Making a measurable difference for our clients

Digital Third Coast is a Chicago-based digital marketing agency. Founded in 2007, we’ve grown both our team and client base over the years alongside the ever-changing landscape of digital marketing to provide a full-funnel marketing solution. We specialize in search engine optimization (SEO), pay per click (PPC) and inbound marketing.

Our clients rely on us for both our technical and creative expertise to promote their products and services to their target audience across a variety of channels.   From analytically driven, mass appeal content to compelling ad copy, our services are customized based on each client’s unique needs.

We are committed to achieving excellent results for our clients while enjoying a collaborative and fun team environment.  We do this through open communication, and by following our core values: be bold, be curious, be accountable, keep learning, and be willing to sweep the floors.

Our mission is to make a measurable difference by helping organizations clarify, measure, and achieve their digital marketing goals.

-2017 National Winner for the Best and Brightest Companies to Work For
-2017 US Search Award Winner
-2017 Clutch Top Digital Agency

 
Undisclosed
 
$150 - $199 / hr
 
10 - 49
 Founded
2007
Show all +
Chicago, IL
headquarters
  • Digital Third Coast Internet Marketing
    2540 W North Ave
    Chicago, IL 60647
    United States

Portfolio

Yellowbrick Content Campaign

We created this content to appeal to various news publications and diversify Yellowbrick's backlink profile.

These backlinks lead to a 10.5% increase in organic search visibility in just one month and is still earning links on it's own 18 months later.

For more information on this campaign, click here.

 

Skinfo Content Campaign

Skinfo is an online boutique selling skincare products to help with a number of conditions.

In order to improve keyword rankings in a competitive online space, this piece was created to appeal to top-tier publications. These high quality links boosted their keyword rankings which lead to an 88% increase in revenue from organic traffic.

For more details on this campaign, click here.

Home Run Inn Content Campaign

Home Run Inn is a pizzeria with multiple locations in Chicago that had the goal of improving their local rankings.

We used local link building to capitalize on the Chicago Cubs rising popularity. The hype around this piece landed Home Run Inn on local news stations and several high-authority media publications. 

For more details on this campaign, click here.

Bryan College Content Campaign

This piece was created with the goal of growing traffic to Bryan College's Applied Psychology Program.

By using visual storytelling, we addressed the topic of impulsivity in an engaging way. The links built from this infographic lead to an 86% increase in organic traffic to their psychology pages. 

For more details on this campaign, click here.

Ann & Robert H. Lurie Children's Hospital Content Campaign

The topic of underage drinking frequently makes headlines, but rarely has data to back it up.

By providing data for a widely discussed topic, we landed news stories with many top-tier publications. 

For more details on this campaign, click here.

High Tide Technologies Content Campaign

Our goal for High Tide Technologies was to create an infographic with a lot of newsworthy angles, which allowed us to target many different publications.

The backlinks from this increased qualified traffic and conversions by improving High Tide's keyword rankings.

For more details on this campaign, click here.

Olivet Nazarene University Content Campaign

Olivet is a Nazarene University that needed us to improve the organic visibility for their criminal justice programs. 

This infographic was created to be relevant to these programs while still getting the attention of large news publications.

For more details on this campaign, click here.

Reviews

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PPC for Web Development Company

"Other companies haven’t been able to deliver the same quality of service that they have."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
May 2013 - Ongoing
Project summary: 

Digital Third Coast Internet Marketing coordinates PPC advertising campaigns and assists with the development of new initiatives. They also spearhead marketing efforts of newly available services.

The Reviewer
 
1-10 Employees
 
Kingston, New York
Eric Meyer
CEO, Curious Minds Media
 
Verified
The Review
Feedback summary: 

Digital Third Coast Internet Marketing delivers impressive results that other firms cannot match. They feature a communicative team that works toward business growth and goal achievement.

BACKGROUND

Introduce your business and what you do there.

I am the CEO of Curious Minds Media, which is a web development company based in Kingston, New York.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast Internet Marketing?

Digital Third Coast helps us optimize our existing PPC advertising campaigns.

