Digital Marketing & SEO Services for Web Services Company
- Pay Per Click Search Engine Optimization Social Media Marketing Web Design Web Development
- Less than $10,000
- Feb. 2021 - July 2022
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 4.5
- Willing to Refer
- 4.5
"The company's impressive industry knowledge, commitment to excellence, and adaptability set them apart."
- Other Industry
- Jaipur, India
- 11-50 Employees
- Online Review
- Verified
Egnoto Private Limited was hired by a web services company for digital marketing and SEO services. Their work included keyword research, on-page optimization, and Google Ads management, and monitoring.
Egnoto Private Limited's digital marketing strategies increased site traffic, rankings, conversion rates, and revenue. They helped the client make data-driven decisions and optimize their marketing efforts for constant improvement. The team was responsive, flexible, communicative, and professional.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the BDM of CBT
Describe what your company does in a single sentence.
Egnoto Pvt Ltd is a dynamic and innovative digital marketing and website development company that excels in helping businesses establish a strong online presence. With a dedicated team of experts and a client-centered approach, Egnoto offers comprehensive solutions to enhance brand visibility, drive targeted traffic, and boost conversions. In the realm of digital marketing, Egnoto employs cutting-edge strategies tailored to meet each client's unique goals and challenges.
From search engine optimization (SEO) and pay-per-click (PPC) advertising to social media management and content marketing, their skilled professionals ensure maximum online exposure and engagement for businesses across various industries. Furthermore, Egnoto specializes in crafting visually stunning and user-friendly websites that captivate visitors and deliver exceptional user experiences.
Whether it's building an e-commerce platform, a corporate website, or a customized web application, their proficient developers combine technical expertise with artistic flair to create seamless digital solutions that align with their clients' objectives.
With a commitment to staying up-to-date with the latest industry trends and technologies, Egnoto Pvt Ltd is well-equipped to provide innovative digital marketing strategies and website development services that drive tangible results. Trust Egnoto to transform your online presence and propel your business to new heights in the digital landscape.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Egnoto Private Limited to accomplish?
- Digital Marketing services
- Website Development
- SEO serive
SOLUTION
How did you find Egnoto Private Limited?
Why did you select Egnoto Private Limited over others?
- High ratings
- Pricing fit our budget
- Great culture fit
- Good value for cost
- Company values aligned
How many teammates from Egnoto Private Limited were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The scope of work for this project involves providing a detailed description of the tasks and responsibilities that will be undertaken, as well as outlining the key deliverables. The goal is to provide a clear understanding of the work that will be performed and the expected outcomes. In this particular project, the scope of work includes the following:
- Conducting a comprehensive analysis: This involves conducting an in-depth analysis of the current digital marketing strategies, identifying areas for improvement, and formulating a plan for achieving the desired goals.
- Developing a digital marketing strategy: Based on the analysis, a customized digital marketing strategy will be developed. This strategy will outline the specific objectives, target audience, channels to be utilized, and key performance indicators (KPIs) to measure success.
- Implementing SEO techniques: The project will involve implementing various SEO techniques to improve website visibility, organic traffic, and search engine rankings. This may include keyword research, on-page optimization, content optimization, and link building.
- Managing Google AdWords campaigns: The scope of work also includes managing Google AdWords campaigns to drive targeted traffic and achieve the desired conversion goals. This includes keyword selection, ad creation, bidding strategies, and ongoing campaign optimization.
- Utilizing data mining tools: The project will involve leveraging data mining tools to extract valuable insights and identify opportunities for improvement. This includes analyzing website analytics, user behavior, and campaign performance metrics to make data-driven decisions.
- Monitoring and reporting: Regular monitoring of the implemented strategies and campaigns will be conducted to ensure they are performing effectively. Detailed reports will be provided, summarizing the key metrics, progress, and areas of improvement.
Key deliverables for this project include:
- Detailed digital marketing strategy document outlining objectives, target audience, channels, and KPIs.
- Improved website visibility, organic traffic, and search engine rankings through effective SEO techniques.
- Well-managed and optimized Google AdWords campaigns resulting in increased targeted traffic and conversions.
- Data-driven insights and recommendations derived from data mining tools for ongoing optimization and improvement.
- Regular reports summarizing campaign performance, key metrics, and areas of focus for future enhancements.
By clearly defining the scope of work and highlighting the key deliverables, both the client and the service provider can have a shared understanding of the project's objectives and outcomes. This ensures effective collaboration and sets the foundation for a successful engagement.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The project yielded several measurable outcomes that demonstrate progress and success. These outcomes were tracked and analyzed throughout the project to evaluate the effectiveness of the implemented strategies and campaigns. Here are some of the key measurable outcomes:
- Increased website traffic: The project resulted in a significant increase in website traffic, as measured by unique visitors, page views, and session durations. This indicates improved visibility and engagement with the target audience.
