Designed.co

Introduce your business and what you do there.

I am the founder and CEO of a startup clothing company. I am currently putting in a patent application and trademark on my product. 

What challenge were you trying to address with Designed.co?

I was looking for a company that understood my product and would produce packaging that met my needs and portrayed the brand I wanted to bring to the global market. 

What was the scope of their involvement?

Designed.co did all of my packaging design work. I'd already done a lot of the footwork to get the product off the ground because I have a degree in fashion and merchandising and I’ve worked in product development before — I knew exactly what needed to be done to develop the product.

I provided their team with the product, logo, three color schemes, and specifications of what I wanted. I needed a cutout in the packaging so that my customers could show the product's color because it will be produced in three different shades. 

I also showed them other packaging designs that I liked. We went back and forth, and I ended up providing them with additional information before the package design was completed. 

What is the team composition?

I worked with Jeremy (Founder & CEO), Kasey (Co-Founder), and Daria (Graphic Designer). 

How did you come to work with Designed.co?

I did an online search to find a company to help me with packaging. I found  Designed.co and looked at their background, portfolio, location, and price. They ended up being the perfect fit — it was a Cinderella story.  

How much have you invested with them?

I spent $500 with Designed.com — it was very economical. It would have been more expensive, but I had already done a lot of the work. 

What is the status of this engagement?

Our partnership lasted from July–September 2021.

What evidence can you share that demonstrates the impact of the engagement? 

The Designed.co team successfully delivered the package design to me. There aren’t any metrics yet because it is a proprietary product and the patent hasn’t gone through yet. 

However, among my inner circle, I’ve gotten a lot of positive feedback — they think the product will be really important. 

How did Designed.co perform from a project management standpoint?

They had excellent project management — they usually responded to my emails within 2–3 hours, and always within 24 hours. Their team delivered new designs and completed edits within 3–5 business days.  

They also laid out expected deadlines for each deliverable — they used a platform on their website to send deliverables and respond to emails. We also had meetings over Zoom. 

Jeremy was in the initial meeting; he stayed on board and was aware of the project throughout the duration. He was always present and part of the team — I’d give him a rating of 15 out of 10. 

What did you find most impressive about them?

It was a great fit and I can’t complain — I think they were a great company to work with. They responded to me promptly and provided deliverables quickly. 

I was so thrilled that I could find a company like them through an online search — they came through for me, understood and saw my vision, and delivered exactly what I was looking for. 

As a startup, I’m putting my life savings into developing this product and they’ve helped me through the first part of the process and provided me with excellent packaging. 

Are there any areas they could improve?

I have no improvements for them. 

Do you have any advice for potential customers?

My advice is for customers to follow their dreams and then relay them Designed.co — they’ll take a customer's dreams and materialize them. They’ll deliver what customers need — they can and know exactly how to deliver for everyone. 

Please describe your company and your position there.

I am the Head of International Business and Transformation Officer for a Community Bank in Miami.

For what projects/services did your company hire Designed.co?

We hired Designed Co to help us with modern looking designs that would enhance our branding. They help us to design our debit and credit cards, our business presentation folders and flyers.

How did you select this Designed.co and what were the deciding factors?

We looked at several design companies in the area; however, Designed Co had a great toll that allowed us to work remotely. It was easy to make changes with that tool and also share with other colleagues in my team.

Their prices are extremely reasonable for the quality of their designs when compared to other companies. They are professional and provide excellent customer service.

Describe the project in detail and walk through the stages of the project.

After a discovery call, they provided 3 designs for each type of debit and credit card and presentation folders. Then we had three rounds of changes.

How many resources from the Designed.co team worked with you, and what were their positions?

The assigned a Designer, a Project Manager and a Relationship Manager.

Can you share any outcomes from the project that demonstrate progress or success?

Their designs were very clean, modern and professional looking. You can tell they were designed by professionals.

How effective was the workflow between your team and theirs?

They communicated very well through the process, which it was very important to us. They gave us updates through the tool which we did not have to guess as to hat the status of the projects were.

What did you find most impressive or unique about this company?

We really liked their work, their communication, but more than anything else, their wiliness to work with you and deliver what you are looking for has been impressive.

Are there any areas for improvement or something they could have done differently?

