Dotfusion Digital - B Corp

BACKGROUND

Introduce your business and what you do there.

I’m the CMO of Borealis Foods, a food technology company that develops nutritious, affordable, and sustainable food products to address consumer needs and global food security challenges.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Dotfusion Digital - B Corp?

We needed to ensure a compliant site for our public company.

SOLUTION

What was the scope of their involvement?

Dotfusion Digital - B Corp redesigned our website. The team was responsible for creating a single scrolling homepage to prompt investor excitement and buzz ahead of our company going public and the release of the redesigned website. Dotfusion Digital - B Corp also handled lite requirements gathering and design to prioritize and implement features and pages, excluding the investor-specific pages. In addition, the team integrated the SEC compliance items and features.

What is the team composition?

We worked with 2–5 teammates from Dotfusion Digital - B Corp.

How did you come to work with Dotfusion Digital - B Corp?

We had previously worked with Dotfusion Digital - B Corp and were satisfied with their work. In addition, they were a great culture fit.

What is the status of this engagement?

We worked with Dotfusion Digital - B Corp from April 2023 to January 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Dotfusion Digital - B Corp's work exceeded our expectations. The redesigned website achieved a significant improvement in both brand perception and functionality. Post-launch analytics showed a marked increase in engagement time and investor-related traffic, particularly to our “Impact” and “Investor Relations” sections.

Dotfusion Digital - B Corp's structured process — covering requirements gathering, UX design, and CMS integration — helped us meet a critical go-live deadline aligned with our investor communications strategy. The new site not only elevated our corporate image with a professional, investor-ready design but also improved backend usability for our content team through streamlined CMS components.

Overall, the collaboration resulted in a faster, more visually engaging website that better represents our US manufacturing and innovation story. We also saw increased investor and media inquiries following the launch and a scalable platform for future brand and product expansion.

We received a noticeable uptick in direct investor and media inquiries through the website’s contact forms and LinkedIn channels, confirming that the redesigned investor relations section successfully improved visibility and credibility with key stakeholders.

The rebuilt site scored markedly higher in internal reviews for navigation clarity and mobile responsiveness. Page load times improved due to CMS optimization and streamlined image handling, creating a faster, smoother user experience.

With the new Storyblok components and author training provided by Dotfusion Digital - B Corp, routine updates are easy. This improvement enabled faster publication of investor updates and press content without developer support.

The site became a central touchpoint for presenting the company’s innovation story, sustainability commitments, and US manufacturing leadership — helping align messaging across brand, investor, and media audiences.

How did Dotfusion Digital - B Corp perform from a project management standpoint?

Dotfusion Digital - B Corp demonstrated strong project management throughout the engagement. They followed a clear, well-structured process from requirements gathering to design, development, and launch. Status meetings and timely communication kept the project aligned and transparent, and all milestones were met according to the agreed schedule.Despite a fast turnaround and multiple stakeholder inputs, the team managed the workflow efficiently — flagging dependencies early and keeping the project on track for the targeted launch. They were organized, responsive, and proactive in addressing feedback, which gave us confidence at every stage of the process. We communicated via virtual meetings.

What did you find most impressive about them?

We were most impressed by Dotfusion Digital - B Corp's integrity and collaboration. They delivered not just exceptional design and execution but also a partnership rooted in transparency and shared purpose.

Are there any areas they could improve?

The only minor challenge was developer availability during a few phases, but the Dotfusion Digital - B Corp team was quick to respond and always ensured progress stayed on schedule.