Fat Fish Marketing

BACKGROUND

Please describe your company and your position there.

I'm the owner of an English School that is trying to grow digitally

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

We hired FFM in order to grow our site and brand. We believed that we could get more online students than what we were getting at the moment and we knew we needed professionals.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online for different agencies but none of them matched what we wanted to do. Then a person talked to me about this company, a young team that had been successful in growing many sites and companies. After talking to them it was clear to me that they were what i had been looking for.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First they audited our site and explained in which ways it could be improved. Then we discussed what strategy we would follow and started to work right away. They covered everything, website design, SEO, SEM, PPC, backlinks, site structure...

How many resources from the vendor's team worked with you, and what were their positions?

We worked with the whole cross-functional team. All of them were highly skilled and understanding of what our objective was. Always supportive and willing to teach my team best practice.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Impressions in Google went from 60 to 800 and so did clicks. We have a lot of traffic now but we are still growing and trying to get as many potential costumers as possible.

How effective was the workflow between your team and theirs?

Brilliant. They were always there for me no matter what. They replied quickly to my emails and jumped into last-minute meetings without problems. That's how supportive they are.

What did you find most impressive or unique about this company?

First, their talent. They are a group of very talented and skilled individuals that work amazingly as a team. Second their predisposition to help and treat my brand as their own.

Are there any areas for improvement or something they could have done differently?

No, I trust their criteria and I wouldn't change a thing.

BACKGROUND

Please describe your company and your position there.

I am the owner of bathroomstore.ie. Our company’s foundation is deeply rooted in bringing top quality home appliances. We aim to help people create functional and beautiful spaces of their own.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

Working with Fat fish marketing gave us an access to the top talent in the industry. Agency has created a search engine marketing plan that in 10 months converted our business from proof of concept top 5 website in Ireland

SOLUTION

How did you select this vendor and what were the deciding factors?

Coming from a marketing background I was searching for an SEO experts and growth hacks, this how I found Fat Fish after initial meeting I was impressed about their ability to pin point tactics

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Started from website audit, this identified and area to work, the plan of action came later. Fat fish convinced us to do rewrite and redesign home page and pdp, they improved website speed and did extensive keyword research which helped me track results

How many resources from the vendor's team worked with you, and what were their positions?

We worked with account manager, technical seo expert and content writer

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

For results we had to wait, however after each Google update we have been gaining traffic, the big increase came 10 months after where our traffic has doubled

How effective was the workflow between your team and theirs?

We had bi weekly meetings where we ware updated on the progress

What did you find most impressive or unique about this company?

I was impressed with their extensive marketing expertise. you know who is an expert where you meet one

Are there any areas for improvement or something they could have done differently?

I was really happy working with fat fish

BACKGROUND

Please describe your company and your position there.

Health Matters is a leading provider of workplace health, safety and wellbeing training and competency-based qualifications. My position is Managing Director.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

SEO. Improve SEO across the entire website.

SOLUTION

How did you select this vendor and what were the deciding factors?

Fatfish marketing have an excellent reputation.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

A full spec was drafted and the project was based upon this.

How many resources from the vendor's team worked with you, and what were their positions?

2 people. One dealt with set up and the other implementation.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

None can be shared.

How effective was the workflow between your team and theirs?

Excellent

What did you find most impressive or unique about this company?

Their communication and integrity are impressive. 

Are there any areas for improvement or something they could have done differently?

None

BACKGROUND

Please describe your company and your position there.

Director of a design and retail clothing brand.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

We are small and specialist in garment design and retail but our IT skills are lacking.

SOLUTION

How did you select this vendor and what were the deciding factors?

Fatfish turned out to be local , but we hired them on past success in driving growth and efficiency for another business.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The project was based around UX and improving the users pathway to checkout. Making the website more google friendly and super help was made, outside the remit on aesthetics.

How many people from the vendor's team worked with you, and what were their positions?

We worked with the CEO and a super helpful individual with no end to his skill base.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

All chosen problems were solved.

Describe their project management style, including communication tools and timeliness.

Branislav probably would have preferred a project style communication, but email works best for us and he adapted to suit.

What did you find most impressive or unique about this company?

They are a small business like us and can relate to the needs of a small team and work outside the box to great success .

Are there any areas for improvement or something they could have done differently?

Actually no, I will continue to develop our business with Fatfish in the future. Top marks. We highly recommend them.

BACKGROUND

Please describe your company and your position there.

I am the owner of a UK Vitamins and Supplements retailer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

Having only ever done Google Shopping / Ads for our e-commerce site we wanted to expand into other marketing avenues.

SOLUTION

How did you select this vendor and what were the deciding factors?

The team at FatFish rapidly understood our business, our pain points and our goals. Whilst we were only initially considering SEO, they opened our eyes to how much could be achieved with a full gamut of marketing. We chose based on this and their prior experience in our sector.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Following their deep-dive analysis, a multi phase program was put in place, methodically covering all the aspects we had discussed.