Improving is and non ending task for any company; however, based on our experience with Designed Co, we only have good things to talk about it.

Please describe your company and your position there.

I am the Founder and President of Smash House Fastpitch Softball base out of Louisville, KY.

For what projects/services did your company hire Designed.co, and what were your goals?

Our Softball Logo needed a “facelift”. Something new to keep grabbing the attention of the Softball Community.

How did you select this vendor?

Jason Milburn and I have a business relationship and I trusted that he, along with his company would do the best possible job for me. And I was pleasantly surprised with how awesome they were.

Describe the scope of their work in detail, including any steps and the final deliverables.

The design team took my existing logo along with the many ideas I had…and after just a few short back and forth adjustments, our new logos were designed!

How many people from the vendor's team worked with you, and what were their positions?

I dealt mostly with Jason M, but there were two other designers that worked very diligently on the actual designing.

Can you share any outcomes from the project that demonstrate progress or success?

The outcome and feedback that I have received was almost overwhelming. Everyone in our organization was so excited and impressed with how amazing the logos looked.

Describe their project management style, including communication tools and timeliness.

Everything was documented on line through my own account that was directly set up for my own logo design job. Communication was very smooth and timely.

What did you find most impressive or unique about this company?

What I found to be most impressive with this company is how easy they were to work with and how efficient the entire process was managed.

Are there any areas for improvement or something they could have done differently?

Honestly, I feel we all have room for improvement. But as for how my project was executed, I truly don’t see how it could have been any better.

Introduce your business and what you do there.

I’m the president and creative director of Mad Rose Media, a digital marketing firm that specializes in alcohol, drug recovery facilities, and dental, orthodontic, and medical practitioners.

What challenge were you trying to address with Designed.co?

We needed a sophisticated and nuanced design that reflected the look and feel of what our clients were providing. 

What was the scope of their involvement?

We use Designed.co’s operational platform, where we fill out a project brief that’s delivered to their team. Once the brief is delivered, they ask us questions directly or through the platform. Through it, Designed.co routinely matches us with designers tasked with executing our creative vision and following our direction. If need be, we hold Zoom or phone calls with their owner, art directors, and developers. 

What is the team composition?

We mainly work with Jeremy (Founder), Jason (VP of Commercial Development), and their designers. 

How did you come to work with Designed.co?

One of our team members found them. 

How much have you invested with them?

We’ve spent somewhere between $50,000–$75,000. 

What is the status of this engagement?

We started working together in June 2020, and the engagement is ongoing. 

What evidence can you share that demonstrates the impact of the engagement? 

Quantitatively, Designed.co’s response times are great, so deadlines are hit. On top of that, project communication is good; challenges, obstacles, and blind spots are always communicated respectfully, along with choices for solutions. On the qualitative side, when their design work comes back, we always like them. 

Moreover, Jeremy and Jason have a wealth of resources. For instance, if I need a copywriter to work with the designers, they always have 2–3 names for me. If I need a web developer, they always have 2–3 companies for me. In other words, they’re a solution provider that stays inside their expertise but always brings assets and resources to the table to help in the project if necessary.

How did Designed.co perform from a project management standpoint?

For project management, Designed.co’s platform is simple and intuitive. It’s easy to use and covers all bases; the file management and storage system are good, while the chat function works in real-time, making it easy to have answers to our questions. 

Moreover, Kasey (Co-Founder) is a highly qualified project manager, and she’s on top of everything we’re doing. We’ve never had any issues with her. To communicate, we use their online platform 80% of the time. If we need face-to-face communication, we use Zoom meetings. 

What did you find most impressive about them?

Designed.co does well in everything they do. They know who they are and what they’re good at, and they stay in that lane. That covers everything related to conceiving, executing, and delivering a design project is in their wheelhouse. Moreover, they know their place in the market, which is in the high-end portion, and they don’t apologize for being a high-end design firm. 

Are there any areas they could improve?

No, there aren’t any.

Do you have any advice for potential customers?

Educate yourself on Designed.co’s platform. They have an extensive FAQ section, so use that. More importantly, engage with the art designer to know how to best use the system. Then, follow their guidance, because Designed.co has their clients’ best interests in mind all the time. They have no hidden agenda; the team wants us to succeed so they can also continue to grow. 

