Digital Marketing Consultancy for the Industry

We help industrial companies succeed digitally and make them grow

Dutch Synergy is an innovative digital agency that combines strategy, creativity and technology. We are uniquely positioned to bring all possibilities of the digital age to the traditional world of industrial marketing. From strategy to creation all the way to launch and beyond.

With our expertise and experience in the manufacturing, power transmission and drive industry, we understand the challenges you struggle with. We know how to get more leads and we’re experienced in building internationally renowned and converting websites.

Our Recipe for Success

Clear goals, solid plan, effective strategy and high-impact tools to deliver continously converting leads.

Use the Dutch Synergy Rock-solid Industrial Marketing Approach

In order to meet targets, to reach potential customers and to connect with the best leads, we use a clear and proven industrial marketing approach, designed specifically to create new opportunities and drive results.

  • Strategy to Succeed: a rock-solid strategy, razor-sharp messaging and a straightforward marketing plan.
  • Website Optimization: an undeniable engaging website design, high-impact content creation and maximized visibility.
  • Lead Generation: a targeted pipeline management, effective funnel for qualified leads and clear marketing analytics.

We’re Ready to get you Digital Success

Get in touch with us if you are curious about how we can help you or request a 30-minute Inspiration Session (free!)

 

 

 

 
$5,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2015
Show all +
Estepona, Spain
headquarters
other locations
  • Gertrud Boss Strasse 5
    Kleve, NW 47533
    Germany
  • Asselsestraat 193
    Apeldoorn, GE 7312CS
    Netherlands

Portfolio

Key clients: 

STARK Electric Motors, BEGE Power Transmission, ABC Group, STARK Forced Ventilation

An Online Strategy and Website to Drive Powerful Results Image

An Online Strategy and Website to Drive Powerful Results

Introduction

BEGE was founded in 1950 as a drive equipment wholesaler. Since that time, they have successfully assisted numerous companies in making their customers’ drive processes more professional by creating, optimizing and maintaining reliable drive systems.

The goal

To strengthen their company brand and position themselves strongly in the industry, BEGE Power

Transmission sought a marketing agency with industry knowledge that could help them set a firm foundation.

With Dutch Synergy

Based on our experience in working with companies operating in the industrial sector, Dutch Synergy is a great fit for BEGE. We helped BEGE develop a marketing strategy and plan their marketing activities.

After we mapped the ‘Why’ statement of BEGE, we were able to formulate a clear and concise message that, together with the sophisticated visual identity, generated impact on brand awareness and conversion rates.

The Success

The result is a powerful and substantive positioning in line with BEGE’s ambition and business goals. All marketing activities such as the new responsive website, product catalogues, ads and promotional material like flyers, presentations and exhibition stand designs are aligned with the objectives and designed to synergize.

BEGE and Dutch Synergy will continue to partner to develop digital and offline marketing strategies in an effort to achieve even greater business goals and ROI.

 
A Strong Global Strategy & Website Image

A Strong Global Strategy & Website

Introduction

STARK offers high quality electric motors at competitive pricing for companies that embrace the future of industry. STARK is part of ABC Group; an innovation network of European partners that makes the way larger enterprises work available to smaller companies.

The goal

STARK asked Dutch Synergy to help to market their international brand and products and

develop an innovative website.

With Dutch Synergy

We started with a journey to discover the ‘Why’ of the STARK cooperation and STARK Electric Motors. Uncovering the distinctive value of STARK made it possible to formulate the marketing proposition. This forms the basis for all future marketing activities such as the website.

The Success

With our expertise and experience in the industry we knew how to build an internationally renowned and converting website.

We developed and optimized content for the site that connects with customers, builds trust and drives sustainable growth.

The result is an innovative website that communicates with the audience and acts as a response machine. A growing number of prospective clients and distributors are interested in learning more about STARK and download essential technical data and documents.

