What evidence can you share that demonstrates the impact of the engagement?
Explanatorro’s knowledge of digital marketing, as well as the range of services they offer made the project much more successful. Our main goal was satisfaction from our customers. We have more than 600 people in the academy and they’re all pleased with the videos and their content. They’re still in use as the quality is good and the information is interesting.
After doing some analysis, we definitely saw a measurable impact on our business. This was mostly in terms of customer satisfaction, but also the success of some videos in our marketing channel.
How did Explanatorro perform from a project management standpoint?
I was delighted to work with them. The ease of communication combined with their knowledge in marketing and business was great. It was a large project, but things were delivered on time and we were never left out. Bruno is one of the best partners we’ve had.
What did you find most impressive about them?
We had a great connection with Explanatorro because they really understood digital marketing and knew what was important when making videos. Their expertise was the best part of our cooperation and made them stand out from their competition.
They added a lot of creativity to our work. LMS videos can be quite boring, but the addition of animation and their creativity was a big help to us.
Are there any areas they could improve?
Some technical skills could be improved, but that’s normal in a digital environment and is mainly an issue for them internally.