Please describe your company and your position there.

I am the founder & CEO of a family owned coffee shop in Stuart, Florida

For what projects/services did your company hire Designed.co?

Logo Design

How did you select this vendor and what were the deciding factors?

I had worked with Designed.co previously on another project

Describe the project in detail and walk through the stages of the project.

I'll start out with saying I've owned 4 businesses over the last 30 years. Over that time, one of the biggest challenges has been creating a logo and a brand which exemplified my concept and ideas. I've used all sorts of individual 'graphic artists' and 'professional firms' over the years, to varying degrees of success.

Aside from having an in-house marketing and design team at my beck and call, Design.co has continuously exceeded my expectations in all aspects of my projects. Their ability to listen to my ideas and convert them in a thoughtful and impactful set of designs, colors, and branding to choose from has truly been a breath of fresh air.

How many resources from the vendor's team worked with you, and what were their positions?

1 lead designer and at least 3 artists.

Can you share any outcomes from the project that demonstrate progress or success?

What seems to set them apart is their ability to collaborate within their team of experts, coupled with their continual internal communications regarding upcoming, ongoing and past projects. Case in point, I'd paid for a logo design to be designed from scratch for a coffee shop I'm opening here in S. Florida. About a week after I'd already approved the work, I received a call from their program manager who said they were discussing my project from weeks ago and they collectively thought they could improve upon something I was completely happy with.

They set up a meeting the next day and ran some new ideas by me. Then, with no additional cost, they provided me another set of ideas to review. Low and behold, they improved upon an already amazing logo. No charge whatsoever...they just did the right thing. Amazing.

How effective was the workflow between your team and theirs?

Very well done. I'd say the workflow between our team and theirs could be defined as seamless.

What did you find most impressive or unique about this company?

In short, I am confident in Designed.co's ability to get the job done, and go above and beyond...even without me asking for them to do so. Thank you!

Are there any areas for improvement or something they could have done differently?

Nothing I could add for recommendations for improvement.

Please describe your company and your position there.

I am the General Counsel of a technology company. We protect our customers' data via patented encryption software.

For what projects/services did your company hire Designed.co, and what were your goals?

Our company is preparing to market our patented technology. We hired Designed.co to establish an updated brand image.

How did you select Designed.co?

Our team members have worked with Designed.co in the past and had positive experiences. Designed.co is more than reasonably priced and delivers high-quality products.

Describe the scope of their work in detail, including any steps and the final deliverables.

To start, Designed.co met with our core team members. We were able to go over our needs and demo our patented technology. From there, we were in constant communication through the company's portal. Designed.co provided us with an updated and stylish logo, as well as other thumbnails that will be used within our software and on our website.

How many people from the Designed.co team worked with you, and what were their positions?

I worked directly with the project manager. There were designers, brand specialists, and executives that also managed various stages of the project.

Can you share any outcomes from the project that demonstrate progress or success?

Designed.co was able to bring our logo into the 21st century. We asked for a sleek and modern look, and our expectations were exceeded.

Describe their project management style, including communication tools and timeliness.

We were in constant communication with the project manager and design team through their portal. We were also able to communicate via email and phone whenever necessary. The Designed.co team was always responsive and easy to get in touch with.

They easily managed multiple projects and worked with us to maximize the return on our investment in the company.

What did you find most impressive or unique about this company?

Designed.co made it a priority to understand our needs, customers and goals. The Designed.co team that we worked with made it easy to manage multiple projects at once, while still giving us the ability to start and stop projects.

Are there any areas for improvement or something they could have done differently?

Everything was amazing and no improvements or changes are needed. Our company will definitely be working with Designed.co again.

Please describe your company and your position there.

I run a boutique marketing consulting firm focused on the high-tech space. We spend our time understanding tech, how to position tech, how to build effective marketing campaigns, and how to execute on those marketing campaigns. Having a go-to agency like Designed.CO for branding, design ideation, etc. is essential. They are my secret weapon and with their help I am able to position small tech companies in a way that automatically helps them compete with the tech titans.

For what projects/services did your company hire Designed.co, and what were your goals?

