Digimetri

BACKGROUND

Please describe your company and position.

I am the CEO of Classest

Describe what your company does in a single sentence.

Classest is an online private tutoring platform that utilizes artificial intelligence to match students with academically and pedagogically suitable tutors.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• SEO project
• SEM project

SOLUTION

How did you find Digimetri?

LinkedIn

Why did you select Digimetri over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Digimetri were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started working with Digimetri to accurately reflect our business model and value propositions to our prospective customers. In a short time, we started implementing many SEO-focused plans. They help us take action in a flexible and agile way.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We identified the gaps in our company's digital footprint by observing them. This allowed us to do both SEO and content development work with the right plans with Digimetri. Afterwards, we started to see the benefits in a short time. Our page count and visitor numbers increased by 250% in 2 months, even though we just started with Digimetri.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

While providing their services, they were flexible and preferred to use our internal communication channels. This allows us to communicate with our team members in the way we are used to. We discuss the actions we need to take in weekly meetings, and we can manage our project with them on a daily basis through our communication tools.

What was your primary form of communication with Digimetri?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

In one word, "transparency." Transparency is the most important part of our company culture. It gives us both intimacy, flexibility, and agility. Obviously, seeing this in Digimetri made our work easier.

Are there any areas for improvement or something Digimetri could have done differently?

Since our establishment, we have made a number of business model changes and we don't want to waste time explaining the latest version of our model to people. In this process, we started to take the actions we need to take both in our infrastructure and in our organizational structure with Digimetri. This accelerated us and made us feel stronger in terms of our future plans.

BACKGROUND

Please describe your company and your position there.

I'm co-founder & CEO of a SaaS startup. It is a marketing automation software for e-commerce. I manage all marketing and sales activities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digimetri, and what were your goals?

In our sector, we have a lot of competition and it is a challenge for us to acquire new leads. We have our own sales team for outbound. However, we wanted to generate leads from online channels through PPC and SEO, with a Cost per Lead as low as possible.

SOLUTION

How did you select this vendor and what were the deciding factors?

Another company in our network introduced them to us. We also interviewed other alternatives. After hearing their approach and deep expertise in similar verticals, we were impressed and decided to move on with them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our engagement began with a discovery phase and we laid out our goals. They helped us to define our target audience and decided the channels to acquire target customers. Then they created our campaigns on Google Ads, Linkedin Ads, Facebook Ads and also they optimised our website for SEO. Later, they kept optimizing our digital marketing ads on these channels and decreased our CPL's to a profitable level.

How many people from the vendor's team worked with you, and what were their positions?

They assigned 4 team members for our project including: - Account manager - Ad Optimization Consultant - Web Analytics Consultant - SEO Consultant

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Overall 40% decrease in CPL's. Doubled the number of leads generated per month. 75% increase in organic traffic. 123% increase in search visibility for tracked keywords in organic results.

Describe their project management style, including communication tools and timeliness.

They've been great at managing our expectations and meeting deadlines. We mostly use email to communicate. They were always quick to respond and implement changes. We are using discord for communication and trello for project management. We have a bi-weekly meetings with both of our teams for big updates.

What did you find most impressive or unique about this company?

They acted as a team member of the company and they really made us feel that we are working together for the same targets. The results were quite impressive.

Are there any areas for improvement or something they could have done differently?

They depended on our design resources for banner ads, which created a little more effort for our design team. It would be great if they also offer this as a service.

BACKGROUND

Please describe your company and position.

 I am the Senior Channel Management Specialist of a financial services company 

Describe what your company does in a single sentence.

We serve fleet solutions tailored to our customers' needs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• to help our digital marketing strategy
• to increase our organic users, sessions, etc

SOLUTION

How did you find Digimetri?

Other

Why did you select Digimetri over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Digimetri were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

planning, executing and optimizing the search engine.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

increase on website/organic traffic, increased search visibility, increase on traffic through blogs

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are respectful of deadlines and always ready to answer questions. We mostly use email and gather monthly. They report us monthly. They are easy-going and won’t disappoint you.

What was your primary form of communication with Digimetri?

Virtual Meeting

What did you find most impressive or unique about this company?

They act as a part of the marketing team of our company. They offer different roadmaps and share their expertise with us through their insights.

Are there any areas for improvement or something Digimetri could have done differently?

they could offer e-mail marketing as well for the whole digital marketing management

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Manager of Dünyagöz Hospital

Describe what your company does in a single sentence.

Eye Health Hospital

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• Lead Generation with optimised budget
• Generate More Leads via Organic Search
• Content Strategy
• Website speed Optimization
• SEO
• SEM

SOLUTION

How did you find Digimetri?

Referral

Why did you select Digimetri over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Digimetri were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed to:

• Increase our website traffic through organic search and rank higher on certain keywords.
• SEO-optimize our blog.
• Create SEO optimized content
• Need to run a/b tests and develop a SEM strategy for better conversions.
• Decrease the cost per click and increase total traffic with same budget
• Increase website speed
• Reach out more potential customers through digital marketing campaigns and strategies

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• 20% increase on website/organic traffic
• 12% decrease of cost per click
• Doubled the number of leads generated per month
• 8% increased search visibility
• ranked on first page/ number 1 on tracked keywords
• 14% increase on traffic through blogs
• 7% increase in website speed
• ranked higher on non-branded keywords
• 5% increase in campaign budget
• 8% increase in the number of form submissions
• products sold by 2 times in a year
• achieved the sales goals of 2023/2022

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are respectful to deadlines and always ready to answer questions. We mostly use email and gather weekly/biweekly. They report us weekly/monthly/yearly. They are easy-going and won’t disappoint you. The group assigned to the project was dedicated. They always share their insights and different alternatives to the problems. They ask for feedbacks to improve themselves.

