Your story is our story

Established in 2015, Detour UX is a corporation 100% owned and operated by Ryan Short. With locations in Ottawa and Toronto, Detour UX is a user experience design agency that provides results driven digital marketing strategies to engage your customers. Their team of experts works hard to complete user research, design, testing, and implementation strategies that make your product or service the best it can be.

Our creative strategies and unique UX design process gives your product the strength to shine.

Their core expertise includes the following with a Sitecore twist:

  • UX Design
  • UX Testing
  • Content Strategy
  • Experience Strategy
$100 - $149 / hr
10 - 49
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Toronto, Canada
other locations


Key clients: 



Heart & Stroke Foundation




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UX/UI Design for Medical Foundation

"We’re very happy with the work they did."

Willing to refer: 
The Project
Less than $10,000
Nov. 2017 - May 2018
Project summary: 

Detour UX worked on as website's UX/UI, migrating content from an outdated platform to a newly built CMS platform.

The Reviewer
1-10 Employees
Toronto, Canada
Project Manager, Medical Foundation
The Review
Feedback summary: 

Their work has improved the website's email capture, while other projects are awaiting finalization before results can be tracked. The team accommodated many rounds of revisions and changes throughout, carefully tracking and managing their work, and always communicating well.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.


Introduce your business and what you do there.

I’m a project manager for a medical foundation.


What challenge were you trying to address with Detour UX?

We needed help with UX/UI work.


What was the scope of their involvement?

They helped us with the UX/UI on our website. We had to make some changes for the UX, and we did some work on user journeys and some personas. We also engaged them in a bigger project to migrate content for a best practices website. It was sitting on a very old platform and not performing well so they worked with us to create wireframes and information architecture (IA) for the new one. It will be built on our new CMS platform, which is Sitecore.

They worked with us to understand the scope of work for the best practices project. Our team isn’t very digital savvy. We had to work together to make sure that whatever they suggested, our team actually understood. I told Detour that we needed their input into the best practice so they pushed back when one of the stakeholders was asking for something that wasn’t a good idea. They provided their expertise to help get the best product at the end.

What is the team composition?

We work with different teams depending on the project. They have account management, project managers, two designers, and a technical person. They’re very experienced and are always able to collaborate across their teams. If one designer had to pass on the work to another one, the transition was very smooth.

How did you come to work with Detour UX?

I've worked with Ryan (President/CEO, Detour UX) on many other projects in the past. I reached out to him last year to support us with some UX help and didn’t consider any other companies.

How much have you invested with them?


What is the status of this engagement?

We worked together from November 2017 until May 2018.


What evidence can you share that demonstrates the impact of the engagement?

We’re very happy with the work they did. Only one project has been finalized in its results, and that's our foundation’s website. It improved our email capture. We’re still in development with the other projects.

How did Detour UX perform from a project management standpoint?

They were very collaborative and responsive. Whenever we reached out to them, they worked well with our timelines. Overall, it was a very good experience and the communication was very good.

We use Wrike to keep everything on time and stay organized. The turnaround time was always great. For a general scope of work, an agency might provide the product with two rounds of revision. Our team asked for probably 18 rounds of revision and they did it. They were really good at keeping up with our change requests and delivering on time.

What did you find most impressive about them?

It’s great working with them. I hope I can have a chance to work with them again.

Overall Score
  • 5.0 Scheduling
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer