Customer Crunch was engaged by a known aged care service organisation facing loss of market share and negative customer growth. We deployed a performance management solution using advanced data visualisation, resulting in a 30% uplift in new customer enquiries, acquisition and cost savings equating to three FTEs.
Business Impact and Outcomes
The solution was widely acclaimed by the executive team…
of the business. It has become a strategic asset for measuring KPIs for each divisional area and supports business leaders in strategic decision making.
It helped the marketing team focus efforts on the right product and supported a 30 per cent uplift in enquiries within three months of implementation.
Our solution has also automated the effort taken by teams across products by 80 per cent, enabling the business to reduce or redistribute three FTE of effort every month.