Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?
We're within the top three results of five of the seven keywords that we were interested in. We're the top two results under one of those keywords, since both our offering page and one of our resources are being found. This has resulted in a 95% increase in traffic to our website, which generates leads.
How did the Digital Marketing Agency perform from a project management standpoint?
In terms of discussing our project and sending us information, they were one of the easiest vendors we've ever worked with. Their professionalism and honesty made it easy for us to trust their work. They set proper expectations, then met them, and their deliverables were always on time.
What impresses you about the Digital Marketing Agency?
I appreciated the absolute professionalism they displayed during every step of the campaign. We were always impressed with how they conducted themselves and presented information. They had clearly been doing this for a long time and knew what was important.
They also stressed the importance of communication and transparency. They not only gave us reports, but they also explained what was going on, which meant a lot. Although they honestly described SEO as an inexact science, since Google's operation makes it difficult to anticipate results, they absolutely achieved our goals.
Are there any areas for improvement?
The only aspect they could improve is cost. However, I understand that it costs a lot to have a team that truly knows what they're doing. The project was a bit more expensive than we originally planned, but it paid off immensely. More flexibility might also be helpful, but I can't complain much.