetarily. We love Flow Video.

Do you have any advice for potential customers?

My advice is to advocate for what their vision is. They are great about creatively brainstorming.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Annual Video Interviews & Production for Senior Community

Instead of just working for us, they’ve made it evident that they care for our cause.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2019 - Ongoing
Project summary: 

Flow Video created promotional videos to honor the annual nominees of a nonprofit centered around senior life. They directed, shot, and edited hour-long interviews before condensing them into a final product.

The Reviewer
 
51-200 Employees
 
Detroit, Michigan
Jo Strausz Rosen
Executive Director of Development, Jewish Senior Life
 
Verified
The Review
Feedback summary: 

Having secured a second engagement, Flow Video has proven themselves to be a committed partner that the client can rely on. In addition to producing high-quality work, the team consistently demonstrates their genuine investment in the client’s cause. They’ve been terrific to work with.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the executive director of development for Jewish Senior Life. I’m an active part of the communications and marketing team, and we do social media marketing as well as weekly newsletters. I also help raise funds, photograph our residents, and assist in programming.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flow Video?

Every year, we hold a large fundraiser where the community nominates senior members who are being recognized for their volunteering efforts. We engaged Flow Video to create a film to honor these members and to display at our major event.

SOLUTION

What was the scope of their involvement?

We collaborated with Flow Video to outline the bio of each senior honoree. This allowed the team to effectively prep for the hour-long interview they shot with each member. For the interview, the members were asked the questions that had been prepared ahead of time. There were crew members on set to ensure that everything went smoothly from a technical perspective.

After the interviews, I provided the team with additional photographs and materials for a 25-minute video which would be shown at our major event. This final piece would condense and highlight the best parts of the interviews they'd shot.

What is the team composition?

Justin (Director of Growth, Flow Video) asked all the questions for the interview, and Scott (Partner & Director of Production, Flow Video) managed the sound and lighting. I also engaged with Leigh (Project Manager, Flow Video).

How did you come to work with Flow Video?

Our CEO knew Alex (Managing Partner, Flow Video). We’d been very pleased with their work for the Jewish Federation as well as other nonprofits.

How much have you invested with them?

We’ve spent somewhere around $20,000 between two years of working together.

What is the status of this engagement?

We first engaged them in February 2019 in preparation for our event in May. We’ve hired them again this year for the same event, and they’re currently in the video-editing phase.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They’ve been terrific. Our honorees last year were so thrilled by their work. We promoted the event in advance by sharing tidbits from the final film, and these are posted on our website. They’re excellent, so we keep them up until the next cycle. Their work has been wonderful for our marketing efforts, and it’s truly allowed our agency to shine within the community.

How did Flow Video perform from a project management standpoint?

They’re doing great. They’ve become part of our community and they truly feel like family. Instead of simply working for us, they’ve made it evident that they care for our cause. They’re clearly dedicated to enhancing the quality of life for older adults, and they work to make us look good.

What did you find most impressive about them?

I can trust them and their work; I know that I’ll love the final product. They’re terrific young people.

Are there any areas they could improve?

They’ve sent me tidbits of the video that’s in production, and they’ve been great at incorporating my feedback. They don’t do anything inadequately but are able to integrate quick changes to enhance their work.

Do you have any advice for potential customers?

Just be totally transparent about what’s needed and be specific about your deadlines.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Promotional Videos for Police Advocacy Company

"The care and authenticity behind their work is impressive."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
May 2019 - Feb. 2020
Project summary: 

Flow Video produced several promotional videos for the client’s social media channels which included Facebook and Instagram. Their work involved filming live events and editing footage.

The Reviewer
 
1-10 Employees
 
Detroit, Michigan
Jon Israilov
Business Development Lead, Thin Blue Line USA
 
Verified
The Review
Feedback summary: 

The videos produced by Flow Video received over 300,000 views. The team was professional and organized throughout the process. They were accomodating and collaborated with the client to ensure satisfaction. Customers can expect a flexible and versatile team that cares about the work they produce.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the business development lead at Thin Blue Line USA. We sell merchandise that advocates for the support of police officers. This includes flags, t-shirts, and bracelets. We also share a portion of our profits with non-profit organizations that support officers.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Flow Video?

We wanted to polish our company image and educate the public about who we are through a video campaign.

SOLUTION

What was the scope of their involvement?

Flow Video produced three promotional videos for us. The first video was done through Facebook Live in Washington, DC. Their crew flew out and interviewed a state trooper from Pennsylvania. Their team did a good job of getting to know him and learning about the different things we wanted to cover in our video. 

They took care of all the filming and editing for each video. Their team performed testing for sound quality and lighting to ensure that footage from live events was high-quality. 

The other videos that they produced for us were distributed through our social channels like Instagram. 

What is the team composition?

We worked with a team of two people. 

How did you come to work with Flow Video?

They’ve worked with some nonprofits and similar organizations in the area. The owner of our organization knows the owner of Flow Video personally, so he recommended that I look to them for support with this campaign. 

How much have you invested with them?

We spent around $10,000 on their services. 

What is the status of this engagement?

We began our relationship in May 2019, and we’re in the process of wrapping up our work.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Their work is very high-quality and they always work with us to ensure that we’re fully satisfied with the end product. 

We received about 300,000 views on our first video which was broadcast on Facebook Live. The video on Instagram received approximately 10,000 views. All of the videos that they’ve produced for us get a lot more traction than anything we make in-house. 

How did Flow Video perform from a project management standpoint?

They’re super professional. The way that they coordinate timing for the project and remain flexible is impressive. The team is willing and versatile. Their communication skills are also very strong. I typically contact them via email initially, and then we follow up on the phone through text or phone calls. 

What did you find most impressive about them?

The care and authenticity behind their work are impressive. They want to make sure that their clients are happy. 

Are there any areas they could improve?

There was a bit of a learning curve for them because they needed to understand the nuances of police life and sensitivities around topics like PTSD and fallen officers. 

Do you have any advice for potential customers?

I would say be very clear about what you want, but trust that they know what they’re doing.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    They understood our budget and stuck to it.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer