crucialpoint

BACKGROUND

Please describe your company and position.

I am the Social Media Director of G2G Protein Bar

Describe what your company does in a single sentence.

G2G Protein Bar makes fresh, refrigerated protein bars using clean, natural ingredients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire crucialpoint to accomplish?

• Send out emails to our email list
• Design marketing emails that fit our brand design guidelines
• Make sales via email marketing
• Grow email list and social posts and following as needed

SOLUTION

How did you find crucialpoint?

Referral

Why did you select crucialpoint over others?

Referred to me

How many teammates from crucialpoint were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They are responsible for creating, managing, and analyzing email campaigns to engage subscribers, promote products, and drive customer retention and sales. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have absolutely loved working with Crucial Point, from the beginning they understood our branding and all of the email designs were perfect. Their team is professional, responsive, and understanding of effective email marketing. They helped us craft engaging campaign that not only aligned perfeclty with our brand voice but also delivered real resutls- boosting open reates, click-throughs, and ultimately, sales. Their attention to detail, strategic insights, and creative approach have made them an invaluable extension of our team. We've loved working with them and would highly recommend their services to any brand looking to elevatre their email marketing game. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've always been very organized and have made any needed changes or adjustments. 

What was your primary form of communication with crucialpoint?

Virtual Meeting

What did you find most impressive or unique about this company?

Their design, attention to detail, and strategies for email marketing are unmatched.

Are there any areas for improvement or something crucialpoint could have done differently?

no