Brand Strategy & TV Advertising for Bank
- $50,000 to $199,999
- June 2011 - Jan. 2015
“They delivered whatever we needed, even when we called at the last minute.”
- Financial services
- Pilot Point, Texas
- 51-200 Employees
- Phone Interview
DX Media Direct supported two marketing initiatives to drive loans and secure local business. Their services included developing campaign strategies, producing creative materials, and handling media placement.
The campaigns drove record numbers of loan call-ins and cemented a community-oriented brand identity. Commercial business also increased by 25% thanks to DX Media Direct’s efforts. The team took a collaborative approach, continuing to give invaluable strategic insights well after the engagement.