Cubicfox

BACKGROUND

Please describe your company and your position there.

I'm the Head of Digital of Roxer Kommunikációs Kft. a full-service advertising agency. We offer holistic communication solutions to our clients from event to development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Cubicfox, and what were your goals?

We were facing the problem that train crashes are continuously a serious problem in Hungary not just to those who are using cars but all the commuters. The brand's low engagement factor was the true barrier to why the users have not focused on them.

SOLUTION

How did you select this vendor and what were the deciding factors?

We solved this tension by creating an interactive CSI themed video, where everyone could face the result of an accident and could figure out what would cause the problem. With this solution, our goal was to break the barriers of advertising noise and to involve the target audience in the problem.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The scope was to create a responsive microsite where the user could play with the interactive 360 degrees video both on desktop and mobile. Give them a significant experience and prove to them that with a bit more caution all the accidents could be preventable.

How many people from the vendor's team worked with you, and what were their positions?

A project manager was our main contact, who has been supported by a scrum master. We've worked with 3 developers and one UX/UI designer to craft the final look and features.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The results were far over than expected: the number of players was 1500% than we planned.

Describe their project management style, including communication tools and timeliness.

Email, Miro, Keynote

What did you find most impressive or unique about this company?

They gave us the support, flexibility, and confidence through the whole project - even in the toughest times.

Are there any areas for improvement or something they could have done differently?

Minor issues with describing the scope, but they handled it flexible and professional to give the best solution

BACKGROUND

Please describe your company and your position there.

I am the CEO of a hungarian media and e-commerce website, called Naptarak.com, which is a free on-line calendar and date and time calculations aggregating website. We have a huge collection of free printable calendars on our website.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Cubicfox, and what were your goals?

We needed a full stack developer company for the following tasks: re-coding the backend, changing its platform from Drupal to Wordpress, also making it fully responsible and re-designing its frontend.

SOLUTION

How did you select this vendor and what were the deciding factors?

We met the developer company at an e-commerce conference in Budapest. Their references and development experiences were so powerful, that we asked them for a meeting. After this meeting there was no doubt, we were going to work with them.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

After the initial meeting the developer company set up a beta website for our new webpage. Wireframe and first mock-ups were created, then after a couple of on-line meetings the look of the user interface matched our visualizations. At the same time back-end coding was also started behind the scenes.

How many people from the vendor's team worked with you, and what were their positions?

At the first couple of initial meetings the company''s CEO was also present. Participants of all our meetings were defined according to the project steps. There were separate meetings with the webdesigner, and the back-end developers. It is worth mentioning that a junior business development manager was allocated to our project, as a contact person, who was present at all our meetings in each stage of the development.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are very satisfied with the new website. Now it fulfills the modern design and responsivity needs. To tell the truth, it has a brand new frontend, so visitors have to get used to this new interface. But its better funcionality overrides all the unfamiliar things that our returning visitors may experience.

Describe their project management style, including communication tools and timeliness.

There were regular meetings on our project each time for about an hour revealing the current stage of the development. Each important question was deeply discussed with us, we were informed about every single step of the project. Communication was very flexible using Google Meet online platform.

What did you find most impressive or unique about this company?

Their spiritful attitude was very impressive toward our project. I know that they have a lot of big companies they are working for. Our company is very small but we felt that they took care of our project the same way as they do for big companies. They have a friendly and professional communication.

Are there any areas for improvement or something they could have done differently?

There is just one thing, but this is not a real area for improvement, as I know that the high-quality is accompanied by higher costs. For our small business we had to put some extra effort to raise the money of the development. But it was worth it.

BACKGROUND

Introduce your business and what you do there.

I’m the director and owner of a one-person company for business investors.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cubicfox?

I became an entrepreneur six years ago and started projects with other entrepreneurs, freelancers, and consultants. Right now, I’m working in the e-commerce marketplace, handling webshops and online businesses. I needed a reliable team who could turn my ideas into reality in a more efficient and cost-effective way, so I hired Cubicfox.

SOLUTION

What was the scope of their involvement?

The designer showed me some of their own templates for our specific B2B marketplace, and, after a brief period of back and forth, we had settled on a design for the website. Cubicfox did not follow WordPress templates, but instead created something unique using Laravel. They have worked on both the back- and frontend development from scratch. 

Along the way, we have also shared ideas regarding the website’s functions, button sizes, and colors. We would conduct some rounds of testing to make corrections before moving onto the next phase of development.

Cubicfox has also developed a hybrid application for our website, through which users could take photos or videos of their product and post them on our global marketplace. They’ve found a way to implement a verification function as well. The app functions on both Android and iOS.

What is the team composition?

I was working with a product owner, but he has left the company, so Peter (CTO) is now our main point of contact in the team. Cubicfox also has a UX designer, backend developers, as well as someone who created our logo and graphics.

How did you come to work with Cubicfox?

I got to know Cubicfox through a recommendation. 

How much have you invested with them?

I’ve spent between $15,000–$25,000.

What is the status of this engagement?

We started the project around April 2020 and we’re still working together.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their design work is great and everything functions perfectly. Working with Cubicfox has been absolutely positive. The website is not live yet, and I do not have any metrics for what Cubicfox has contributed since they were the ones to develop it from square one. I simply gave them tasks, which they would then deliver on. 

How did Cubicfox perform from a project management standpoint?

I would call their team on the weekends and they would always pick up the phone to address my concerns. They don’t just take my money because I’m a customer; they really engage with me, share ideas, and maintain a kind of personal relationship. I could always reach out to them at any time.

Cubicfox uses Kanban, Trello, and monday.com as project management tools. Our tasks are neatly listed and organized, but since I prefered having more time and explanation, I wouldn’t frequently use the project management tools. Instead, I would create a Word document with a scope and illustrations to hand over to the team before testing.

What did you find most impressive about them?

I always felt that, besides being cost-effective, Cubicfox cares about my product. They give great ideas and are unafraid to tell me if my own are not good. I get the whole package with them; they cover everything, which is one of the reasons I’m still working with them. I don’t mind collaborating with them for a couple more years because of the way they treat their clients. 

Are there any areas they could improve?

I wouldn’t say anything negative about them. We’re working with other software developers, and it’s just part of the business that everything is all over the place. Whenever I’ve had a problem, they’ve always been able to fix it.

Do you have any advice for potential customers?

You can trust Cubicfox to work hard, ask questions, engage your problems, and deliver on their promises. Their services won’t even cost a fortune. If you want something done, describe it in good detail, because it will consume a lot of time if you are not precise enough. 

BACKGROUND

Please describe your company and your position there.

Our company is Amazon Sellers' new guide for product sourcing. I am the co-founder and CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Cubicfox, and what were your goals?

Plan the stragey and design of our website. The goal was to aim for multinational clients in a broad industry.

SOLUTION

How did you select this vendor and what were the deciding factors?

We did couple of workshops together before Cubicfox presented the desig they did. After a couple of iterations the design was finished and they were able to start with the development.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

1. Workshops 2. Information Architecture 3. UX/UI Design 4. Development WordPress

How many people from the vendor's team worked with you, and what were their positions?

1. Business Development 2. Product owner 3. Lead Designer

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

A great website, which helped us to acquire new clients.

Describe their project management style, including communication tools and timeliness.

Scrum.

What did you find most impressive or unique about this company?

They kept us updated and held meetings frequently.

Are there any areas for improvement or something they could have done differently?

Not really to be honest.