A Consulting Company for E-Commerce Businesses
E-Com Fashion is a niche agency providing consulting and development service to fashion and luxury e-commerce businesses. Our goal is simple: cut through the crap, save you money, and help you launch or re-brand your online fashion e-commerce website to something that could make you money – not just sit there looking pretty because at the end of the day – you’re in it for profit. We’ll ensure that your website not only looks stunning, but that it’s tech optimized to scale and packed with tools and features that will grow your business. We’ll help you increase web traffic, online sales, and leads in your e-commerce fashion store. From totally new entrepreneurs or designers in e-commerce, small businesses to large companies, E-Com Fashion is there to help you navigate the digital space, and grow your brand and business.
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Portfolio
Scented Hand Sanitizers Shop
SCENTED HAND SANITIZER SHOP
www.scentedhandsanitizer.shop
(In Development)
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E-Commerce Development
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Social Media Marketing & Setup
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Product Photography
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Copy Writing
Eric Originals & Antiques
Eric Originals & Antiques
www.ericoriginals.com
Eric Originals Antiques is a very old jewelry store that sells both new and antique fine jewelry since 1978. The owner reached out to us with the challenge of increasing their sales online and onsite during Covid-19. We worked with their staff and third party accounts managers to improve their branding, e-commerce website, and 1stDdibs online marketplace presence with a series of online digital strategies.
ONLINE DIGITAL STRATEGIES
Knowing that e-commerce and online shopping increased during the pandemic, the solution we implemented was a combination of digital marketing strategies, website and online market place optimizations. We worked with their accounts manager in 1stDibs.com and helped them achieve Gold Seller status, increase their online sales through product page optimization and implementation of product videos, and website SEO in Google. Next, we discovered they have a forgotten large list of subscribers collected from their tradeshows over the years, so we implemented an ongoing newsletter marketing strategy for brand building and customer acquisition. Additionally, we ran Facebook and 1stDibs paid ads to increase website traffic to their online store and 1stDibs storefront. The end result was a steady increase in sales throughout the year, with an overall increase 2020 sales by 60% vs YoY 2019.
- CMS: WIX
- Search Engine Optimization
- Landing Page & Product Page Optimizations.
- 1stDibs Gold Seller Status
- Facebook Advertising
- Customer Acquisition & Newsletter Marketing.
- Brand Highlights - 5 star Google and Yelp rating, and high profile clientele highlights.
Ben-Amun
Ben-Amun
www.ben-amun.com
Ben-Amun, a fashion forward women’s luxury jewelry brand by designer, Isaac Manevitz, is a prestigious 30 year old family owned business in which Isaac himself and his team of talented artisans still makes their jewelry on site in their NYC studio.
Working with their talented internal photographer and cross functional teams, E-Com Fashion helped this illustrious brand optimize their website and increase sales by launching new collections, expanding with a men’s line, “The Honorary Guard”, and opening their business to new organic and paid advertising strategies to increase e-commerce traffic, social media follows, newsletter subscription, customer conversions and sales.
ONLINE DIGITAL STRATEGIES
Expanding and optimizing their social media channels to draw in new customers through organic and paid advertising, E-Comfashion was able to come up with digital campaign strategies to increase their ROI in areas of Facebook, Instagram and Pinterest marketing. The end result was dramatically optimizing and leveraging these channels to locate new potential customers, pulling in past visitors and customers, and converting them to online purchases by exposing them to strategic promotions and new product offerings.
- Facebook and Instagram Paid Advertising
- Content Management System: Shopify
- Branding and design improvement
- Order / shipping logistics optimization
- Social media marketing optimization
- Digital marketing strategies: paid & organic
- Increase in social media followers and views in Facebook, Instagram, Pinterest, and newsletter subscriptions.
- New collection launches and merchandise updates.
- New digital gift card store launch
- Increasing their Sales channels by opening up their jewelry brand to the male consumer market, with their first men’s collection, The Honorary Guard.
- Staff / Employee Training
Max Jewelry Inc.
MAX JEWELRY
www.maxjewelryinc.com
Max Jewelry is a high end luxury platinum and diamond jewelry manufacturing business. They reached out to us to help them expand in the online digital space with a new e-commerce website store, with stellar gorgeous re-branding reflective of their high quality Art Deco and contemporary style jewelry. We also provided them strategies to increase brand awareness and growth by expanding into other online market places, shopping directories, social media and newsletter platform. With a new e-commerce website design complimented with strategic online digital tools, a fresh updated luxurious branding, and better quality photos, Max Jewelry Inc. is ready to grow their brand and sales in the online digital market.
