Everything Content

BACKGROUND

Please describe your company and your position there.

I'm a Marketing Lead at Product Studio with headquarter in Kyiv, Ukraine. We are a team of 60 specialists who help our customers design and build mobile and web apps to bring bold ideas to the market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Everything Content?

We needed help with improving our search rankings, promoting our services via organic traffic channels.

What were your goals for this project?

We wanted to grow inbound leads from organic traffic channels (like a blog). The other challenge was to stand up with Uptech’s brand visibility.

SOLUTION

How did you select this vendor?

Bogdan from Everything Content reached out to us and pitched us his vision of how we can grow organically. He had a solid track record, so after a few internal discussions, we made a decision.

Describe the scope of their work in detail.

Everything Content helped Uptech to make huge progress in 2 directions: to reshape our blog, and to develop the strategy on how to boost our search rankings. I really like one thing that is hard to get in working with an agency – the mentorship and feedback you’re getting with any question you ask.

What was the team composition?

I work directly with the CEO, Bogdan. We’re having weekly planning and Friday recaps.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Yes, sure. We’ve hired writers we’re working with on a constant basis. And the most important - we've increased our rankings. In 3 months we’ve achieved 300% in organic traffic growth, and it continues to grow.

How effective was the workflow between your team and theirs?

They understand how our business works. It’s easy for them to reach out to pretty much every team member to build a collaboration flow. Bogdan from Everything Content is always here to help or consult on marketing related topics.

What did you find most impressive about this company?

One thing that popped immediately in my mind is that they care. They’re pushing the limit, forcing progress in our company when it comes to marketing.

Are there any areas for improvement?

In Uptech we believe in constant improvement, and I see that in working with Everything Content. I think they’re heading in a very bright direction with that.