Digital Strategy IT Managed Services
$50,000 to $199,999
Apr. 2017 - Ongoing

5.0

Quality: 5.0

Schedule: 4.0

Cost: 4.0

Willing to Refer: 5.0

"I appreciate their expertise and helpful mindset."

Aug 6, 2020

VP of Marketing & Growth, Marketing Agency

Anonymous

Other industries
Berlin, Germany
51-200 Employees
Phone Interview
Verified

Customlytics GmbH provided consulting services to a marketing agency, directing toward best practices for customer acquisition across various marketing channels. They also implemented a system to track success.

The team's willingness to contribute valuable insights and recommendations to the company made elevating marketing efforts more effective and efficient. They communicated according to a regular, frequent cadence and filled in knowledge gaps needed for improvement.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of marketing and growth for a marketing agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Customlytics?

We needed marketing consulting, and implementation of MMP.

SOLUTION

What was the scope of their involvement?

They helped prepare everything for running a successful marketing campaign and provided strategic input on customer acquisition and different marketing channels.
They integrated MMP to help with tracking. Their team also showed us how to prioritize marketing campaigns using best practices.

What is the team composition?

Depending on the need, we work with 3-4 people.

How did you come to work with Customlytics?

They were recommended to me when I was looking for an agency experienced in this area.

How much have you invested with them?

We spent between $60,000–$100,000.

What is the status of this engagement?

We started working together around April 2017, and it is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since working with them, we have saved significant amounts of time and money. They provide good insights, helping us determine which marketing campaigns to pursue to acquire new users.

How did Customlytics perform from a project management standpoint?

They do well. We have bi-weekly calls and chats. They’re available any time, any day.

What did you find most impressive about them?

I appreciate their expertise and helpful mindset.

Are there any areas they could improve?

No.

Do you have any advice for potential customers?

Reach out to them before wasting time and money trying to figure things out internally.

Customlytics GmbH

APP MARKETING, ANALYTICS & TECHNOLOGY CONSULTING

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