I use them for work with my clients, but also for the branding of my own consulting company. I still remember getting back the logos from the Designed.Co team and my amazing designer Sam, the difference in quality between what they deliver and other firms is obvious. Yes, they are more expensive, but as someonoe who has used other design services,I can say the quality difference is very obvious.

How did you select this vendor?

I've used other design services in the past and knew I needed one I could trust so I started searching and 'interviewing' firms. Jeremy and the team at Designed.co were different than the others. They took a personal interest in my business, I grew to trust them, and that trust has been rewarded.

Describe the scope of their work in detail, including any steps and the final deliverables.

I typically give a series of 'inspirational' ideas either websites, videos, graphics, etc. Then I whiteboard and/or write a rough draft of what I want, and then I let them do their magic. For the logo, I gave them the target buyer persona profile, the archetype, etc. standard branding stuff, and they went off to the races to do their magic.

How many people from the vendor's team worked with you, and what were their positions?

Primarily a project manager and my key desginer Sam. But Jeremy, true to his promise, did step in when it came to the overall branding project. They care about their customers and it shows.

Can you share any outcomes from the project that demonstrate progress or success?

I don't have metrics just yet, as i have not published my updated website. That said, the work they have done for my existing clients has been met with rave reviews. They have helped me prove my value by delivering something that others have remarked on with high-praise and enthusiasm.

Describe their project management style, including communication tools and timeliness.

They've built their own platform and are reasonably responsive to my many nit-picky demands. I have asked them to rush delivery in the past on projects and they have stepped up

What did you find most impressive or unique about this company?

The quality. Its obvious they have experience with high-end corporate wor. They continue to impress me with quality outputs.

Are there any areas for improvement or something they could have done differently?

Not that I can think of off of the top of my head. It can take sometime to deliver on certain projects, but that is because they are doing research, focusing on theory and design best practices, and then delivering a foundation that you can build on. So it can seem longer from a delivery standpoint at times, but that is because it does take longer, since they spend more time and thought on pieces than other firms.

Please describe your company and your position there.

I'm a solo-preneur starting a research and information product venture in the cryptocurrency and decentralized protocol space.

For what projects/services did your company hire Designed.co?

I needed a visual identity for my brand; I had no logo, colors, or typography. I tried to figure out what I wanted but wasn't able to really out together a look and feel for my brand.

What were your goals for this project?

I needed a logo, colors, and a font that I could rely on as the foundation of my visual identity going forward. I'm bad at design myself, so I needed a rock solid base that would set me in the right direction.

How did you select Designed.co?

I searched numerous job boards and freelancer sites and eventually made a job posting on Upwork. I received over 50 applications and did around 6 interviews. Designed.co was the 2nd interviewed and from them on felt like they were the winner.

I tried 4 more interviews just to see what was available and nothing best Designed.co's interview. Jeremy made the process very clear, showed that he clearly knew what I needed, and asked great questions right off the bat to get to know my brand.

Describe the project in detail.

They have an extremely easy to use web portal that tracks every step of the project, including discussions and design concepts. They very quickly introduced themselves and started working. I received 3 amazing concepts within a couple of days and had to consider them for a few days as I digested them and tried to figure out a favorite.

After choosing a concept I requested a couple of changes just to see how they would look, but ultimately I choose the original concept with a tiny tweak to flip some colors. Working with them was very easy. They're responsive and professional, and were able to completely understand what my brand identity design needed.

What was the team composition?

1 project manager, 1 designer, and the CEO were all hands on in the process.

Can you share any outcomes from the project that demonstrate progress or success?

The resulting design is perfect for my company. I was very concerned I wouldn't find the right team or I wouldn't be able to convey the kind of design I liked, but the final product is better than I could have imagined.

How effective was the workflow between your team and theirs?

It was as good as can be. They kept me informed of where they were in the process and responded to any messages within a business hour. It only took 1 round to get 99% there, and then just a quick round of small tweaks.

What did you find most impressive about this company?

The platform they've built, and the way they really utilize it is fantastic. You can tell that it was designed to be a precision system for their work flow and it made working together much simpler than I expected.

Are there any areas for improvement?

No, not from our engagement. It was turnkey convenience but with a serious team that showed dedication to making exactly what I needed.

Please describe your company and your position there.

