Could you share any statistics or metrics from this engagement?
It's been quite dramatic. In our neighborhood, we've had some perception challenges about our community. This unified branding has been important. Our website, banners, and logos kind of work with each other – even our event collateral. It's been a very consistent look and feel, which was important for us. The campaigns that we've been able to execute raised awareness of our neighborhood. Our organization has grown tremendously since we've worked with them. Our budget's grown. When I was hired as executive director, maybe six months prior to working with Exit10, we had a budget of $25,000. Now we're at more than $200,000. Much of that is because of the work we've been able to do collaboratively to help raise awareness of our organization and attract philanthropic dollars and other investors in our community.
How did Exit10 perform from a project management standpoint?
Throughout the project, both when we are were working intensely with Exit10 and now when the work is a little more sporadic. They have remained just as engaged and just as responsive to us. We've always had a great, dedicated account executive there, which I think has been a big part of our success with them. We always knew who to go to with our questions.
What distinguishes Exit10 from other providers?
I think they're really creative. Their designs were wonderful. One of the other things I think is great is they're a local company for us, which is a big deal. They're invested here in Baltimore, and they took the time to understand our organization and our community. I think that expertise set them apart to be able to identify an identity for our organization that spoke to our constituents and stakeholders.
Is there anything Exit10 could have improved or done differently?
I think they're a great asset and a great partner to work with. They have been excited to work with us and really motivated, which with any business partner makes the experience so much more enjoyable. It's been a very positive experience all around.