Edistys

BACKGROUND

Please describe your company and position.

I am the Co-Founder & CEO of GT Sales

Describe what your company does in a single sentence.

GT Sales is a company that helps businesses grow and boost their sales through professional sales outreach services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Edistys to accomplish?

• Branding
• Website
• Creatives Design

SOLUTION

How did you find Edistys?

Referral

Why did you select Edistys over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Edistys were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I recently worked with Edistys for the branding and website development of my company, GT Sales, and the experience was outstanding.

Professionalism and Expertise: Edistys took the time to understand our business goals, demonstrating high professionalism and expertise. Their knowledge of the latest trends and technologies ensured a top-quality outcome.

Communication: Their excellent communication kept us informed and involved at every stage, making the process smooth and stress-free.

Creativity and Innovation: Edistys developed a unique brand identity for GT Sales that perfectly reflects our mission. Their creativity and innovation were evident in every aspect of their work.

Scope of Work and Key Deliverables: Edistys handled all aspects of branding and web development, including:

• Brand Strategy and Identity: Comprehensive brand strategy, new logo, color palette, typography, and brand guidelines.
• Website Design and Development: A modern, user-friendly website with SEO optimization, custom pages, and contact forms.
• Content Creation: High-quality website copy and blog content aligned with our brand voice.
• Marketing Collateral: Business cards, brochures, and social media graphics for a consistent professional look.

Results: The new brand identity and website have received positive feedback and significantly improved our online presence and lead-generation efforts.

Conclusion: I highly recommend Edistys to any company seeking exceptional branding and website development services. Their professionalism, creativity, and dedication make them an ideal partner for enhancing your brand and online presence.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in several measurable outcomes that demonstrate significant progress and success:

• Increased Website Traffic: Our website traffic increased by 40% within three months of launch.
• Improved Lead Generation: We saw a 35% increase in lead inquiries through the new contact forms.
• Enhanced Online Visibility: Our website's search engine rankings improved, leading to a 25% increase in organic search traffic.
• Positive Client Feedback: We received numerous positive comments from clients and industry peers regarding our new brand identity and website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Edistys' project management was outstanding. They consistently delivered all items on time and often ahead of schedule. Their team was highly responsive to our needs, promptly addressing any questions or concerns we had. Regular updates and clear communication ensured the project stayed on track and aligned with our expectations. Their proactive approach and attention to detail made the entire process seamless and efficient

What was your primary form of communication with Edistys?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was most impressed by Edistys because of their combination of creativity and technical expertise. Their ability to develop a compelling brand identity that perfectly captured our company's mission was remarkable. Additionally, their innovative approach to website design ensured a user-friendly experience that stood out in our industry. Their dedication to understanding our needs and translating them into exceptional deliverables truly set them apart.

Are there any areas for improvement or something Edistys could have done differently?

While our experience with Edistys was excellent, providing more detailed project timelines could enhance clarity. Additionally, offering proactive suggestions for ongoing website maintenance post-launch would be beneficial.

BACKGROUND

Please describe your company and position.

I am the CEO of ARTcon

Describe what your company does in a single sentence.

Artcon is more than just a platform for showcasing art; it's a passionate community that embraces artistic diversity and champions the voices of emerging talents. We provide artists with a global stage to showcase their brilliance and offer art enthusiasts an unparalleled opportunity to connect with their favourite creators.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Edistys to accomplish?
The challenge was to create a website that harmoniously blends creative visuals and layouts, while effectively preserving the artistic vision.

SOLUTION

How did you find Edistys?

Referral

Why did you select Edistys over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Edistys were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Project Overview: 

• Describe the purpose of the website (e.g., informational, e-commerce, portfolio). 
• Outline the goals and objectives of the website (e.g., increase online sales, enhance brand awareness). 

Requirements Gathering: 

• Conduct interviews or workshops with stakeholders to gather requirements. 
• Define target audience and user personas. 
• Identify key features and functionalities required on the website. 

Design Phase: 

• Create wireframes to visualize the website layout and structure. 
• Develop mockups and prototypes for client approval. 
• Design the user interface (UI) and user experience (UX) elements. 
• Ensure the website is responsive and compatible with various devices and browsers. 

Development Phase: 

• Select appropriate technologies and frameworks for development. 
• Build the front-end interface using HTML, CSS, and JavaScript. 
• Develop the back-end functionality using server-side languages (e.g., Python, PHP) and databases (e.g., MySQL, MongoDB). 
• Implement features such as user authentication, content management system (CMS), search functionality, etc. 
• Integrate third-party services or APIs if necessary (e.g., payment gateways, social media plugins). 

Content Creation: 

• Write and/or gather content for the website pages (e.g., text, images, videos). 
• Ensure content is optimized for search engines (SEO) and aligns with the brand's tone and style. 

Testing and Quality Assurance: 

• Conduct thorough testing of the website to identify and fix any bugs or issues. 
• Perform usability testing to ensure a smooth user experience. 
• Validate the website against web standards and accessibility guidelines. 

Deployment and Launch: 

• Set up hosting environment and domain configuration. 
• Deploy the website to the production server. 
• Perform final checks and ensure everything is working as expected. 
• Plan and execute a launch strategy (e.g., marketing campaigns, social media announcements). 

Training and Documentation: 

• Provide training to the client on how to manage and update the website. 
• Prepare documentation (e.g., user manuals, technical documentation) for future reference. 