What was your primary form of communication with Digimetri?

Virtual Meeting

What did you find most impressive or unique about this company?

They act as a part of the marketing team of our company. They offer different roadmaps and share their expertise with us through their insights. You can clearly see that they are good at what they do.

Are there any areas for improvement or something Digimetri could have done differently?

They could offer Social media marketing as well for the whole digital marketing management. They do not have a creative team for designing the ads banner if they had it might be easier.

BACKGROUND

Please describe your company and position.

I am the Senior Business Development Manager of Eskimi

Describe what your company does in a single sentence.

Eskimi is a full-stack programmatic advertising platform with more than 1.5B profiled users worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• Keyword Research
• Localization

SOLUTION

How did you find Digimetri?

Referral

Why did you select Digimetri over others?

• Great culture fit
• Referred to me

How many teammates from Digimetri were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• extended keywords based on the keywords provided by eskimi search volumes for Google & Bing 
• heading and subheading suggestions for the main topics 
• Related questions listed based on "people also ask" suggestions of Google search 
• Other content & keyword ideas are researched and listed to cover the position zero and other rich snippet areas 
• video & image topic suggestions added if there is any search volume

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They provided us localised keywords and also their suggestions. They searched for search volumes. Added more keywords, serp features and more. It was very extensive.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they submitted the work even earlier. They did more than we asked.

What was your primary form of communication with Digimetri?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The team is working with such interest. They always reply fast and on time. They just don't deliver the work; they offer you more.

Are there any areas for improvement or something Digimetri could have done differently?

Honestly, no. This was a one-time task and everything worked out so perfect.

BACKGROUND

Please describe your company and position.

I am the Product Marketing Manager of Logo isbasi

Describe what your company does in a single sentence.

Logo isbasi is a web based invoicing and pre-accounting program that helps micro SME's manage their companies accounting

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• Lead Generation with optimised budget
• Generate More Leads via Organic Search
• Content Strategy

SOLUTION

How did you find Digimetri?

• Referral

Why did you select Digimetri over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Digimetri were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We need to optimize the sem budget in order to generate lead that converts to paid customer. With running multiple A/B test and differnet bidding strategies we ended up with desired cost of subscintion

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Optimizing the cost of subscription for our saas project

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered on time and never hesitate to ask if anything unclear.

What was your primary form of communication with Digimetri?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They're so close to all of our colleagues as if they are working with us together. They were dedicated to gaining better outcomes

Are there any areas for improvement or something Digimetri could have done differently?

none

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Specialist of BSL

Describe what your company does in a single sentence.

Retail brand for women fashion

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• To rank "dress" keyword hşgher in Google

SOLUTION

How did you find Digimetri?

sales team reached out

Why did you select Digimetri over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Digimetri were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Determining Key Performance Indicators (KPIs). 
• Preparing the reporting format. 
• Monthly reporting: 
  • Traffic reporting. 
  • Keyword tracking 
  • Competitor reporting 
  • Reporting on objective

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

non branded traffic 15% increased monthly organic traffc increased by 15.63%

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They work on time and report to us on a monthly and weekly basis. They also share their valuable insights with us.

What was your primary form of communication with Digimetri?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are very interested in our problems. The team is young and active. Reportings are accurate and efficient.

Are there any areas for improvement or something Digimetri could have done differently?

They don't offer Influencer marketing

BACKGROUND

Please describe your company and position.

I am the Business Solutions Executive of Login Yazılım

Describe what your company does in a single sentence.

We aim to contribute to the growth of companies with the Login Integrated ERP (Flexible Enterprise Resource Planning System) and Login HR (Human Resources Management System) solutions we offer so that companies can manage all their processes on a single system.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digimetri to accomplish?

• Increase website traffic
• Increase inbound
• Increase online presence

SOLUTION

How did you find Digimetri?

Their sales team reached out to us

Why did you select Digimetri over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Other

How many teammates from Digimetri were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Researching search trends and volumes. 
• Creating new pages. 
• Content optimization. 
• Competitor analysis. 
• Changing the URL structure. 
• Page speed optimization. 
• Analyzing industry changes and opportunities. 
• Backlink work. 
• Identifying and controlling test processes and work performed. 
• Setting up and conducting checks in Search Console. 
• Taking action against possible backlink attacks. 
• Taking action against content plagiarists.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They create SEO optimized contents for us. They are very interested in our problems and give us valuable feedback. They reply in time. Increased search visibility for tracked keywords in organic results.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We use email and trello to communicate. We have weekly meetings for reporting and updates. They are quick to respond. We use Trello for project management. They are very respectful with deadlines. We hold weekly meetings for insights and updates and monthly reporting.

What was your primary form of communication with Digimetri?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They act as if they are a part of our marketing team. They are open-minded and easy to communicate/ work with.

Are there any areas for improvement or something Digimetri could have done differently?

They do not offer Social Media Marketing.