SOLUTION

What was the scope of their involvement?

They maintain our PPC advertising campaign, and they help us design new campaigns. We include them in all of our strategic planning meetings for our marketing and new campaigns. They do research into new markets, PPC, and remarketing campaigns.

We’ve also engaged them in helping us market new services like our WordPress maintenance service.

What is the team composition?

I have a single point of contact.

How did you come to work with Digital Third Coast Internet Marketing?

We found them through a Google search, and we connected well once we met with them.

How much have you invested with them?

We spend $12,000 per year for their services.

What is the status of this engagement?

We started working together in May 2013, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve had some really great success with the marketing of our WordPress maintenance, and we are impressed with the PPC results they deliver.

How did Digital Third Coast Internet Marketing perform from a project management standpoint?

We communicate with them on a monthly basis. They’ve been fantastic and fully responsive. They do a good job of leading us through all processes.

What did you find most impressive about them?

Other companies haven’t been able to deliver the same quality of service that they have.

Are there any areas they could improve?

Right now, everything is done via spreadsheets and passed back and forth via email. That method works well enough, but they’d benefit from a cohesive client portal.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Paid Search Campaign for Fertility Center

"Digital Third Coast is excellent and highly collaborative. They're always on task even when we aren't."

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jun. 2016 - Ongoing
Project summary: 

Digital Third Coast provides paid search services, focusing on keyword and market research as well as a metrics-driven analytics dashboard.

The Reviewer
 
200-500 Employees
 
Chicago, Illinois
Mark Walker
Director of Business Development, Fertility Centers of Illinois
 
Verified
The Review
Feedback summary: 

Customer inquiries have improved dramatically since the engagement began, while costs per inquiry dropped. Collaboration and meticulousness are hallmarks of their work. Throughout the engagement, Digital Third Coast’s understanding of industry trends helps them produce high-quality deliverables.

BACKGROUND

Introduce your business and what you do there.

I’m director of business development at Fertility Centers of Illinois. We’re a large physician medical practice focused on the infertility treatment space.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

We were looking to generate more inquiries via paid online channels. We'd been doing paid search, but were looking for a better way to do it with a different partner.

SOLUTION

What was the scope of their involvement?

They really focused on how we show up in different paid search forms in order to create a keyword and messaging strategy. They did a lot of research on industry trends in the market and on similar physician practices focused in the same space. They looked at their websites, calls to action, messaging strategy, keyword buys, and spends. They've also made recommendations for changes on certain landing pages of our website.

Digital Third Coast implemented a metrics-driven dashboard that compares the actual search volume for specific segments of our business. The dashboard gives us a good look at our prior years’ spend, month over month, for different segments. They make specific recommendations on total spend, keyword-specific buys, and how to better position our advertisements.

What is the team composition?

We work with two members of their team.

How did you come to work with Digital Third Coast?

We did an RFP and interview process for several different vendors in the Chicago area. We were looking for a partner that was local but that also had a solid track record in the medical space in order to understand our business quickly and provide immediate impact. We ultimately decided to go with them because they had the best client relations team and the best strategies.

How much have you invested with them?

We spend $3500 per month.

What is the status of this engagement?

We started working together in June 2016 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They increased inquiries to the practice by more than 25%, while simultaneously decreasing cost per inquiry by 20%.

How did Digital Third Coast perform from a project management standpoint?

Digital Third Coast is excellent and highly collaborative. They're always on task even when we aren't. We have monthly status calls, and they’re very accessible to touch base as needed.

What did you find most impressive about them?

Their expertise and their communication style are very impressive.

Are there any areas they could improve?

No.

Do you have any advice for potential customers?

Digital Third Coast will be successful without my advice.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

PPC for Travel Agency

“They’re down to earth and treat me like I’m their best customer.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Apr. 2017 - Ongoing
Project summary: 

Digital Third Coast took charge of an underperforming PPC campaign. They analyzed Google AdWords and then expanded their work to Bing and Yahoo. They also provide suggestions for website improvement.