Genomma Lab Internacional S.A.B. de C.V one of the leading pharmaceutical and personal care products companies in Mexico with an increasing international presence, develops, sells and markets a broad range of Premium brandend products, many of which are leaders in their categories. I am the US General Market Marketing Director

For what projects/services did your company hire Designed.co?

Designed.co was hired to create the label graphics for a line extension launch. This project was high profile within the company and had all of leadership's involvement in launch decisions, including packaging graphics.

What were your goals for this project?

Our goal was to ensure a cohesive look with the existing products in market, while ensuring that the new product's benefits were clearly communicated through graphics that brought to life the tone and essence.

How did you select Designed.co?

Their portfolio of work showed the quality and breadth of their capabilities. The project based approach and reasonable pricing helped make the decision to award them the project.

Describe the project in detail.

Designed.co reviewed the competitive landscape and our current brand architecture before presenting to our team a first round of options. Our team was very impressed with the range of options and the speed of delivery.

With our feedback, the Design team began work on round 2 with our top 2 selects. They came back to us with clarifying questions to ensure they were working to deliver on our expectations. The communication flowed easily as was the website interface.

What was the team composition?

During this project I communicated with the owners, Jeremy and Kasey, and one of the two designers working on my project.

Can you share any outcomes from the project that demonstrate progress or success?

The design just hit market and was well received by our retail partners as it looks premium and stands out on shelf.

How effective was the workflow between your team and theirs?

Very clear communication and prompt responses. The notifications and reminders sent to my email helped keep the project moving.

What did you find most impressive about this company?

The quality of their work - it's as if they worked for the same company because they understood the brand and objectives as well as someone who had been with the company for years. I attribute it to the briefing process and the owner's experience on the brand side.

Are there any areas for improvement?

I can't think of any areas for improvement. The work was great and the cost was a value. I will be using them again for an upcoming project.

Please describe your company and your position there.

I'm the co-founder of a community-based not-for-profit for professional services marketers. We were in the early phases of creating and launching our brand and platform.

For what projects/services did your company hire Designed.co?

We hired Designed.co to design our first logo which would also inform our brand.

What were your goals for this project?

We were looking for a modern and clean logo that would portray the essence of the brand which we are trying to build. Since the community would be entirely digital, it was critical to create a logo that would portray the platform in a positive and concise manner suitable to what we were trying to create.

How did you select Designed.co?

We selected Designed.co as their platform was also purely digital in what is traditionally not an entirely digital interaction/service provider. It would give us light into what our platform might be, interaction-wise. The platform was also extremely affordable compared to other options.

Describe the scope of their work in detail.

The process began with completing a discovery form to kick-off the project. After completely the detailed form, based on the type of project we selected (brand/logo), we had a kick-off video call with the assigned Project Manager to further clarify the project goals. The project manager then selected the best designer on their team--a true asset of the platform--to work on the project type.

The designer reviewed the brief and put together three logo concepts of varying styles but all within what we were hoping the brand would articulate. The three options were spectacular. We then selected our preferred option, provided some comments, and then the designer provided the final files we would need to begin our work.

What was the team composition?

The team from Designed.co consisted of a Project Manager and a Designer. The beauty of Designed.co is access to a variety of designers, each capable of supporting different project types. The project manager selected a designer with experience creating brand identities and logos since that was our project, and that designer's specialty was very evident in the work product.

Can you share any outcomes from the project that demonstrate progress or success?

The outcome far exceeded expectations. Since we were not able to meet the designer upfront, there was, naturally, a lingering question of, "Who is working on this and can they perform what is needed?"

But, any doubts were alleviated in the very first deliverable with the three concepts from which we could choose. The internal team was very pleased with the resulting options and, of course, the final logo.

How effective was the workflow between your team and theirs?

The workflow was great. The digital platform Designed.co created is seamless. It makes it easy to see the status of each project, what each project needs, a chat history of communication about the project, design decisions, comments to designers, files of the work, every thing you could possibly need at the click of a button. No need to email someone to get a status update or obtain files.

What did you find most impressive about this company?

The company was super flexible and truly worked to understand our organization and its goals. A digital platform can sometimes feel cold or impersonal, but Designed.co was the complete opposite. They immersed themselves into our brand--hopes and dreams for it--and delivered a truly stellar, clever result.

Are there any areas for improvement?

None that I can think of!