Eazzy Labs

BACKGROUND

Introduce your business and what you do there.

I’m one of the founders. We’re more of a community project initiative than a company. We come up with innovative solutions to solve problems, mainly focusing on academic solutions. We offer a book publisher to students, and we have a website where creative writers can publish their content. 

We also have a project called Lyoneer, a school communications platform. We’re using open source tools to handle that project. It’s mainly for teacher-parent-student communication, and it focuses on scripted communication. We first implemented the platform in Sweden, but we realized that it could be useful in areas like West Africa. We’re also conducting internal research to see how we can implement solutions in the community.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Eazzy Labs?

Our main focus is on individual projects. We were looking for a hub that could house all of these projects so that, if someone was interested in the community initiative, they’d have a unified platform with all the information connected to the community center. We have an in-house technical team, but we didn’t have the time to design the research center.

SOLUTION

What was the scope of their involvement?

The branding of the community center took the most time to do. They worked based on what we described, they brought multiple options, and they iterated based on our opinions. Eazzy Labs designed the SamsonConnect.net website, and we’ve applied bits of its design to almost all of our subsites, including Lyoneer.

We sometimes need mock-ups done before we go out and sell the project, and we worked with Eazzy Labs before they launched officially. We used their creative department for visual and graphic design. They handle our creative designs for media outreach.

What is the team composition?

Eazzy Labs initially set up a panel of creative resources and directors to learn the context of our project and what we were looking to do. After that stage, we mostly worked with two of their creative designers. 

How did you come to work with Eazzy Labs?

We chose them because we resonated with their values. They made designs with the aim of reaching out to the proper demographics. We also chose them because they were a new company on the market, and we liked the other work they’d done.

How much have you invested with them?

We spent $8,000.

What is the status of this engagement?

The community center project was in development for eight months. The collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

One area where we benefited from working with Eazzy Labs is getting a trustworthy image to use among schools and community members. People are finding that they resonate with our values before committing to our offer.

We’re still looking to see the value of their work after the full launch of Lyoneer. We’re in the process of deploying it to its fifth school. People are already using its beta version.

How did Eazzy Labs perform from a project management standpoint?

They made an effort to understand our values. We liked their approach to handling the project. They learned why we were building the solutions we were asking for and made suggestions based on the usefulness of an approach in the long term. They understood what we needed and what our vision was, and they took into account where our organization would be in five years. They took part in every stage of the project and aimed to deliver what we wanted.

What did you find most impressive about them?

They truly cared about where we saw ourselves being positioned after the delivery of the community center. They cared about our values and the reason for asking for their services in the first place.

Are there any areas they could improve?

We were their first client, and they handled the project well for the most part, but one challenge was the size of their in-house team. They had to put in extra hours to cover all the services they offered us.

Do you have any advice for future clients of theirs?

It’s important to be open and trust them. Their team should be made aware of your position regarding the product and vision.