The Reviewer
 
1-10 Employees
 
Chicago, Illinois
Rob Lee
CFO, Swift Passport Services
 
Verified
The Review
Feedback summary: 

Conversions, online sales, and unique visitors have all increased, month over month. Digital Third Coast is accessible outside of set meetings and clearly communicates marketing concepts. Their focus on customer service and dedication to success make them ideal for an ongoing partnership. 

BACKGROUND

Introduce your business and what you do there.

I am the CFO of Swift Passport Services. We help clients expedite the application process for US passports and international travel visas to countries such as Russia, China, Brazil, and India.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

We were seeing a big drop in the success of our Google AdWords and PPC efforts with a previous provider. We were also looking to make our process more efficient and earn a higher ROI. 

SOLUTION

What was the scope of their involvement?

They analyzed our AdWords and were confident they could produce a noticeable improvement rather quickly. They started working on Google, our main platform, but then expanded to Bing and Yahoo. They didn’t do any SEO work for us, but they did catch one glitch on our website that we will address with our development team.

What is the team composition?

We have a project manager at Digital Third Coast.

How did you come to work with Digital Third Coast?

I was referred to them and actually met one of their heads at a networking event. We had a casual conversation and then I followed up with him. He was extremely helpful and wanted to meet right away. Their proposal and their confidence impressed us, as did their friendliness and professionalism.

How much have you invested with them?

We spend $24,000 per year.

What is the status of this engagement?

We’ve been working with them since April 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Month to month, we’ve seen conversions, unique visitors, and online sales all increase, while staying within budget.

How did Digital Third Coast perform from a project management standpoint?

We have a monthly meeting to go over the previous month’s results and any changes we need to make. We’re really happy with our account manager. She communicates clearly and is open to suggestions. They’re professional, friendly, nice and accommodating. They go out of their way to make sure things are going well.

What did you find most impressive about them?

Other vendors will drop off the face of the earth until you contact them with an issue, but Digital Third Coast is quick to contact me if there’s something that comes up between our monthly meetings. They’re down to earth and treat me like I’m their best customer. They don't use industry lingo and they talk so that everyone understand. They’re generally more personable than other folks I’ve had experience with. And they stay on top of trending technologies and algorithm changes.

Are there any areas they could improve?

There’s nothing that I can think of.

Do you have any advice for potential customers?

Put all your wants and desires on the table right away and follow their lead. They’re the experts; let them guide you.

5.0
Overall Score We're just extremely happy to be working with them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    There was no delay in anything. They had everything done when they said they would.
  • 5.0 Cost
    Value / within estimates
    They're just a little bit more than the previous provider but with much better results.
  • 5.0 Quality
    Service & deliverables
    They've delivered on every aspect of what they said they could do. We're just completely satisfied with everything.
  • 5.0 NPS
    Willing to refer
    I'll happily refer them to anyone that's looking for someone.

SEO for Automotive Company

"Everything they've done for us has been top-notch quality."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Apr. 2017 - Ongoing
Project summary: 

Digital Third Coast developed a content marketing and SEO campaign, managing everything from the conceptualization stage to creating the content and generating backlinks. 

The Reviewer
 
51-200 Employees
 
Chicago, Illinois
Digital Marketing Manager, Automotive Company
 
Verified
The Review
Feedback summary: 

Organic traffic to the website doubled, while the high quality of traffic and web content is leading to new marketing opportunities and engagement with VIP clients. Their prices are on the high end, but their transparency, responsiveness, and high-quality work make them an exceptional partner.

BACKGROUND

Introduce your business and what you do there.

I work at an automotive company, manufacturing surface treatments, fuel stabilizers, fuel system cleaners, and other things. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast Internet Marketing?

We wanted to position ourselves as an expert in our industry and develop content that would appeal to people within and outside of our industry. We were looking for a company that could develop a digital campaign for us to drive more traffic to our website. 

SOLUTION

What was the scope of their involvement?

The first campaign they developed for us was the "Top 50 Cars" – the top car googled in each state. Our digital team and account supervisor worked with their content creation team to brainstorm the content of the campaign. We went over different ideas, which they took to the drawing board. Then they presented 5–6 ideas to us and we chose the "Top 50 Cars" campaign. They developed the content for the campaign and created all the links.