- Content Management System: Shopify
- Strategic planning for e-commerce setup, development and branding.
- Business Analysis + Marketing and Sales strategies.
- UX + Design + Branding.
- Platform Build + System Integrations.
- Newsletter Templates.
- Newsletter, SEO and Social Media setup and branding.
- Product Photography and Video.
Case Study Link:
https://www.e-comfashion.com/case-studies/maxjewelry
Isley
ISLEY
www.isley.co
Client Isley.co is a new online high luxury fashion boutique showcasing new and emerging designers and brands, and unique art objects. Working with their existing photography, their requirements was to setup their e-commerce system with a simple aesthetic and design, powered with essentials tools, applications, and functionalities to measure and grow their e-commerce business. So we setup their business with technologies to stream line their processes for social media and newsletter subscriptions. Additionally, we setup them up with the tools to gain valuable insight in their e-commerce and customer activity to help them make decisions on how they can optimize their marketing and other campaigns going forward.
- Content Management System: Shopify
- Strategic planning for e-commerce setup, development and branding.
- Business Analysis + Strategies.
- UX + Design.
- Platform Build + System Integrations.
- SEO and Social Media strategy.
Case Study Link:
https://www.e-comfashion.com/case-studies/isley
Sirah The Label
SIRAH THE LABEL
www.sirahthelabel.com
CMS Platform: Shopify
Sirah The Label, a contemporary women’s fashion line, needed an e-commerce website to showcase their product line. We delivered by creating an e-commerce website using Shopify. We designed it to be scalable so that as the business grows, they would be able to easily add features using apps from the Shopify apps library. We also created their social media accounts, newsletter templates, and branded it for them so the over all looks was consistent with their chic, city high life theme. Finally, we created their digital strategies to continuously build their brand organically. All in all, we think the brand looks gorgeous and looked far more professional than most fashion e-commerce website out there that’s been online for years.
- Content Management System: Shopify
- Moved from Woocommerce.
- Branding and Design
- Logo Design
- Post Card Design
- Newsletter Templates
- UX/Design Development
- Order / Shipping Logistics
- Social Media Strategy
- Digital Marketing Strategy
Case Study Link:
https://www.e-comfashion.com/case-studies/sirahthelabel
Reviews
the project
Marketing & Digital Ads for High-End Jewelry Store
“E-Com has been terrific in terms of communication, keeping us up to date with what they’re doing.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
We’re a jewelry store in the Diamond District. We mainly deal with antique jewelry and signed pieces.
What challenge were you trying to address with E-Com Fashion?
Since we’ve been in business for 40 years, we want to put together a website with all of our jewelry pieces, which we also want to advertise.
What was the scope of their involvement?
E-Com does all of our marketing work and works with our account and website manager to deal with our ads on Facebook and 1stDibs. They’ve used Wix to create our website, and they also handle our monthly newsletter. Simply put, they handle virtually everything we need for marketing. They even take photographs of our jewelry pieces that they use for ads every month.
At present, E-Com works with us once a week. We’re currently undergoing a transition process, where they update us about what they’ve been doing for our marketing campaigns.
What is the team composition?
We mainly work with Allen (E-Commerce Consultant & Specialist).
How did you come to work with E-Com Fashion?
I wasn’t in the company when Allen first came to us.
How much have you invested with them?
We spend between $200–$300 a month.
What is the status of this engagement?
We started working with E-Com in September 2020, and the partnership is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
E-Com mainly deals with the numbers from our website. Considering the time, the metrics we have aren’t completely accurate. However, we’ve definitely seen an increase in our sales.
How did E-Com Fashion perform from a project management standpoint?
E-Com has been terrific in terms of communication, keeping us up to date with what they’re doing. I’ll give them a perfect 10 if I have to rate them.
What did you find most impressive about them?
E-Com has been diligent; they’re on top of things, especially when I first came in. They communicate how everything is performing.
Are there any areas they could improve?
No, there aren’t any.
Do you have any advice for potential customers?
Let Allen do what he does because he’s always on top of everything. He’s highly communicative, so you don’t have to stay out of the way, but you should let him do his work.