Creativity + Technology

Founded in 1998, CrossComm is an app consultancy that specializes in the conception and implementation of cloud-savvy apps for web, native iOS, and native Android. We've consistently stayed on the forefront of app technology and trends over the past decade, being one of a handful of iOS app developers with a presence on the iTunes App Store since Day 1; we were early adopters of the Android ecosystem as well. 

CrossComm is more than a software development studio - while we can write code very well, we see ourselves as consultants,“Digital Sherpas” who seek to profoundly understand our clients' motivations and help interpret those motivations into design and technical requirements. In designing and building apps, countless micro-decisions and compromises need to be made along the way and we aim to make every one of them with our client's business interests in mind. We are not "yes people" and we do not hesitate in offering differing perspectives or recommendations, or discarding ideas if better ones emerge. In short, we strive to see ourselves as part of your team.

 
$25,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
1998
Show all +
Durham, NC
Headquarters
  • CrossComm
    201 West Main Street Suite 208
    Durham, NC 27701
    United States

Portfolio

Key clients: 

We've done app consulting and development work for a variety of organizations from Forbes, Martha Stewart Living Omnipedia, NBC Universal, the NYC DOT, and Medfusion as well as startups to help bring their digital aspirations to life. The common thread is that each client needed a trusted technology partner to guide them in developing a high quality app. 

 

Forbes Under 30 App

Forbes selected CrossComm to develop the iOS version of its Under30 private social network for launch at its annual conference. The app was awarded the Best Media Mobile Application by the Web Marketing Association and enables users to connect ongoing by sharing and commenting on media, scheduling meet-ups with other participants, and receive real-time updates from the Forbes team.

Medfusion Plus Apple Watch App

Medfusion had an ambitious vision to create an app that would allow patients and caregivers to aggregate healthcare data from multiple providers onto a mobile app within seconds. The team at Medfusion was actively developing the iPhone app but also wanted to capitalize on the wearables market and selected CrossComm to develop the complimentary Apple Watch app.

ICF Dragon Web App

CrossComm was selected to architect and develop Dragon, an online tool for systematic review. This web app stores qualitative and quantitative data from literature research documents to help scientists implement the elements of systematic review while also assisting in the team management of reserach tasks. 

Reveal iOS and Android SDKs

Reveal Mobile is the world's first beacon-powered audience database. Their existing SDK was functional, but in order to meet their true potential they needed a full-featured, highly-polished SDK and partnered with CrossComm to achieve this goal. 

Reviews

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Web and App Partnership for Financial Services Company

"I wanted to hire a partner with an idea of what's going on in the market, one who would challenge my own theories, practices, and beliefs—CrossComm did this."

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

CrossComm has partnered on 7+ projects with this client including the development of a mobile app, website, and custom content management system.

The Reviewer
 
11-50 Employees
 
Chicago, Illinois
Head of Marketing, Financial Services Company
 
Verified
The Review
Feedback summary: 

CrossComm's work has brought a sense of innovation to the client's traditional market, this client spotlights most CrossComm's creativity and ingenuity.

BACKGROUND

Introduce your business and what you do there.

‎Our company is a broker of credit card insurance products and services for every major bank in the country, as well as some worldwide institutions. We handle auto rental insurance, concierge services, purchase protection and security, and many services which people don't realize are present on their credit cards. We also provide backend resources like third-party administration for claims, customer service inquiries, and so on. We manage anything related to the life-cycle of credit card benefits or enhancements.

I am the head of the marketing department for the company, handling traditional marketing efforts like research analysis and development. I am also in charge of product development, having a technological background. I work in a variety of different capacities, building technological platforms, from the reporting tools used by our clients to front-facing apps for card holders.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CrossComm?

We wanted to create a couple of initiatives, including some API-type solutions that our customers could access. We had the database, information, and methodology for migrating from traditional wired processes to easily-accessible environments, but the development itself was outside of our internal team's scope.

SOLUTION

What was the scope of their involvement?

CrossComm has been a part of our organization through 7-10 major projects, over the course of our relationship, including mobile app and website development, rebuilding our entire page in a way that allowed us to continue modifications through a custom content management system.

How did you come to work with CrossComm?

We were first made aware of CrossComm through a referral. They were up against 3 other companies for which we did our homework. CrossComm's team was able to beat out people I'd worked with for years.

In the commodity-driven business in which companies like CrossComm operate, the distinguishing factor isn't just the ability to code. Having been a coder myself, I know that the partner's ability to listen and understand what the client wants is essential. This was the distinguishing factor for selecting CrossComm.

