What evidence can you share that demonstrates the impact of the engagement?
Prior to working with Ernst Media, our website had 700–800 visitors a month, but now we’re close to 4,000 visitors a month. We definitely increased the number of people that go to the website, but we weren’t necessarily increasing sales, which is why we are now shifting directions to focus on the landing page.
Google gives non-profits a monthly budget of $10,000 as part of their Ad Grants program to spend on advertising. However, even after going to several Google help sessions, and speaking to help desk specialists, I wasn’t able to spend more than $500–$600 a month because the ads weren’t appearing or being clicked on. It was frustrating to only be spending 10% of our budget. I hired Ernst Media to help me reach the $10,000 monthly spending allowance. Since Ernst Media improved our ads, we now spend roughly $4,100 each month.
How did Ernst Media perform from a project management standpoint?
Evan kept us up to date on the project’s progress, responded to our emails and questions quickly, and kept the project on the established timelines.
What did you find most impressive about them?
The team we worked with was competent, excellent at communication, and made sure the project stayed on schedule.
Are there any areas they could improve?
I can’t think of any.
Do you have any advice for potential customers?
The most important thing to remember during this process, regardless of the vendor, is to make sure there is a partnership. Don’t just hand over the project and send them on their way. There were many phone conversations and email between Evan and me making sure that we were on the same page and that the project was going in the right direction.