Post-launch Support: 

• Offer ongoing maintenance and support services. 
• Address any post-launch issues or enhancements requested by the client. 

Key Deliverables: 

• Project proposal and scope document. 
• Wireframes, mockups, and prototypes. 
• Completed website with all agreed-upon features and functionalities. 
• Content for the website pages. 
• Testing reports and quality assurance documentation. 
• Deployment documentation and server configuration details. 
• Training materials for the client. 
• Ongoing support and maintenance agreement. 

This comprehensive scope of work ensures that all aspects of the website development project are clearly defined and executed effectively, leading to a successful outcome.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in Website Traffic: Measure the increase in website visitors over time using tools like Google Analytics. An increase in traffic indicates improved visibility and engagement with the website. 
• Improved Conversion Rate: Track the conversion rate of visitors to desired actions such as sign-ups, inquiries, or purchases. A higher conversion rate demonstrates the effectiveness of the website in driving user engagement and achieving business objectives. 
• Enhanced User Engagement: Monitor metrics such as time spent on the website, pages per session, and bounce rate. An increase in user engagement metrics signifies that visitors find the website content valuable and engaging. 
• Growth in Online Sales or Inquiries: If the website is e-commerce or lead generation-focused, measure the growth in online sales or inquiries generated through the website. Increased sales or inquiries indicate the effectiveness of the website in driving business growth. 
• Feedback and Satisfaction Surveys: Conduct surveys or gather feedback from website visitors to assess their satisfaction levels and gather insights for further improvements. Positive feedback and high satisfaction scores indicate a successful user experience. 
• Search Engine Rankings: Monitor the website's performance in search engine results pages (SERPs) for relevant keywords. Improved rankings indicate enhanced visibility and organic traffic growth. 
• Social Media Engagement: Measure the impact of the website on social media platforms by tracking metrics such as shares, likes, and comments. Increased social media engagement signifies improved brand awareness and user engagement. 
• Reduction in Website Load Time: Measure the website's load time and page speed using tools like Google PageSpeed Insights. A reduction in load time improves user experience and can lead to higher retention rates and conversion rates. 
• Accessibility Compliance: Ensure the website meets accessibility standards (e.g., WCAG) and track improvements in accessibility metrics. Compliance with accessibility standards demonstrates inclusivity and improves the user experience for all visitors. 
• Return on Investment (ROI): Calculate the ROI of the website project by comparing the costs incurred with the tangible benefits achieved, such as increased revenue, cost savings, or improved brand perception.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive when we needed them. They delivered the project just in time.

What was your primary form of communication with Edistys?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are very cooperative.

Are there any areas for improvement or something Edistys could have done differently?

They did their best, and we were very satisfied with the final results of the project.

BACKGROUND

Please describe your company and position.

I am the CEO and Founder of Horizon Enterprise

Describe what your company does in a single sentence.

We are a builder company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Edistys to accomplish?

• Branding

SOLUTION

How did you find Edistys?

• Online Search
• Other

Why did you select Edistys over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Edistys were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Edistys took on the challenge of redefining Horizon's brand identity, delving into a comprehensive process to capture the essence of the company. 

• The scope covered: Brand Discovery: In-depth exploration of Horizon's mission, vision, and values through stakeholder discussions. 
• Market Research: Thorough analysis of industry trends and competitor strategies to inform brand positioning. 
• Brand Identity Development: Crafting a unique logo, color palette, typography, and visual elements that align with Horizon's values. 
• Collateral Design: Creating consistent business cards, letterheads, and email signatures for a unified brand image. 
• Website Design Concept: Presenting initial concepts for website redesign, ensuring seamless integration of the new brand. 
• Brand Guidelines: Develop comprehensive guidelines for internal and external stakeholders to maintain brand consistency. 

Key Deliverables: 

• Finalized Logo 
• Branded Collateral 
• Website Design Concepts 
• Brand Guidelines Document 

Outcome: Edistys delivered a visually appealing and strategically positioned brand design that effectively communicates Horizon's identity, setting the foundation for a strong market presence.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The brand design project with Edistys for Horizon yielded measurable successes, including increased brand recognition among the target audience. Web analytics showed enhanced engagement metrics, and consistent brand application across channels was verified through periodic audits. Positive customer feedback, improved social media metrics, and higher conversion rates demonstrated the brand's positive impact. 
Market perception surveys indicated a favorable shift, while internal surveys reflected heightened employee alignment. Additionally, increased media coverage and new partnerships showcased a heightened industry presence. Calculated ROI validated the project's tangible value, solidifying the success of the collaboration.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Edistys exhibited commendable project management throughout the brand design initiative for Horizon. They consistently delivered items on time, showcasing a high level of efficiency and adherence to deadlines. 
The team responded to our needs, promptly addressing queries and accommodating adjustments. Their proactive communication and ability to meet timelines contributed significantly to the overall success of the project, fostering a collaborative and efficient working relationship.

What was your primary form of communication with Edistys?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about Edistys was their ability to seamlessly blend creativity with strategic thinking. Their unique approach to brand design not only produced visually striking elements but also strategically positioned our brand in the market.

Are there any areas for improvement or something Edistys could have done differently?

While Edistys demonstrated strong overall performance, one area for potential improvement could be in providing more detailed progress updates throughout the project.