Our particular perspective was important in assessing the things that were important for the choice. From an operational perspective (being able to hit goals and stick to our budget), CrossComm's principal demonstrated that they could handle our project. We wanted to be challenged and have different perspectives brought forth so that we could be pushed in a successful direction. During the interview process, CrossComm asked detailed questions and made sure that we knew what we wanted. I wanted to hire a partner with an idea of what's going on in the market, one who would challenge my own theories, practices, and beliefs—CrossComm did this.

We also looked at their portfolio, assessing the things they'd done in the past which could be considered relevant to our case. While CrossComm had never worked in the insurance space or with banks, there were many other examples of the challenges they'd faced, and how they overcame those. There are many good programmers out there, but I wanted to have the right communication in place.

How much have you invested with CrossComm?

We've had a wide range of projects with CrossComm, from $3,000 to $10,000 ones, as well as projects with a minimum cost of $30,000. Our highest project is close to $100,000.

What is the status of this engagement?

CrossComm has been developing products for our company for the past 10 years.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

CrossComm has built a mobile app which allowed our customers to review their benefits and interact with that information directly. It was an enormous success within all the banks we work with. Our biggest goal was to present ourselves as innovators.

Insurance can be extremely boring, so in order to elevate the appeal to consumers, we needed to build an API that would showcase their benefits, allowing them to make better consumer choices. We created a nice customer-loyalty environment for banks as a result.

What did you find most impressive about CrossComm?

CrossComm's principal and team follow a culture of listening to and interacting with clients. There has been a number of people who've participated in our project. Every one of them has taken the time to listen, ask questions, and thoroughly understand what we were trying to accomplish. In doing so, they became comfortable in challenging any positions we may have held. This was done not in their own interest or success, but for the success of the project. The mantra of CrossComm's principal is that our success is his, which is not a cliché for him. Having worked in development for 30 years, I've come to the realization that how well a person can code matters less than their ability to understand a project, bring creative solutions to it, and think differently. CrossComm's team can certainly work in a robotic manner if needed, but it would be a shame if an organization was to hire them just to code. They're smart people.

Are there any areas CrossComm could improve?

There's nothing that comes to mind that CrossComm would need to work on; they've done an excellent job. I wish CrossComm could come to Chicago more often, given that I enjoy our interactions, but this is more to do with our budget.

4.5
Overall Score Things can always be better.
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
    CrossComm has reasonable costs, but I always want the price to be a little lower.
  • 4.5 Quality
    Service & deliverables
    There's always something more to shoot for, so I'm not rating CrossComm a perfect 5.
  • 5.0 NPS
    Willing to refer

Web Based Solution for Management Consulting Firm

"It wasn’t a matter of money; it was a matter of finding a team that we felt comfortable with..."

Quality: 
4.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
4.0
The Project
 
$200,000 to $999,999
Project summary: 

CrossComm was brought in to build a web-based application that was built off of this client's existing database for systematic literature review.

The Reviewer
 
5001-10,000 Employees
 
Washing DC Metro Area
Head of Business Development, Professional Services Firm
 
Verified
The Review
Feedback summary: 

The project is currently in testing phases. CrossComm's aptitude and understanding of the complicated database was most important in the selection of CrossComm as a partner.

BACKGROUND

Introduce your business and what you do there.

We are a professional services firm. I am in charge of business development for our data science and survey research group.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CrossComm?

We had developed a database for systematic literature review. It was a tool that we were using and we wanted to take it and turn it into a web-based application. We contracted with CrossComm to turn it into a web-based tool for systematic literature review.

SOLUTION

What was the scope of their involvement?

They did all of the development work. We served as the business manager in the design work to give them input on what was needed and to verify the solutions that they proposed.

How did you come to work with CrossComm?

We did a competitive bid process. The bids we received were all within a competitive range. It wasn’t a matter of money; it was a matter of finding a team that we felt comfortable with, and knowing it was going to be a small team that was dedicated to working with us and knowing that they had an interest and an aptitude to understand the science and the logic behind systematic literature review. For us, the application is really complicated. It was critical that they be willing to dive in and learn about systematic literature review and that they really understand it so they could help us develop the best tool.

How much have you invested with CrossComm?

We have invested $200,000 to $300,000.

What is the status of this engagement?

We started in 2014.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

We’re still in the testing phase.

What did you find most impressive about CrossComm?

We worked primarily with Sean Doherty, and his ability to understand really complicated things and then to implement them quickly has been awesome.

4.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
    They developed a really complicated application for us and the implementation is very easy for the user. It’s a great user experience at this point, which definitely simplifies the complexity, and that’s what we were going for.
  • 4.0 NPS
    Willing to refer

App Development for Forbes Media

"We had developed a real level of trust. I never had to second guess their estimates."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
Project summary: 

CrossComm has partnered with Forbes over many projects, the core of the projects delivered were focused on native mobile applications.

