We are your online marketing agency that offers you the right resources, services, and strategies for your business to grow rapidly.
With passion and dedication, we offer you the experience gained in years of study and practice so that your business can constantly evolve. We are not just "service providers". We are your partners.
How does our collaboration work?
Audit & Strategy We understand the context of your business and your goals. We identify the strengths and weaknesses of the channels through which you promote yourself and create a personalized marketing strategy for you.
Implementation We carefully implement each point discussed in the initial strategy, so that your business has visible growth, in terms of visibility, leads, and customers (new and loyal).
Report Every week, we keep you updated on how things are going in implementation, and at the end of each month, you receive a detailed report with the results, plus what we improve next month.
Number speaks
5 years + experience -For over 5 years, we have been passionately delivering online marketing services for businesses with great goals.
150+ projects -Regardless of the project we are working on, we invest time, creativity, expertise, and dedication to deliver excellent results.
How do we help you?
Marketing services We offer omnichannel marketing services (link to page) that cover the entire journey of the client. From auditing and strategy to implementation and reporting, we take care of everything. Email Marketing SEO Marketing strategy PPC SMS Marketing Marketing audit Content marketing
Consulting We offer you online marketing consulting services, which will give you clarity on the efficiency of your marketing and concrete tools to have better results.
Free resources You can inform yourself and apply useful marketing strategies to grow your business, with the help of Blog articles or our free E-Books.
Ecommerce MarketingPay Per ClickSocial Media Marketing
Confidential
May 2023 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"We appreciate that they are always coming up with new ideas to achieve our short and medium-term goals."
Nov 23, 2023
Manager, CasaVie
Anonymous
Verified
Retail
Cluj-Napoca, Romania
1-10 Employees
Online Review
Verified
Dar Media Marketing has developed and implemented paid ad and content marketing strategies for a home furnishings retailer. They've also set up and managed PPC campaigns and conducted market research.
Dar Media Marketing's support has boosted the client's ROAS, conversion rate, click-through rate, CPC, ad impressions, and ad spend efficiency. The reliable team's ability to provide innovative solutions to existing challenges and continuously improve the performance of their campaigns stands out.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Manager of CasaVie
Describe what your company does in a single sentence.
We bring a fresh and appealing touch to bathroom and kitchen design.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Dar Media Marketing to accomplish?
Increase Brand Awareness
Boost Sales or Conversions
Improve Online Presence and Engagement
SOLUTION
How did you find Dar Media Marketing?
Referral
Why did you select Dar Media Marketing over others?
Close to my geographic location
Pricing fit our budget
Referred to me
Company values aligned
How many teammates from Dar Media Marketing were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Here's a breakdown of tasks and key deliverables:
Market Research and Analysis: Conduct market research to understand the home & decor industry trends, customer preferences, and competitors. Analyze customer behavior, purchasing patterns, and demographics.
Digital Marketing Strategy: Develop a digital marketing strategy tailored for the home & decor industry, including paid advertising and content marketing. Implement marketing campaigns for customer retention, product launches, and special promotions.
Paid Advertising Campaigns: Set up and manage PPC campaigns on platforms like Google Ads or social media advertising to drive traffic and conversions. Utilize retargeting ads to reach potential customers who previously visited the website.
Key Deliverables:
Campaign Strategy and Plan: A detailed strategy outlining the campaign objectives, target audience, messaging, budget allocation, and timelines.
Ad Creatives: Compelling and visually appealing ad creatives such as images, videos, carousel ads, or interactive content designed to showcase home decor products effectively.
Ad Copy and Messaging: Engaging and persuasive ad copy that aligns with the brand voice, clearly communicates product benefits, and includes strong calls-to-action (CTAs).
Targeted Audience Segmentation: Defined audience segments based on demographics, interests, behaviors, or previous interactions to ensure ads are reaching the most relevant potential customers.
Campaign Setup and Implementation: Proper configuration and setup of ad campaigns across chosen platforms (e.g., Google Ads, Facebook Ads Manager) with specific targeting parameters, bid strategies, and scheduling.
Monitoring and Optimization: Continuous monitoring of campaign performance metrics (such as click-through rates, conversion rates, cost per acquisition) to make data-driven optimizations.
Regular Reporting: Periodic reports presenting campaign performance metrics and insights. These reports should include key performance indicators (KPIs) aligned with the campaign objectives, illustrating the effectiveness of the paid advertising efforts.
A/B Testing Results: Documentation of A/B tests conducted to compare different ad variations, targeting options, or messaging to determine the most effective approaches for future campaigns. Performance reports and analytics on website traffic, conversion rates, and sales.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Here's a list of measurable outcomes:
Return on Ad Spend (ROAS)
Conversion Rate
Click-Through Rate (CTR)
Cost Per Click (CPC)
Ad Impressions
Ad Engagement
Metrics Acquisition
Metrics (CPA, CAC) Attribution and Multi-Touch Attribution
Ad Testing Results
Sales and Revenue from Ads
Lifetime Value of Customers (LTV)
Ad Spend Efficiency
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Working with the DAR Media team has had a significant impact on the development of the CasaVie online store. We previously faced multiple challenges, including difficulties in communicating and testing new solutions, low quality graphics and an unclear strategy for medium-term goals. DAR Media was the solution to these challenges, bringing us notable results. We were able to optimize budgets and improve the performance of our PPC Ads campaigns.
What was your primary form of communication with Dar Media Marketing?
Virtual Meeting
What did you find most impressive or unique about this company?
We appreciate that they are always coming up with new ideas to achieve our short and medium-term goals. We have open communication, much better graphics and the results are on point. We are grateful for the way they manage the campaigns and especially for the fact that they always bring an added value to the project.
Are there any areas for improvement or something Dar Media Marketing could have done differently?
No, we are pleased with the work done by Dar Media Marketing
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 1-1 of
1 Reviews
Locations (1)
strada horea nr 10, Cluj NapocaCluj-Napoca, Romania400000
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