We just launched a new website and they provided SEO services for it, helping us find the keywords that would boost up our ranking. Our previous website had a lot of organic traffic because of our blog posts, but with the new website, it was challenging at first.

What is the team composition?

We mostly work with Ryan [Ryan Garrison, SEO Account Team Lead, Digital Third Coast] and Andy [Andy Kerns, Creative Director, Digital Third Coast].

How did you come to work with them?

They were recommended to us.

How much have you invested with them?

We spent about $60,000 in total.

What is the status of this engagement?

We started working with them in April 2017 and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our organic traffic has nearly doubled, partly because of the sweepstakes campaign we recently ran. The quality of our traffic, links, and content has increased as well.

We're happy with the way they've put everything together and we're currently building an email VIP list of people to send products to and engage with on a different level.

How did they perform from a project management standpoint?

They're transparent and communicate with us about every step of the process.

What did you find most impressive about them?

I don't need to chase them down to get answers, which I sometimes had to do with other agencies. They understand the vision of our company and there is no lag in communication.

Are there any areas they could improve?

No, it has been a great partnership. Our website was in a chaotic state and sometimes we didn't have all the answers for them, but they handled everything very well.

4.5
Overall Score The content has been beyond stellar, but the cost is a little prohibitive for us.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Everything has gone according to the plan with no issues on their end.
  • 4.0 Cost
    Value / within estimates
    They're probably one of the most expensive SEO agencies I've worked with, but it's been worth it.
  • 5.0 Quality
    Service & deliverables
    Everything they've done for us has been top-notch quality.
  • 5.0 NPS
    Willing to refer
    I can imagine them doing great work for other industries or companies.

SEO & PPC For Jewelry Design Company

“I trust their recommendations, and I fully believe they have our best interest in mind.”

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Apr. 2017 - Ongoing
Project summary: 

Digital Third Coast manages SEO and creates PPC ads for an existing e-commerce website. The team manages projects from start to finish, including any revisions their customers may suggest.

The Reviewer
 
11-50 Employees
 
Chicago, Illinois
Noah Levy
Partner, Dana Rebecca Designs
 
Verified
The Review
Feedback summary: 

Although the partnership hasn’t existed for long, sales and site traffic have already increased. DTC is organized and research-oriented, enabling them to quickly provide effective services. Clear and constant communication keep everyone on the same page.

BACKGROUND

Introduce your business and what you do there.

I’m a partner and head of the bridal segment for Dana Rebecca Designs, a wholesale and retail designer jewelry manufacturer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

We had an e-commerce website that we wanted to improve so that our online segment became stronger and a larger part of total sales.

SOLUTION

What was the scope of their involvement?

We built our website with another firm, but we hired DTC to make sure our SEO was effective. First, they did an overall site audit from an SEO perspective, evaluating everything from our site architecture to comprehensive keyword usage. We also wanted to set up pay-per-click (PPC) ad campaigns and utilize Google AdWords, dynamic remarketing, optimized product listing ads, and outreach marketing. DTC manages the PPC campaigns from beginning to end, doing writing, budgeting, analytics, etc.  

They conduct keyword research, which we then use to optimize our site, get better keyword rankings, and do outreach through content campaigns for link building. Everything is passed through us for approval or suggestions, and then they finish it from there.

How did you come to work with Digital Third Coast?

I met Taylor [Principal and Strategic Director, Digital Third Coast] about ten years ago when we worked together on a smaller project. When this project came up, we sent an RFP out to DTC and a few other firms. We listened to their proposals and pitches, but DTC’s seemed the best fit.

How much have you invested with them?

Between management and ads, we spend between $6,000–$8,000 a month.

What is the status of this engagement?

We partnered in April 2017, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We don’t have year over year data, but for the months we've been with them, sales are up and we’re happy with the amount of traffic we’re generating.

How did Digital Third Coast perform from a project management standpoint?

They’re extremely organized and always on task. They know what they're doing, and I can't recall them ever missing a deadline with respect to project due dates. We maintain constant communication so as to be on the same page; DTC is available via email whenever we need them.