The Reviewer
 
201-500 Employees
 
New York, New York
Salah Zalatimo
Head of Product, Forbes
 
Verified
The Review
Feedback summary: 

The app built for Forbes was quickly replicated and knocked off, this client points to the imitation of the app as one of the best indicators that it was successful.

BACKGROUND

Introduce your business and what you do there.

Forbes Media is a news publisher with a print magazine and an online site. I am the head of products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CrossComm?

We worked with them several times over the past several years. They were brought in to build custom native apps for us. We were building a new app and they built it for us.

SOLUTION

What was the scope of their involvement?

They worked on our native iOS apps. I know they’ve worked on two projects for sure and potentially a third.

How did you come to work with CrossComm?

We’d been working with them for four years, so their relationship with Forbes predated my joining Forbes. I met them through colleagues here at Forbes.

How much have you invested with CrossComm?

We have invested $200,000 plus.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

The app they built served as a basis for other knockoffs of that app. It played a very foundational role in our whole mobile product group.

What did you find most impressive about CrossComm?

They were always very forthcoming and straightforward with any challenges. I felt they were always being candid about what was and wasn’t possible and when they could and couldn’t deliver certain things. We had developed a real level of trust. I never had to second guess their estimates. I never felt like they were trying to string us along or extract more fees out of us. Especially with a contracting developer and company relationship, you feel like you’re always kind of on the defensive side and looking for areas where you’re being gouged. They did not do that at all. Their role in keeping us up to date, communicating at just the right level, and being very transparent was refreshing.

Are there any areas CrossComm could improve?

No. I think they did a great job.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Apple Watch App Development for Healthcare Industry

"Their words were matched by their actions. You can’t beat that."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

In a tight 8 week time frame, CrossComm helped to augment this client's technology team and integrate deeper messaging functionalities.

The Reviewer
 
51-200 Employees
 
Raleigh, North Carolina
Product Lead, Healthcare Company
 
Verified
The Review
Feedback summary: 

At the time of this project the Apple Watch was new to the market, CrossComm's ability to work with new hardware and their innovation standout for the client.

BACKGROUND

Introduce your business and what you do there.

We’re in the healthcare space and we provide software that helps patients connect with their doctor’s offices across the United States. I lead the product teams on our mobile applications and our APIs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CrossComm?

We spent time getting ready for an annual conference that’s a big deal in our business and in the vertical that we serve. We wanted to get something prepped for the Apple Watch, which was just being released. We didn’t have the extra resources and capacity to go approach it, so in order to help meet our conference deadline, as well as some of the internal commitments we had on the calendar, we reached out to them to help us fill that gap for our product.

SOLUTION

What was the scope of their involvement?

We were focused on mobile apps for both iOS and Android, and the Neon Apple watches for iOS. We engaged them to help us expand some of the notification messaging resources that we wanted to put in play and have show up on the hardware. We were able to engage them on short notice and ask them to take on new technology as well as a new piece of hardware that hadn’t been released yet, and really get up to speed with our team very quickly. It was around a week. They stepped in and acted as a complement to our team and they helped us write some additional extensions to our product so we could integrate with the watch and drive certain education workflows around the user experience. All in all, it was full stack integration of a third party agency and they got up to speed really quick and worked really well with our team, which was solid.

How did you come to work with CrossComm?

We didn’t know about them. We had engaged another agency that we were familiar with and were in the process working with them. However, they ended up having a change in plans relative to their schedule and resources. As a result, I asked them for recommendations. They got back to me with a couple of recommendations and CrossComm was the top one. I reached out to them and was incredibly thankful for them. We connected much better from a principal standpoint and how we wanted to work. So it was a fortuitous situation for us to get in contact with them. They’re great individuals to work with. They’re very principled, thorough, and direct, they get the work done, and they do quality work too.

How much have you invested with CrossComm?

A little bit under $80,000.

What is the status of this engagement?

We were fully engaged for about eight weeks. They helped us get what we needed to be delivered within a six-week timeline.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

A lot of the focus for us with the watch was really less about being metric driven and more about storytelling and having a more cutting edge look. For us, it was that we were really at the availability of the hardware and that it was an extension of our application in the healthcare space, which is traditionally not thought of as very innovative. It was a way for us to have a better story around the technology and the problem that we were solving in the industry, and showing that this was now available from our company.

What did you find most impressive about CrossComm?

