Can you share any outcomes from the project that demonstrate progress or success?
The results of the DBE report were great. We asked DBE to continue to work with us as we corrected and managed the improvement of our website, our analytics and our digital marketing communications. We added appropriate key words and dropped others, added blogs and social media to our marketing mix. The results have exceeded our expectations. We have seen a significant increase in inquiries from our website as a result of improved SEO.
How effective was the workflow between your team and theirs?
The workflow evolved from good to great. We continually, almost organically, improved our work process and communications as finished the initial report and moved onto specific shared deliverables. We jointed improved a "creative" brief for blog writing and managed deadlines. DBE was always open to suggestions and provided a lot of guidance to us as well.
What did you find most impressive about this company?
The knowledge of the DBE team is very impressive, however it's how they uniquely applied it to our company, not too much, not too little,that really made the difference. We found many companies know this area and try a one size fits all approach. We felt that the analytics and solutions fit our needs perfectly. And of course, their people have the best client service DNA you could ask for. We're also a client service company so we especially appreciate their extra care. patience and willingness to go above and beyond the exact assignment and add extra value
Are there any areas for improvement?
We were pretty novice in the space when we started and DBE was kind enough to allow us to find our way sometimes as a learning experience. They don't need to be shy in this area, they are the experts.