How many resources from the vendor's team worked with you, and what were their positions?

The MD (Joshua) has led the work, with a number of his team assisting.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are seeing clear and consistent improvements in traffic and resultant sales.

How effective was the workflow between your team and theirs?

Fat Fish Marketing has been very responsive, and we have regular diarised progress meetings, which have been very fruitful.

What did you find most impressive or unique about this company?

They are proactive, very knowledgeable and have an infectious enthusiasm for what we do!

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

Co-Founder and Chairman

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

We hired FatFish to build our website with high SEO traction, build traffic, generate content and work on making our idea a reality that actually gets traction.

SOLUTION

How did you select this vendor and what were the deciding factors?

I looked at many different vendors, but no one had the personal treatment and service that FatFish provided, as well as the reliability and availability of the team

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

• Build SEO oriented website
• Build Back links
• Generate content
• Generate high level of traffic and engagement

How many people from the vendor's team worked with you, and what were their positions?

4 people from the Fatfish team worked with us, Josh, Will, Brane and Luke

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We set 6 different deliverables we needed and they completed all of them to our satisfaction. They were all qualitative, rather than quantitative, so hard to share measurable returns.

Describe their project management style, including communication tools and timeliness.

They work with multiple platforms such as Monday or Trello and make it easy for the company to understand the progress of the work and deliverables. Everything is done on time.

What did you find most impressive or unique about this company?

The company went above and beyond to deliver on what they promise and would even do more than they committed to .

Are there any areas for improvement or something they could have done differently?

Everything was great. They delivered on many things they didn't even commit to, it was great.

BACKGROUND

Please describe your company and your position there.

CEO of a digital publishing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing?

We needed a rewamp of our digital marketing activities to optimise our website and campaigns for lead generation and awareness raising.

SOLUTION

How did you select this vendor and what were the deciding factors?

Fat fit established a clear path to upgrading our web site, setting up internal processes and teaching our in-house digital marketer, to deliver on the project. They have an incredible network of talent that can be brought onto projects and be operational promptly while complementing our team.

Describe the project in detail and walk through the stages of the project.

• Analysis
• Proposed solution
• Implementation
• Analysis
• Iteration

How many resources from the vendor's team worked with you, and what were their positions?

two people, including a digital marketing strategist, a digital marketing executive implementing on directions and some other people stepping in on an ad hoc manner, as needed for specific optimisation tasks.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

So far, so good. Excellent start of the project.

How effective was the workflow between your team and theirs?

By weekly meetings ensured we have sustained communication.

What did you find most impressive or unique about this company?

We love their talent pool, their experience, and their expertise.

Are there any areas for improvement or something they could have done differently?

Contacted the sooner.

BACKGROUND

Please describe your company and your position there.

I am the investment marketing manager for a sustainable fund manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing?

An affiliate business of ours had had a website produced about 9 years ago which didn’t meet the functional and technical requirements needed to evidence our business. fat fish marketing helped produce a professional website to be completed alongside the businesses most recent rebrand.

SOLUTION

How did you select this vendor and what were the deciding factors?

We chose FFM due to previously successful projects they had helped us with. They were professional and provided all the services we needed.

Describe the project in detail and walk through the stages of the project.

Produce a website which was then populated by our employees to reflect what the business being rebranded does.

How many resources from the vendor's team worked with you, and what were their positions?

We just worked with Will (Junior Partner).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our website design wa speed et for what we needed.

How effective was the workflow between your team and theirs?

It was extremely easy to communicate with FFM.

What did you find most impressive or unique about this company?

Will was patient, thoughtful and extremely professional. I was really impressed with the efficiency of the website being produced.

Are there any areas for improvement or something they could have done differently?

The service was brilliant - there was nothing that could’ve been improved on.

BACKGROUND

Please describe your company and your position there.

I´m one of the founders of Herbalize Store...

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fat Fish Marketing, and what were your goals?

To increase our niche market share worldwide...

SOLUTION

How did you select this vendor and what were the deciding factors?

I got recommended trying Fat Fish Marketing from a business partner since they already provided amazing results on his e-commerce stores...

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

• Step 1: Initiate
• Step 2: Plan
• Step 3: Execute
• Step 4: Monitor and Control

How many people from the vendor's team worked with you, and what were their positions?

3

• 1: Founder
• 2: SEO
• 3: Branding

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

During the 3 moths Fat Fish Marketing has been working on this project, we have seen a 15% MoM increase in overall revenue...

Describe their project management style, including communication tools and timeliness.

They use the Scrum framework, within which people can address complex adaptive problems, while productively and creatively delivering the highest possible value.

What did you find most impressive or unique about this company?

Their genuine willingness to help to grow our company was great. At the same time put in the effort to build a solid, long-term relationship with us...

Are there any areas for improvement or something they could have done differently?

Nope.