What evidence can you share that demonstrates the impact of the engagement?
Their DNN work helped us reduce the time to market because we were able to democratize content creation and publishing. They helped us roll out the new site quickly, allowing us to initiate that workflow. We can now create a new event microsite in a couple hours instead of taking days.
As for the registration piece, their implementation of the new registration system helped us move people more quickly through our registration process.
Analytically, our users were more intrigued as engagement rates improved and bounce rates lowered since the redesign.
How did Engage Software perform from a project management standpoint?
They used standard schedules with high-level milestones. We met for weekly meetings and we encouraged them not to do a lot of project management because I was doing most of that internally.
We had weekly status calls as well and talked through e-mail. I also could always reach out directly to the developers and have 30-minute phone calls. They implemented, towards the end of the project, a project management tool for weekly status reports that updated what we had planned for the week and what was upcoming.
What did you find most impressive about them?
I’ve done the creative tech agency work they do, which gives me a unique perspective. They really impressed us with their accessibility and were very upfront about their role in the project. They didn’t just do what we asked them to, rather, always tried to find the optimal solution. They had the expertise and experience to better use certain web parts and they were integral in recommending an approach to a multi-site environment.
Are there any areas they could improve?
No, nothing comes to mind.
Do you have any advice for potential customers?
Come to the table with the most detailed requirements possible—wireframes and requirements listed on a wiki or a Google Doc. It’ll save a lot of money because they’ll have to do the work for you if you haven't done it. It’s going to make the project clearer upfront and cost less time to launch your product if there’s less ambiguity in what they must build.