What did you find most impressive about them?

They’re definitely experts on the SEO and paid search space.  They clearly explain what’s happening in the space and how it’s changing. I trust their recommendations, and I fully believe they have our best interest in mind.

Are there any areas they could improve?

We’ve had a bit of turnover with some team members leaving for other companies, which can cause some project lag, but that’s not necessarily their fault.  

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
    Schedules have gotten mixed up a few times, but they’re always very prompt.
  • 4.0 Cost
    Value / within estimates
    Cost estimates have always been spot, and they check with us if plans change. Their service is expensive, though.
  • 4.5 Quality
    Service & deliverables
    They do excellent work. I'm often impressed at the magnitude of the key word maps and variety of ads they create.
  • 5.0 NPS
    Willing to refer
    I already have recommended them.

SEO & PPC for Floor Heating Company

They’re proactive in their work.”

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Feb. 2017 - Ongoing
Project summary: 

Digital Third Coast took on advertising after the previous company failed to deliver results. They optimized accounts and currently focus on PPC and some SEO and content creation.

The Reviewer
 
11-50 Employees
 
Chicago, Illinois
e-Commerce Lead, Heating Company
 
Verified
The Review
Feedback summary: 

DTC is more cost efficient than the previous company while achieving better results. Organic traffic has increased, and content is well-researched. While not all projects are successful, but DTC consistently delivers quality results.

BACKGROUND

Introduce your business and what you do there.

I’m the e-commerce lead for a company that manufactures radiant floor heating in Illinois.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

We wanted to optimize our SEO, pay-per-click [PPC], and e-commerce advertising. We were starting to see a drop in our ad revenue, so we decided it was time to change partners.

SOLUTION

What was the scope of their involvement?

After we hired Digital Third Coast [DTC], they looked at what we had previously done and optimized the inefficiencies in our AdWords accounts. They removed the ineffective strategies and implemented stronger targeting for our primary buyers, which made our advertising much better.

They create content on our behalf and submit it to publishers so we can gain domain rank for the articles they publish and that are linked back to us. Up until this point, there hasn't been much on-site SEO work because we’ve focused a lot on PPC.

How did you come to work with Digital Third Coast?

We selected DTC because our owner knew about them from previous endeavors.

What is the status of this engagement?

We started in February of last year, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

For the past four years, we've been dropping in revenue about 15% per year, and our advertising costs have been going up at the same time. After changing to DTC, we've seen our organic traffic increase by at least 50%, and that’s purely from the off-site content development. Plus, our advertising costs have decreased; we’re spending about 25% less than before.

How did Digital Third Coast perform from a project management standpoint?

They're professional. We have weekly meetings for about an hour to review the new initiatives, strategy changes, etc. Their PPC side is a little more engaged, simply because we manage that on a weekly basis. The content development is in much longer cycles, so we don't have as much feedback until they've done the research. Normally, we brainstorm an idea and then there are a few months of waiting to develop the idea and post it to our blog.

What did you find most impressive about them?

The communication is good for the PPC team. If they notice a problem, we get contacted. if Google has some new service in beta, DTC will reach out to us quickly and we’ll have a meeting about it. They’re proactive in their work. We've done a couple of surveys for SEO, and they’re well-researched. They’re not just fluff pieces; DTC creates data-based content.

Are there any areas they could improve?

There was one SEO piece that wasn’t successful, but they took more risk than they should have. It was for a niche market that didn't pan out, and we only got a few links out of it. There were several months of little return on spend, but everything else has been good.

Do you have any advice for future clients of theirs?

I would highly recommend the project managers we worked with; he’s in charge of the PPC departments. We got the best, but the experience may be different with someone else. All the people at DTC are good.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO & PPC For Data Solutions Company

“They bring their acumen and technical expertise to us in ways we haven’t seen from any other digital team.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Nov. 2016 - Ongoing
Project summary: 

Through extensive site and keyword analysis, Digital Third Coast helped implement formal SEO and PPC campaigns to generate leads and higher conversion rates for a data solutions company.