 

Reviews

Sort by

Branding & Digital Strategy for Industrial Consultancy

“They go an extra mile further than just classic web design — it’s thinking combined with design.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Apr. 2016 - June 2018
Project summary: 

Dutch Synergy provides branding, digital marketing, and web development services for an industrial consultancy. Their team conducts and applies research into brand identity, content creation, and web designs.

The Reviewer
 
1-10 employees
 
Kleve, Germany
Josip Abramovic
CEO, ABC Consulting
 
Verified
The Review
Feedback summary: 

The partner's social presence has increased by 200%. Dutch Synergy delivers high-quality work in a short amount of time. They're responsive and dedicated to conducting and applying research to their products. Professionalism and effective listening skills are hallmarks of their work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

My organization focuses on industry and professional consulting services for Central European and international projects. We’re based in Germany and operate through three additional offices in Switzerland, China, and the United States.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Dutch Synergy?

We needed them to support our strategy development for industrial products we develop through partners and factories. Most of the international factories are located in China, Turkey, as well as Central and Eastern Europe.

SOLUTION

What was the scope of their involvement?

Dutch Synergy provided branding, digital marketing, and web development services customized to our industry and products. They handled everything from strategy development to design.

For our branding efforts, their team wrote the leading strategy for presenting our products to the market; this included descriptions and technical information. They took the time to learn about our company, how we work, what we’re researching, and what we sell.

Their digital marketing efforts included creating content for our LinkedIn, Instagram, and other social media channels. Dutch Synergy worked closely to understand where our products would be efficiently sold and what development would be like. With this combination of strategy, marketing, and knowledge, they created designs that incorporated all of this.

These incorporated designs fed into their web development services. Dutch Synergy built three web pages from scratch, all of which were for our industrial products. When creating web pages, they don’t just go off of what we want, their team puts 40–50% of their time into research on industrial products. They go an extra mile further than just classic web design — it’s thinking combined with design.

What is the team composition?

We worked with 2–3 people from their team.

How did you come to work with Dutch Synergy?

We found them through one of our competitors because Dutch Synergy was working for them. I thought they had the potential for much more if they worked with us, so I gave them an offer.

How much have you invested with them?

Our biggest project was between €70,000–€130,000 (approximately $78,000–$145,000 USD). Most projects they completed were between €30,000–€50,000 (approximately $33,000–$56,000 USD).

What is the status of this engagement?

We’ve had an on-and-off-again engagement for the last four years. Our first big project lasted from April 2016–June 2018. The second project ran from the beginning of 2018 until the end of 2019. We began the third project at the beginning of last year, and it’s still going on. We also started the fourth project in November 2019 that will take about one and a half years to complete.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our social presence has improved immensely and we received very quick results in terms of marketing impact. Technically, our traffic increased by 100%. But since we’re a new brand and started at zero, the increase is probably closer to 200%. I’d equate about 30–40% of those metrics to Dutch Synergy’s web design work. We’re a leader in professional consulting in Europe, and Dutch Synergy is fast becoming a leader in industrial marketing.

How did Dutch Synergy perform from a project management standpoint?

They produce high-quality work very speedily. We’re a fast-moving company with little management, and Dutch Synergy can keep up with that. Their team is responsive and reacts quickly to new tasks. They accept all our ideas and perform them very swiftly. In just a matter of weeks, they take an idea and complete a new web page or campaign.

Our teams hold monthly in-person meetings to discuss main topics. We use Trello daily to organize and update our 5–6 projects. For communication, we use WhatsApp and email; we also have weekly phone calls.

What did you find most impressive about them?

I wish they were bigger in size so they could support us on more projects. The knowledge and expertise of the company are good, but I wish the team members were split into more departments.

When it comes to listening, they’re professionals. They give 300% when they respond; this is in terms of ideas, designs, and market research. Dutch Synergy provides supported, credible arguments for doing something in a certain way.

Do you have any advice for future clients of theirs?

Dutch Synergy can cater to a range of startup businesses to mid-sized companies, but not large companies. A company with €2 million–€30 million (approximately $2.2 million–$33.4 million USD) turnover is the right customer for them.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer