# Devise Agency Devise Agency Reviews (5), Pricing, Services & Verified Ratings - 4.9 out of 5 average review rating - 0 connections joined Devise Agency's Network [Visit Website](https://www.deviseagency.com/?utm_source=clutch&utm_medium=web&utm_campaign=button) [Get a Custom Proposal](https://clutch.co/profile/devise-agency) **Research-First Creative & Strategy** Devise was recently rebranded from Blue Collar Agency. As a word, devise has many meanings: to invent, formulate, conceive, dream up. This is how we approach our work as a research-first creative agency. Our approach is equal parts analytical and inventive, applied across a breadth of services that includes strategy, advertising, marketing, UX, and web development. As we see it, unguided creativity has no staying power and data alone has no soul. Based on the West Coast, Devise works with regional and national brands in industries as varied as healthcare, consumer electronics, outdoor adventure and tourism, consumer packaged goods, and workspace design. ## Company Information - Minimum project size: $10,000+ - Hourly rate: $150 - $199 - Number of employees: 10 - 49 - 1 Locations: - Hood River, OR (Headquarters) - Founded in 2008 ## Services, Focus Areas, Industries, and Clients ### Service Lines - 20% Branding - 20% UX/UI Design - 15% Digital Strategy - 15% Email Marketing - 15% Social Media Marketing - 15% Web Development ### Focus Areas - Branding Focus: - 25% Brand messaging - 25% Brand strategy - 20% Corporate identity - 20% Product branding - 10% Naming ### Industries - 15% Real estate - 10% Retail - 10% Advertising & marketing - 15% Consumer products & services - 10% eCommerce - 15% Medical - 15% Hospitality & leisure - 10% Media ### Clients - 20% Small Business (<$10M) - 80% Midmarket ($10M - $1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 4.2 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: Devise Agency's project costs range from $75,000 to $145,000, reflecting strong value for cost. Clients report excellent project management, responsiveness, and creative direction, contributing to measurable business growth. They are seen as a collaborative partner rather than a typical agency. **Most Common Project Size**: $50,000 to $199,999 based on 3 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Advertising: $50,000 to $199,999 based on 1 review - Branding: $50,000 to $199,999 based on 1 review - Digital Strategy: $50,000 to $199,999 based on 1 review - Web Design: $50,000 to $199,999 based on 1 review - Other Digital Marketing: Confidential based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### Devise Agency Review Insights Overall Review Rating: 4.9 - Quality: 4.8 - Schedule: 4.9 - Cost: 4.2 - Willing to Refer: 4.9 ### Top Mentions - Creative (3 mentions) - Communicative (2 mentions) - Great team (2 mentions) - Accessible (1 mentions) - Collaborative (1 mentions) - Detail-oriented (1 mentions) - Exceptional performance (1 mentions) - Exceptional results (1 mentions) - Great project management (1 mentions) - Hard working (1 mentions) - Honest (1 mentions) - Patient (1 mentions) - Team players (1 mentions) - Timely (1 mentions) - Understands their clients' needs (1 mentions) - Unique expertise (1 mentions) ### Review Highlights **Room for Improvement in Client Research** One area for improvement mentioned was the need for more hands-on research about clients. However, this did not detract significantly from the overall positive feedback. **Strong Project Management** Reviews consistently highlight Blue Collar Agency's strong project management capabilities. They are responsive, meet deadlines, and manage projects efficiently, even when there are changes in project managers. **Strong Work Ethic** Clients commend the agency's strong work ethic, describing them as dedicated, collaborative, and committed to delivering high-quality results. **Creative and Effective Campaigns** Clients praised Blue Collar Agency for their creativity, transforming abstract concepts into clear and intuitive messages. Their advertising campaigns and rebranding efforts have significantly boosted client recruitment and engagement. **Successful Campaign Execution** Blue Collar Agency successfully executes complex campaigns, ensuring they meet project timelines and client expectations, even under challenging circumstances. **Highly Communicative Team** Clients noted the agency’s excellent communication skills. They respond quickly, often within 30 minutes for critical issues, and are always available to address client needs. **Collaborative and Client-Centric Approach** Blue Collar Agency is described as a collaborative partner that integrates well with client teams, understands business nuances, and maintains a client-centric approach throughout engagements. **Effective Branding and Rebranding** The agency's branding and rebranding services are highly effective, helping clients establish strong brand identities and update their market presence successfully. **Proactive and Honest Feedback** The team at Blue Collar Agency is proactive in providing honest feedback and is not afraid to challenge and push clients to achieve the best results. ### Devise Agency Reviews #### Content Marketing for Wells Fargo **The Project** - Services: Advertising - Project size: $50,000 to $199,999 - Project length: Sep. - Dec. 2019 **Project Summary**: Blue Collar Agency helped create a new advertising campaign to boost recruitment for a large bank. The campaign took place digitally.  **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 3.5 - Willing to Refer: 4.5 **The Reviewer** Former VP Employer Brand & Candidate Advocacy, Wells Fargo - Industry: Financial services - Client size: 10,001+ Employees - Review Type: Phone Interview - Verified **The Review** — Aug 31, 2020 **Feedback Summary**: Blue Collar Agency was responsive and prompt in their delivery. They offered innovative ideas and were able to distill complex ideas into digestible marketing messages. Customers can expect a creative and client-centered approach.  ""I was impressed with how creative they were." " **BACKGROUND** Introduce your business and what you do there. I’m the former VP of employer brand and candidate advocacy at Wells Fargo. **OPPORTUNITY / CHALLENGE** What challenges were you trying to address with Blue Collar Agency?  We reached out to Blue Collar Agency for help creating a new advertising campaign to boost our recruitment efforts. **SOLUTION** What was the scope of their involvement? They did interviews with our employees to learn more about the core values that we look for in candidates. They also did research on the types of things that candidates look for in potential employers. By combining that information, they were able to create a campaign concept. They made a brief and devised different deliverables for taking this campaign to market.  What is the team composition? Tom was my primary point of contact, but I also worked with their larger creative team. I initially spoke with Rob when we were figuring out what we wanted our campaign to look like.  How did you come to work with Blue Collar Agency? I wanted to work with a local agency so that we could meet with each other in person. They’re part of PDX Executive Group, which is an organization that I’m also a member of. I had seen some of their work previously, and they came highly recommended.  How much have you invested in them?  We spent about $145,000.  What is the status of this engagement? We started working together in September 2019. My work with them ended in December of that year when I left Wells Fargo. However, I believe the company is still working with them.  **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? We looked at social media engagement, response rates to outreach, and website traffic.  How did Blue Collar Agency perform from a project management standpoint?  They performed well. We had a change of project managers midway through, but they didn’t miss a beat. They’re very responsive and didn’t miss any deadlines.  What did you find most impressive about them? I was impressed with how creative they were. They took abstract concepts and turned them into messages that were intuitive and clear.  Are there any areas they could improve? No. Large corporations can be difficult to work with. However, I think they were very patient in dealing with our bureaucracy. They were consistent and maintained a client-centric approach.  Do you have any advice for potential customers?  Stay in close contact with Tom and Rob, and make sure you’re being clear about what you want.  --- #### Branding & Marketing for Sporting Goods Company **The Project** - Services: Branding - Project size: Confidential - Project length: Jan. 2012 - Ongoing **Project Summary**: A sporting goods company hired Blue Collar Agency to assist with a complete rebrand. They also assisted with their website, social media, SEO, PPC, catalog, demand generation, trade shows, and more. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.0 - Willing to Refer: 5.0 **The Reviewer** E-Commerce & Marketing Manager, Sporting Goods Company - Industry: Retail - Client size: 11-50 Employees - Review Type: Phone Interview - Verified **The Review** — Aug 5, 2020 **Feedback Summary**: Since they began work, the sporting goods company has had double-digit growth each year, doubling their top-line revenue in the past five years. Blue Collar Agency excels at creative design. They're also communicative, good-budgeters, and complete projects ahead of schedule and under budget. ""We doubled the company’s top-line revenue in the past five years... They’re a significant contributor to that." " **BACKGROUND** Introduce your business and what you do there. I’m the e-commerce and marketing manager for a sporting goods company. We make knives and tools for the mass market. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with Blue Collar Agency? We engaged them for a rebrand originally in about 2013. The brand had not been refreshed for many years, so we engaged Blue Collar Agency for their experience in branding. **SOLUTION** What was the scope of their involvement? The first step was research. That led to insights, which led to a brand strategy. They set the strategic direction for our organization. After the brand strategy was set, that’s when the extensions came. How does that brand strategy manifest in our advertising? How does that brand strategy manifest in our video strategy? How does it manage itself? How does it manifest in social media? How does it manifest on our web site? They answered these questions and did a lot of our extension work. That's a major brand piece for us. They also did our catalog, and are still doing our catalog for the last five years. They handled the SEO on our website too. They’ve worked with us on some demand generation. Finally, they also assisted us at a large trade show that’s crucial to our business. What is the team composition? They martialed their full resources for us. They did an excellent job. They had one account director who led the team, a creative director, an account director, and more. Probably between 5–7 worked on the project. We’ve been with Blue Collar Agency for so many years that we’ve had a lot of contacts with everyone in the organization. How did you come to work with Blue Collar Agency? We wanted to look locally in the Oregon area. They had a great reputation. We reached out and started a conversation. We chose Blue Collar Agency because of the creative direction and value. What is the status of this engagement? We began talking with them in 2011. We formally began the engagement in January 2012, and we’re still working with them. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? We’ve had double-digit growth every year we worked with Blue Collar Agency, and we doubled the company’s top-line revenue in the past five years. I’ll confidently say that they’re a significant contributor to that number. How did Blue Collar Agency perform from a project management standpoint? They’re excellent — we never had an issue. Follow-up, project management, their ability to come in ahead of time and under budget — all are excellent. What did you find most impressive about them? Their strength is in creative direction. They have a really talented creative director. The team behind him is also excellent. They have all the fundamentals. They provide exceptional service. Our dream is to give them a million dollars a year to them to tell them to go make us awesome. Even though we don’t have that budget, they still make us extraordinary. Are there any areas they could improve? Their communication is excellent. They run their projects on time. They’re good budgeters. They have excellent creative direction. I can’t find a weakness. Do you have any advice for potential customers? If you’re looking for a really strong creative, Blue Collar Agency is your agency. --- #### Branding & Digital Strategy for Product Marketer's Clients **The Project** - Services: Branding, Digital Strategy - Project size: $50,000 to $199,999 - Project length: Sep. 2017 - Ongoing **Project Summary**: Blue Collar Agency provides branding, social media marketing, and strategy in partnership with a contract consulting company. Their work includes preparing third-party clients with product marketing outreach. **Review Rating**: 4.5 - Quality: 4.5 - Schedule: 4.5 - Cost: 4.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Product Marketing Consultancy - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Phone Interview - Verified **The Review** — Jul 30, 2020 **Feedback Summary**: Blue Collar Agency’s work has met the mark time and time again. The team is extremely communicative, responsible, and on top of the ball. Customers can expect a uniquely creative branding team that works hard to complete projects in a timely fashion. "“They come with a variety of creativity, which is rare.”   " **BACKGROUND** Introduce your business and what you do there. I’m the owner of a contract consulting company that does product marketing and development for the outdoor, fishing, and camping industries. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with Blue Collar Agency? Initially, we needed help with specific marketing outreach for brands I had been working with. **SOLUTION** What was the scope of their involvement? They provided everything from creating a digital interface and being able to react from a social media standpoint to helping rebrand. The team also helped build a succinct process and marketing outreach for one of the brands. Currently, we team up together with potential clients to be able to orchestrate product management and move them into a product marketing outreach process. Additionally, we help each other fortify our businesses, and make sure we’re getting good clients. What is the team composition? I work with Rob (Managing Director & Partner), Tom (Creative Director & Partner), and Tyler (Director of Project Management).   How did you come to work with Blue Collar Agency? When I began at a former company, they were already the branding agency in place. They don’t come with the “agency fluff”, which worked for me since I know what I want. The team is very no-nonsense, which is why I still work with them. How much have you invested with them? We’ve spent $75,000–$120,000. What is the status of this engagement? We started working together in September 2017, and our work is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?  They’re a great team, and they’ve become good friends. The team is quick with their response, and they’re quick to point out any mistakes. Overall, Blue Collar Agency is an extremely competent group, so it’s easy to work with them. How did Blue Collar Agency perform from a project management standpoint? I’ve actually learned a lot from them about project management. We use Basecamp for communication, and they respond most times within 30 minutes or less for critical matters. The team is great about continuously moving and improving. What did you find most impressive about them? They come with a variety of creativity, which is rare. The team understands digital and the social media marketplace, too. Are there any areas they could improve? The team could do better with hands-on research about clients, but they’ve done well overall, so far. Do you have any advice for potential customers? My advice is to get used to having projects moving quickly; they expect clients to be prepared, to help things move at a fast pace. --- #### Marketing Strategy for Photography Equipment Company **The Project** - Services: Other Digital Marketing - Project size: Confidential - Project length: July 2015 - Ongoing **Project Summary**: Blue Collar Agency is the digital communication partner of a photography equipment provider. The team works on a range of strategies, including ad copy, banner ads, web design, and paid social. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Marketing, Sigma Corporation of America - Industry: Manufacturing - Client size: 11-50 Employees - Review Type: Phone Interview - Verified **The Review** — Jul 23, 2020 **Feedback Summary**: Internal stakeholders are pleased with the collaboration, which has boosted website traffic for the company and their dealers. Through consistent analysis, Blue Collar Agency has steadily improved their services throughout the engagement. Customers can expect a collaborative, engaged partner. ""Blue Collar Agency is really interested in understanding the nuances of our business." " **BACKGROUND** Introduce your business and what you do there. I’m the director of marketing at Sigma Corporation of America. We provide photography equipment. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with Blue Collar Agency? As a third party manufacturer of cameras and lenses, both for still and in the cinema industry, there’s quite a bit of competition. We turned to Blue Collar Agency to help set us apart. **SOLUTION** What was the scope of their involvement? Blue Collar Agency works to improve our digital communications, including banner ads, paid social, and direct mail. The team works collaboratively with us, under my direction. They also work on copy, email marketing, web design, and more. Through testing and regular analytic reviews, they’ve consistently fine-tuned and optimized the creative, the format, and the tactics we’re using to improve the conversion on our digital communications. What is the team composition? We work with most of the team. Directly, it’s about six or seven people, including Rob (Managing Director).  How did you come to work with Blue Collar Agency? I inherited them when I came to Sigma. I’d worked with a number of agencies in the past, and I was very pleased with Blue Collar Agency. What is the status of this engagement? I’ve been working with them since July 2015. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?  We’ve seen vastly improved traffic to our website. Also in the five year period we’ve worked with them, during which there’s been a decline in lens sales, we’ve actually increased year over year. Blue Collar Agency’s efforts on the digital communication side have played a significant role in that. Our dealers are also very happy with the communication, which helps drive traffic to their stores and websites. How did Blue Collar Agency perform from a project management standpoint? The team is always available. As far as reporting, they’re great communicators, and they’re quick to address any issues we might have. Also, we can always speak to top management if we need to.  What did you find most impressive about them? They’re like an extension of our own marketing team. We share all of our information with them, and in turn, they provide a high attention to detail and an ability to bring new ideas to the table. Blue Collar Agency is really interested in understanding the nuances of our business. Are there any areas they could improve? We’ve addressed little things throughout the engagement, and they’re constantly looking to improve. Do you have any advice for potential customers? You can treat Blue Collar Agency as if they’re your own in-house team. They’re always available to address issues, and they handle things in a very team-oriented manner. --- #### Web Design & Branding for AWS Consultant's Client **The Project** - Services: Web Design - Project size: $50,000 to $199,999 - Project length: Sep. - Dec. 2012 **Project Summary**: Blue Collar Agency provided branding services for an AWS consultancy’s third-party client. Their work included typography, graphic design, marketing collateral, and information architecture. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** CEO, Metal Toad - Industry: Information technology - Client size: 11-50 Employees - Review Type: Phone Interview - Verified **The Review** — Jul 9, 2020 **Feedback Summary**: Blue Collar Agency’s work has been met with unanimous acclaim. The team is efficient, knowledgeable, and serves a true thought partner. Customers can expect a thorough team that’s collaborative to a T. "“Their end-game is to push the envelope and be engaging with whatever project they’re on.” " **BACKGROUND** Introduce your business and what you do there. I’m the CEO of an AWS consultancy. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with  Blue Collar Agency? We don’t provide design and branding services, so we needed their help on a collaborative effort for a third-party client. Our client was looking to launch a new product. There was a huge amount of attention that needed to be devoted to the brand. **SOLUTION** What was the scope of their involvement? They created the entire brand identity, which included typography, graphic design and collateral. The team also did stakeholder interviews to assess what would be best, as well as information architecture to create the navigation of the site. What is the team composition? We worked with 4–5 people, including Tom (Creative Director), Rob (Managing Director & Partner), and April (Marketing & Advertising Consultant). How did you come to work with Blue Collar Agency? We met at a networking function. We were geographically close, and their work was good, so they were a good fit for this particular project. How much have you invested with them? We’ve spent around $100,000. What is the status of this engagement? This project spanned September–December 2012. