We craft brands®
For more than 10 years we have been helping brands achieve their goals with modern strategy and timeless solutions.
We create brands that do not lose value despite the passage of time. We believe that good design and strategic approach to brand development are the basic strength of every business.
We are a branding studio specializing in brand creation, illustration, packaging design and graphic design.
Zott, Skanska, Maspex S.A., TVN, Kludi, Allegro, Craft breweries from EU, Lush Lube, RABEN, Organique
Portfolio:https://flov.co/portfolio/nomono-enEach design studio would like to implement a project in which it can make decisions about the whole production process :) Thanks to the cooperation with Browar Solipiwko, we managed to do it. In Nomono project, our responsibilities include not only designing but also planning beer styles and actual, contractual production of beer on a large scale.We wanted the Nomono beers to be a unique example of the interpretation of beer style by the label design. That is why we transformed the basic images of animals into unspecified, colourful creatures.The colour, symbol and references to nature alluded to the raw materials used in the beer recipe, including New Zealand hops, fruit, experimental yeast and lactose.Nomono is a project that allowed us to realize our own vision while maintaining the planned development of the beer line in bold and varied styles.
Portfolio:https://flov.co/portfolio/taste-of-art-enTaste of Art is a creative art club that organizes exhibitions and workshops with the participation of artists. Its offer is addressed to art enthusiasts and beginner artists from many different disciplines. It aims to present the profiles of artists, their ways of working and integrate the members of the club.Our cooperation with Taste of Art was based on the development of the complete corporate identity of the brand. Starting with logotypes and ephemera materials and ending with graphic designs – posters, guides, albums.The concept of minimalist corporate identity has become a kind of “invisible” frame for us. And we created further communication materials related to artistic events, vernissages, and workshops of the Taste of Art gallery on the foundation of this “frame”.The symbolism and ambiguity of the circle (letters O from the word "Of") is a universal graphic form, which allowed us to creatively expose the concept of Taste of Art as an artistic club.
Portfolio:https://flov.co/portfolio/pixie-enPixie Cosmetics asked us to change the brand identity, which has been targeted so far mainly at very young women. The client emphasized that the corporate identity of their brand should be inspired by the spirit of an enchanted garden, mysterious forest and nature reminiscent of romantic fairy tales.An important part of the visual concept of the Pixie brand is a fairytale and enigmatic illustration inspired mainly by “Alice in Wonderland”. Attention to detail and the handicraft character of the created key visual reflect the specific atmosphere of the brand.Packaging of Pixie products is a unique example of a project that combines traditional methods of creating illustrations and elements of modern corporate identity.
Portfolio:https://flov.co/portfolio/pogromcy-enPogromcy restaurant, operating in the heart of the Wrocław marketplace, approached us with the need to change its image. Their menu consists mainly of meat dishes, prepared on the basis of traditional ingredients. A meticulous selection of ingredients of served dishes and an excellent selection of beers were our main design inspiration.Building a new corporate identity of Pogromcy, we focused on a strong and bold design based on simple, geometric typography and illustrations inspired by the art of contemporary tattoos and dot art.Many special illustrations created for the restaurant added an individual character to all of the creations of the brand. From ephemera to menu cards and a dedicated craft beer called Pogromca.
Portfolio:https://flov.co/portfolio/tudor-enTraditional Polish brand sewing mainly men’s shirts inspired us to create this conceptual realization. In spite of the pure workshop character of the project, we tried to look at Tudor comprehensively, designing a complete corporate identity and all the materials needed for visual communication of the clothing brand.
Browar Szpunt is our long-term client, for whom we have realized dozens of graphic designs, mainly product packaging.The holographic series is the beginning of a new history of the brewery. Hence, the client gave us a lot of room for creativity when designing new labels.Cosmos, astronomy and astrology have become the main themes of the new beer series of the brewery. Inspired by the design of wine and spirits packaging, we tried to give these projects seriousness and build a system that will communicate the unique taste and quality of beers brewed in styles targeted at exceptional gourmets.Finally, the labels with the use of holographic foil were used for all products of Szpunt brand. Starting with classic IPA and ending with non-alcoholic beer.Sourness is a line in which Szpunt presented sour beers with added fruit. We tried to make the holographic illustrations more floral and not to present directly the fruit used in beer production.Cooperations and specialty beers are the evolution of the holographic label design. In this case, we combine the effect of holo foil with illustration and new graphic forms.
"We appreciate that budget isn’t the number one factor when completing the work."
NOMONO provides branding and marketing support for over 20 products. In many cases, the team is responsible for all aspects of marketing communications, having only been briefed on the product itself.
"We appreciate that budget isn’t the number one factor when completing the work."
Aug 31, 2017
NOMONO's work receives positive feedback from the market and is consistent with changes in the industry. The team is communicative and receptive to feedback, and their high-quality approach to work consistently wins them additional projects.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the brand manager of Maspex, and we are one of the biggest F&D companies in Poland.
What challenge were you trying to address with NOMONO?
We wanted to rebrand what we had in terms of packaging and branding.
What was the scope of their involvement?
We started off having NOMONO take care of simple jobs such as redesigning already existing product packaging. They then started to take care of advertisements for newspaper and television. Currently, about 80% of our product range has been allocated to NOMONO.
After seeing their ideas, creativity, and the way they think regarding packaging, NOMONO has started to take care of new products that we plan to launch, from the conception of the product look to how that reflects in advertisements. Currently, there are brands that NOMONO takes care of completely in all ranges of marketing communication. They take care of the branding for about 15 of our new products and have created a new concept for about five or six products we already had, including the rebranding for our biggest brand. We have seen a difference in results from the rebranding.
NOMONO has worked on our marketing, starting from a concept and the production, until the moment it hits television. When we plan a campaign, we primarily present the product to them, they think of a concept, and they come back to us with at least two or three propositions following that to chose from.
How did you come to work with NOMONO?
When I came on board, Maspex was already in a relationship with NOMONO. They were a small company in the beginning, but grew very quickly.
How much have you invested in them?
This is confidential information.
What is the status of this engagement?
We started working together around four years ago, and the work is currently ongoing.
What evidence can you share that demonstrates the impact of the engagement?
The work NOMONO have completed for us has definitely increased our sales. In comparing branding we had from a previous partner, NOMONO’s work has been much more successful. The feedback has been positive and people are happy with the product. NOMONO creates clean and pure designs that look good and follow the direction in which the market is going.
How did NOMONO perform from a project management standpoint?
I have had a really good experience working with NOMONO. They respond well to feedback. In terms of communication with their team, I have had no problems. If there is an issue or something isn’t going as planned, they always call or email to make us aware.
What did you find most impressive about them?
I appreciate the way they think and the way they always look for the best solution for us, even if the budget sometimes isn’t large enough. We appreciate that budget isn’t the number one factor when completing the work. Other firms haven’t been able, or wanted to create something special with a lower budget.
Are there any areas they could improve?
Only perhaps by having a bigger team. Occasionally, timelines can be slightly delayed due to them being very busy.