The Reviewer
 
201-500 Employees
 
Mundelein, Illinois
Marty Gilbert
VP Global Marketing, Utopia Global
 
Verified
The Review
Feedback summary: 

After their intervention, more than a dozen keywords or phrases rank within the top ten results in organic searches, and high domain authorities are backlinking to the site. Digital Third Coast brought a unique combination of analytics and communication to the project.

BACKGROUND

Introduce your business and what you do there.

Utopia Global Inc. is a data solutions company, founded about 15 years ago. We are an adjunct to SAP for large companies, along with a portfolio of professional data services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

I wanted to implement formal programs for SEO, and PPC campaigns, and to augment our initiatives on social media to generate leads, create more awareness, and get higher conversion rates on our website.

SOLUTION

What was the scope of their involvement?

They did an extensive analysis of our website and our keywords. They worked with us to raise our organic rankings in search engines where we were underperforming. They helped put together a backlink plan, and did a complete overhaul of our key business phrases. They presented different ideas, and did primary research to drive our own proprietary findings on specific topics that would be of interest to high domain authority websites.

On the pay-per-click side, they were responsible for management and analytics. They leveraged keyword analysis, and did all the bidding for us. We evaluate their progress monthly and commission them for their work.

What is the team composition?

They have about five people on their side who touch our account. One individual works on the PPC side, and the others work on our SEO or our account management.

How did you come to work with Digital Third Coast?

We canvassed a number of Chicago area digital marketing firms, and ultimately decided to go with them. I’m glad we did.

How much have you invested with them?

We spend about $120,000 annually.

What is the status of this engagement?

We started working together in November 2016, and continue working together.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

When we started, our rankings were low. We now have about 14 keywords or key phrases that rank within the top 10, and a few that rank first. That’s a measurable improvement.

We’re impressed with all the backlinking, and the results are tremendous. Multiple high-ranking sites with very high domain authorities backlinked to us, which we could have never accomplished on our own.

How did Digital Third Coast perform from a project management standpoint?

They do an outstanding job, and keep me well-informed. They make themselves available when we need to talk.

What did you find most impressive about them?

Their maturity level is high. They’re not just a bunch of young people who don’t know how to communicate. They have plenty of business experience, and they understand more than just analytics. They can talk about business issues and how to approach technology in a way that makes an impact. They bring their acumen and technical expertise to us in ways we haven’t seen from any other digital team.

Are there any areas they could improve?

Not really. They’re upfront and open, and are an extension of our marketing team. We have accountability and trust between us that’s necessary to make a third-party relationship successful.

Do you have any advice for potential customers?

Ryan Garrison [SEO Account Team Lead, Digital Third Coast] has been a real champion for us. He is a great sounding board for us, and has a depth and breadth of knowledge that’s invaluable. He’s a trusted advisor, and I’m always interested in his perspective. They all have many years of experience. That’s the credibility I want when I’m asking for opinions.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    There haven’t been prolonged delays, for any reason, in anything we’ve done.
  • 5.0 Cost
    Value / within estimates
    We researched a lot of digital marketing firms in the Chicago area. They are very competitive.
  • 5.0 Quality
    Service & deliverables
    The things they’ve implemented have had a measurable, positive change on our business.
  • 5.0 NPS
    Willing to refer
    I’d recommend them, no question.

PPC for Intervention Services

“They participated more actively than any other company we’ve been involved with.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
3.5
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
2013 - 2017
Project summary: 

Digital Third Coast created and maintained PPC campaigns for Google and Bing to increase lead volume and reduce overall costs. They also provided keyword generation.

The Reviewer
Matt Jancosek
Marketing Manager, Intervention Services
 
Verified
The Review
Feedback summary: 

Website traffic and on-site visitors have both increased due to Digital Third World’s campaigns. Proactive project management, regular guidance, and unwavering support set them apart from past vendors. They could only benefit further from expanding their knowledge surrounding negative keywords.

BACKGROUND

Introduce your business and what you do there.

I’m the Internet marketing manager of Intervention Services, Inc. We help place people with addictions into a treatment facility.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast Internet Marketing?