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?  Their work was very well received, critically. The font used was the name of our client’s brand, which was perfect. Our client and our internal team were all pleased. The developers on our team always push the envelope, but even they were skeptical of completing the work on time. That being said, everything made it across the “finish line”, and it was a healthy partnership despite any bumps we encountered. How did Blue Collar Agency perform from a project management standpoint? The team is very honest. They’re excellent with customer service but are also willing to challenge people. The team doesn’t hold back on their opinions. What did you find most impressive about them? Their work ethic is fantastic. They’re not a company that does the "swoop and poop", and they’re very shoulder-to-shoulder in how they approach projects. The team wants to be collaborative and hear the challenges along the way. Overall, they’re a strong collaborative partner. Are there any areas they could improve? No, I don’t think so. Do you have any advice for potential customers? It’s important to understand what you want as a customer. If you’re just looking to check a box, this is not the right group for that. Their end-game is to push the envelope and be engaging with whatever project they’re on. --- ## Portfolio & Awards ### Sigma Photo SIGMA Photo is our oldest client, and we’ve said that with great pride since 2009. We have maintained a rock-solid relationship with them as the industry has evolved, new technologies have rewritten the photography playbook, and even as the iPhone arrived and added a spicy wild card to the market. Throughout it all, we’ve been a seamless partner for new product campaigns, email campaigns, digital advertising, two full website builds, fresh brand standards, and more. ### Columbia River Knife & Tool For nearly a decade, we’ve been the agency of record for our friends at CRKT. The lion’s share of our creative work together shows up in the collaborative effort that is their annual catalog—it’s here that most of the industry is first introduced to their full lineup of new knives, game-changing innovations, and world-class designers. We’re proud to work with their team from ideation through to creative execution for new innovation platforms, creative campaigns, and much in between. ### Nike Golf Strong banner ad creative isn’t just about following a brief and specs. It’s critical to take a step back and truly think about the context of the impression and identify our opportunity. So, to achieve this, we stay in lock step with Nike when it comes to the conviction behind the creative: assets reign supreme. Leveraging their best-in-class asset base, we create ads that shine. And when we say shine, we mean perform. ### Every Man Jack When the experts of all things organic hygiene decided to enter the subscription game, they needed a bold new website to show the world that they mean business. All things considered, subscription models are a relatively new idea to the market. But that by no means makes it an easy game to enter. After extensive research, a clean design and seamless usability came to fruition. And with it, a strong new chapter for EMJ. ### Wells Fargo Even for one of the world’s most ubiquitous brands, recruiting is a complicated challenge. We stepped in to help them create a campaign that cut through the noise and in a few short words conveyed to all job seekers—from financial advisors to technologists and everyone in between—why Wells Fargo is right for them. And so, “Bring You to Work” was born. And with it, a full creative suite and marketing strategy. ### Wellhaven Pet Health Before the world had ever been introduced to WellHaven Pet Health, our phone rang. The masterminds behind the all-new company had a clear vision for how their operations and business model was to set them apart. They needed partners to help them create a brand that matched the tenacity and drive to do better by pet owners and their furry family members. We built a full brand suite from scratch and supported them in all things creative marketing and strategy as they found the wind under their wings. ### Yakima Yakima approached us with an idea for a six-week campaign designed to boost their new season’s line of bike racks. Bringing with them a concept entitled #Trailgate, we were tasked with bringing the campaign to life with custom content, copywriting, and a deployment strategy. As bike lovers ourselves, it was a true work-meet-wheelhouse moment. We drove the creative strategy, managed the content creation process, and oversaw rollout for this needle-moving campaign. ### Project with crkt ### Project with infocus ### Project with sigmaphoto ### Project with fullsail ### Project with wellsfargo ### Project with nike ## Packages ## Locations (1) ### Hood River, OR (Headquarters) - 2475 Sherman Avenue - Hood River, OR 97031 - United States - 10 - 15 employees - Phone: 15414901474 ## Contact Devise Agency [Send a message](https://clutch.co/profile/devise-agency) ### Connect on Social - [LinkedIn](https://www.linkedin.com/company/blue-collar-interactive/) - [Facebook](https://www.facebook.com/BlueCollarAgency/) - [X](https://twitter.com/bluecollartweet)