- Improved search engine rankings: Through the implementation of SEO techniques, the website achieved higher rankings in search engine results pages (SERPs) for targeted keywords. This led to increased organic traffic and a higher likelihood of being discovered by potential customers.
- Enhanced conversion rates: The optimization of Google AdWords campaigns and landing pages resulted in improved conversion rates. This means that a higher percentage of website visitors took the desired actions, such as making a purchase, filling out a form, or subscribing to a newsletter.
- Increased revenue and sales: The successful implementation of digital marketing strategies contributed to a notable increase in revenue and sales. This can be directly attributed to the improved visibility, targeted traffic, and enhanced conversion rates generated through the project.
- Expanded customer base: The project helped attract and engage a broader customer base, as evidenced by an increase in new customers and repeat purchases. This indicates successful customer acquisition and retention efforts.
- Positive ROI: The project generated a positive return on investment (ROI) by effectively utilizing the allocated marketing budget. The revenue generated from the implemented strategies outweighed the associated costs, demonstrating the project's success in driving business growth.
These measurable outcomes provide tangible evidence of the progress and success achieved through the project. By tracking and analyzing these metrics, it was possible to evaluate the effectiveness of the strategies, make data-driven decisions, and optimize the marketing efforts for continuous improvement.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their project management was exceptional throughout the entire engagement. They consistently delivered items on time, demonstrating their commitment to meeting deadlines and ensuring timely completion of milestones. This allowed us to stay on track with our project timeline and achieve our desired outcomes within the expected timeframe.
In terms of responsiveness, they were highly attentive to our needs and promptly addressed any concerns or requests we had. Their communication was clear, proactive, and efficient, making it easy for us to collaborate and provide feedback. They were receptive to our input and made necessary adjustments based on our requirements, ensuring that our vision and goals were aligned throughout the project.
Furthermore, their team was responsive to changes and adaptable to evolving project requirements. They demonstrated flexibility and a willingness to accommodate adjustments when needed, without compromising the overall project timeline or quality of deliverables. This proactive approach and ability to adapt to changing needs greatly contributed to the overall success of the project.
Overall, their project management was commendable. They consistently delivered items on time, responded promptly to our needs, and maintained effective communication throughout the project. Their professionalism, responsiveness, and flexibility played a crucial role in ensuring a smooth and successful collaboration. We were highly satisfied with their project management approach and would gladly work with them again in the future.
What was your primary form of communication with Egnoto Private Limited?
Virtual Meeting
What did you find most impressive or unique about this company?
What we found most impressive about this company was their ability to consistently deliver high-quality results while maintaining excellent communication and collaboration. Their attention to detail and commitment to meeting our expectations were truly remarkable. One aspect that stood out was their deep understanding of our industry and target audience.
They took the time to thoroughly research and analyze our market, which allowed them to tailor their strategies and recommendations to our specific needs. This level of expertise and industry knowledge was evident in the quality of their work and the effectiveness of their solutions.
Additionally, their team demonstrated a strong sense of professionalism and dedication. They were proactive in their approach, consistently going above and beyond to ensure that our project objectives were met. They were responsive to our queries and requests, providing timely and insightful guidance throughout the entire process.
Furthermore, their ability to adapt to changing circumstances and provide innovative solutions was highly impressive. They exhibited a flexible mindset and were open to exploring new ideas and approaches, which contributed to the success of our project.
Overall, the company's impressive industry knowledge, commitment to excellence, and adaptability set them apart. They consistently exceeded our expectations and delivered outstanding results. We were truly impressed by their expertise, professionalism, and collaborative approach, and would highly recommend their services to others.
Are there any areas for improvement or something Egnoto Private Limited could have done differently?
While Egnoto Private Limited delivered excellent work overall, there were a few areas where we felt they could have improved. Firstly, there were a few instances where the project timelines were not strictly adhered to, resulting in minor delays. While these delays did not significantly impact the overall project, clearer communication and proactive updates on the timeline adjustments would have been appreciated.
Additionally, there were a few occasions where we felt that the initial communication could have been more detailed and comprehensive. While the team was responsive and helpful in addressing our questions and concerns, providing more thorough information from the outset would have helped us better understand the project scope and expectations.
Furthermore, during the course of the project, there were a few minor discrepancies in the deliverables that required revision or clarification. While these issues were promptly resolved upon our feedback, more attention to detail in the initial stages could have minimized these instances.
Overall, while Egnoto Private Limited performed admirably and delivered high-quality results, there were minor areas where improvements in communication, adherence to timelines, and attention to detail could have further enhanced the overall experience. However, these points should not overshadow the company's strengths and their ability to consistently deliver excellent work.
RATINGS
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Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
4.5Value / within estimates
-
Willing to Refer
4.5NPS