We used Digital Third Coast to help maintain our PPC [pay-per-click] campaigns. They assisted in increasing our lead volume through PPC, as well as reducing costs.

SOLUTION

What was the scope of their involvement?

They created PPC ads and keywords, including negative ones. They didn’t provide any natural SEO services. They mostly employed PPC services for Google and Bing. We’re considering doing some SEO work with them.

What is the team composition?

I worked with Nathan [Director of Paid Search, Digital Third Coast Internet Marketing] quite a lot.

How did you come to work with Digital Third Coast Internet Marketing?

My company was working with them before I started.

How much have you invested with them?

We spent around $240,000.

What is the status of this engagement?

We worked with them from 2013–2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our traffic has increased. They were only responsible for PPC campaigns. We saw an increase in visitors coming to our site due to PPC ads, so we attributed that success to Digital Third Coast. Everyone is happy with their work.

How did Digital Third Coast Internet Marketing perform from a project management standpoint?

We had conversations with them every month. We discussed results, costs, and different ways we could employ A/B testing for different campaigns. Nathan was very proactive, and I liked working with him.

What did you find most impressive about them?

They participated more actively than any other company we’ve been involved with. A lot of companies just do what we want, send reports, and take our money. Other companies also don’t come back and offer suggestions or ideas.

Nathan would come back with content suggestions quite often, but most of his guidance revolved around PPC.

Are there any areas they could improve?

They could’ve been more proactive in negative keyword implementation. They were doing some of it on their end, but we ended up having to do most of it. I don’t blame them, though, because they didn’t understand the negative keywords particular to our field.

Do you have any advice for potential customers?

Make sure to keep communication very open. Digital Third Coast is available almost any time. Nathan was always there for us. They offer a lot, but their downside is that they are a bit expensive.

5.0
Overall Score They're one of the better companies I've ever worked with, and I've been in this business for 15 years.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    There were cases where some aspects weren’t accurately delivered, but when we held meetings, they remained proactive.
  • 3.5 Cost
    Value / within estimates
    They can get expensive towards the end of a project.
  • 4.5 Quality
    Service & deliverables
    There were times where we needed ads up or certain things done which weren’t delivered as expected.
  • 5.0 NPS
    Willing to refer

SEO & PPC For Forensic Consulting Company

“They didn't just view us as another company; they really got to know what we do.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
2010 - Ongoing
Project summary: 

Digital Third Coast manages SEO and PPC advertising for a forensic consulting firm, prioritizing return on investment. Additional services include content marketing and social media advice. 

The Reviewer
 
201-500 Employees
 
Chicago, Illinois
Jennifer Gaster
VP of Marketing, Envista Forensics
 
Verified
The Review
Feedback summary: 

Certain keyword combinations and ad groups now regularly appear on the first page of search results, and high-value leads bring in 1000 times more in revenue than the cost per click. The team’s understanding of the business is crucial to the success of the partnership.

BACKGROUND

Introduce your business and what you do there.

I'm the vice president of marketing for a forensic consulting firm. We provide engineering and disaster recovery services to clients after property damage claims.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

We wanted to enhance our presence in search engine rankings. Even though it’s a niche industry, there is competition and it’s important for us to be confident that we're being found by prospective clients. In addition, managing Google AdWords in-house was becoming burdensome. We’re a very small marketing department, so having talented outside vendors is essential.

SOLUTION

What was the scope of their involvement?

We began working with Digital Third Coast [DTC] shortly after completing a major website overhaul. They first performed a site audit in order to maximize the efficiency of the copy on our website, as well as implementing best practices for organic search engine optimization [SEO]. Later, they also created pay-per-click [PPC] campaigns, developed new website content, and produced infographics.

DTC provides ongoing management of SEO and PPC campaigns. While we manage social media in-house, DTC provides suggestions for new avenues to explore that would complement our efforts.

What is the team composition?

I primarily work with their Director of Paid Search.

How did you come to work with Digital Third Coast?

