What was the scope of their involvement?
Demo Duck is the first video company we’ve engaged with on this type of project. Our primary requirement was that the video should be informative and include detailed explanations about what our company does. It was important to highlight the fact that we use both hardware and software. We wanted the two-minute video to display the actual code and show how we use our technology to x-ray items.
From a visual perspective, we wanted to the video to have an attractive have a high-end, premium appearance. Rather than boring viewers, we requested that Demo Duck make it illustrative and trendy. Lastly, we focused on making it an impactful and compelling viewing experience.
What is the team composition?
In total, we worked with around 5–6 people. The sales representative first called us to lay out Demo Duck’s offer and pricing. After that, we had a test call with the team lead, Cody (Junior Producer, Demo Duck). As our main point of contact, he was responsible for sending us transcripts, animation, and everything else that related to the video. I know that he worked with additional resources like an animator and voice artist.
How did you come to work with Demo Duck?
I had to follow a few specific guidelines when hiring a vendor. We wanted to find a US-based company that worked well with high-tech startups and was knowledgeable about current trends and best practice in the US market. I searched online and sought references from my friends.
After gathering offers, I narrowed them down to three options. Out of all the companies we considered, we liked Demo Duck the most. They seemed very professional during our first discussion and had worked with impressive clients like Dropbox and IBM. They had a positive attitude and could undoubtedly contribute to our brand name and messaging strategy. Even though they weren't the cheapest offer, they fit our budget. We were willing to pay a premium for their high-quality services.
How much have you invested with them?
We spent around $20,000 The initial offer was approximately $17,000, but we requested additional edits that increased the project size.
What is the status of this engagement?
We worked together from January–March 2018. The process took around three months. The last portion was only delayed because of internal challenges that were unrelated to Demo Duck’s work.