I found them on Google. It was really important that an SEO vendor be easy to find online. I met with them and they were very down to earth. Through the process of vetting other vendors, they stood out because they possessed the consultative approach that we were looking for. They didn't just view us as another company; they really got to know what we do.

How much have you invested with them?

We’ve spent probably $300,000-$400,000.

What is the status of this engagement?

We’ve been working together for 7 years.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We definitely have moved up in the search rankings. Now we’re consistently on the first page of results for certain keyword combinations and ad groups, which was not the case before working with DTC.

In terms of PPC, it is not uncommon in our industry for there to be a very high cost per conversion. The PPC team has worked really hard, constantly tweaking the ad copy, in order to bring the cost per conversion way down. We're not getting hundreds of leads from PPC in a given day or week, but the ones we have gotten are extremely high-value (e.g. revenue as much as 1000 times what it cost to get that lead).

How did Digital Third Coast perform from a project management standpoint?

They do a great job managing our account, following up when necessary, and reporting back when they when they say they're going to.

We have monthly meetings. Typically they send us updates in advance so that we can review the numbers and have context for the discussion. They’re always on time and cognizant of our busy schedules.

What did you find most impressive about them?

I most appreciate how well they understand our business. Many vendors don't invest the time to learn about what we do. In many ways, the team at DTC knows just as much about what we're doing as people in our full-time marketing department. Another big strength is how much they value building a relationship with the client.

Are there any areas they could improve?

They've had quite a bit of turnover on the PPC side, but they've always done a great job at seamlessly transitioning the account.

Do you have any advice for potential customers?

Make sure to start with clear objectives and expectations, as well as a mechanism in place to measure results. Understand that you won’t see immediate results and that you're going to have work on your end to fulfill internal requirements.

There's also a responsibility to train your vendors; help them to understand your market and your customers. They're going to have a lot of good ideas and do a great job for you, but you're going to have to do your homework as well.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They do a really great job of fulfilling on all aspects of the project.
  • 5.0 Cost
    Value / within estimates
    They are fair; I feel like I get a good value for our money.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I have recommended them to other companies.

PPC For T-Shirt Company

"Without a doubt, they care about their customers very much."  

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2014 - Ongoing
Project summary: 

DTC increased local awareness of our store through the use of ad words, a digital marketing campaign, assistance with landing pages and by providing additional feedback.  

The Reviewer
 
1-10 Employees
 
Chicago, Illinois
Manager, T-Shirt Company
 
Verified
The Review
Feedback summary: 

Online outreach brought more customers to the store, increasing connections in the local area that led to qualified leads and sales. DTC's staff is knowledge, thorough and highly professional. They were even helpful through the end of their contract when we decided to transition the services in-house.

BACKGROUND

Introduce your business and what you do there.

I’m one of the owners of a brick and mortar custom t-shirt company that’s been around for 35 years.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Third Coast?

We wanted to drive more customers to visit and connect with the store through increased online awareness in the local area.

SOLUTION

What was the scope of their involvement?

DTC implemented and executed Google and Bing ad words and a digital marketing campaign, helped us create landing pages, and gave advice and feedback. They also provided helpful guidance on SEO that we’ve implemented.

How did you come to work with DTC?

They were highly recommended by Table XI, a company I like a lot.

How much have you invested with them?

We’ve invested about $40,000.

What is the status of this engagement?

We started working with them over 3 years ago, but it’s not ongoing. To cut back on expenses, we’ve brought these responsibilities in-house.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We roughly received 100 of what I call “connections” through email, phone calls, or in-store visitors. At its peak, we had about 150 connections. Although difficult to quantify, we believe these connections resulted in an increase of qualified leads and sales.

How did DTC perform from a project management standpoint?

They’re on it! Their staff was very professional and helpful, even during the transition when we ended our contract together.

What did you find most impressive about them?

Without a doubt, they care about their customers very much.

Are there any areas they could improve?

I looked to them for expertise, so it would have been helpful to have more direction on growing our traffic organically.

Do you have any advice for potential customers?

Tell them everything you know so they can be the best advocate for your business.

 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    They were very thorough and cared about what they were doing.
  • 5.0 NPS
    Willing to refer