They’ve got good people. They listen really well. What I appreciated most about working with both of them was that they knew what they were good at and they were very forthright in saying, “Here’s where we can be complimentary to your business and your team and why we’d be a good fit, and here’s where you should not use us.” Being up front with us on the tight timeline helped us get to an agreement very quickly and I think, had it been another opportunity, we could’ve gotten a no very quickly. I valued that they did not waste our time. When we got to a yes very quickly, and they moved very fast to figure out exactly how they would fit into our process and into our team. That was what was awesome. Their words were matched by their actions. You can’t beat that. It was great overall and in general a very solid experience.

Are there any areas CrossComm could improve?

I’ve given this feedback to both Justin and Sean. It wasn’t always obvious where they could be super strong. They tend to be a jack-of-all-trades. We wanted them to tell us what they love and what they’re passionate about. It’s one thing to have the tool in your toolbox, but what do you really like to do and where can you be most effective can be different. By having that dialogue with them, they were able to share what they love to do. When we can dive into these opportunities and these kinds of technologies, we feel like we excel a whole lot further than in these other areas. It was really diversifying to see where they can be most effective with their clients and the problems they can help solve, which is quite a bit. But it’s about having that upfront attitude and being available when they discuss those type of opportunities with customers.

5.0
Overall Score Great guys and a great company to work for.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They had no reason to say yes given the schedule we gave them, and they still said yes.
  • 5.0 Cost
    Value / within estimates
    They had come in well under our budget. They were also very good at keeping the communication lines open while advancing toward the scope of the project. Contractually, they hit on all the right points there.
  • 5.0 Quality
    Service & deliverables
    Even though it was new technology and new hardware that none of us could touch, I think given the constraints, they embraced it really well.
  • 5.0 NPS
    Willing to refer

Bluetooth and Beacon SDK for Mobile Data Platform

"They’re continually communicating which makes them a great partner."

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

This partnership is ongoing, at this point, CrossComm has delivered on an SDK that integrates with Bluetooth beacons.

The Reviewer
 
1-10 Employees
 
Raleigh, North Carolina
Andy Schrader
Chief Product Officer, Reveal Mobile
 
Verified
The Review
Feedback summary: 

The SDK developed by CrossComm successfully collects data from over 1 million devices each day. 

BACKGROUND

Introduce your business and what you do there.

Reveal Mobile collects location data for mobile devices. We integrate with mobile applications to help them better understand their audiences by using location history of those audiences to attribute different audience attributes . I am the chief product officer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CrossComm?

In order for us to collect data that our data scientists can analyze, we need to be integrated with the applications on the mobile device. In order to do that, we needed an SDK [software development kit] that works with Android apps as well as iOS apps. And we need that SDK to detect Bluetooth beacons as well. That’s some pretty cutting edge technology that requires a lot of research and investigation in order to build. We have development talent in-house that operates on the backend for us - kind of a full stack engineering team, but they handle more the collection and curation of the data once we’ve collected it from the devices. So, we didn’t have any talent that developed applications or SDKs for applications specific to Android or iOS.

SOLUTION

What was the scope of their involvement?

We use CrossComm to develop the SDK for both Android and iOS.

How did you come to work with CrossComm?

They are in the area. They were working with Reveal prior to my joining here, which was over a year ago.

How much have you invested with CrossComm?

It’s around $100,000.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

The SDK they created is solely responsible for collecting location events from mobile devices. Today, we collect events from over 1 million unique devices each day. In aggregate, that’s close to 400,000 to 500,000 million events per month.

What did you find most impressive about CrossComm?

We have scheduled weekly video calls with them just to make sure that everybody’s on the same page with regard to priorities. We talk through any problems or any upcoming stories to work on. We also have integrated HipChat and we have them available whenever we have a quick question. Right now, they’re working with our engineering team to make sure the SDK is going to communicate with the server side. So in order to do that, we need to make sure both sides are using the same format and things like that. They’re continually communicating which makes them a great partner. They’re also in the area, so they’re available if we want to do face-to-face meetings, but more often than not, it’s a simple video chat that works well.

Are there any areas CrossComm could improve?

Early on, we had some challenges due to lack of process on our side, which lead to some disconnects. We had not focused enough on how to integrate an outsourced engineering team with our in-house engineering projects, especially since we’re working off of different priority lists. So they worked really closely with us to find a process that worked, and that’s actually how we got to the point where we’re doing weekly video calls that last anywhere from 15 to 30 minutes. We use their Trello board, which helps us keep a priority list that their engineers work off of, and we’re also able to contribute to and comment on as needed. By working with us on those processes, it cleared up any issues. 

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
    It’s hard when you’re outsourcing and you’re paying an hourly rate. They’re real easy to work with when it comes to schedule, and they keep to the hours we want and they communicate effectively whenever a project is larger than they anticipated.
  • 5.0 Cost
    Value / within estimates
    As with any engineering efforts, you can’t really know the scope of work until you get into it. Their estimates are actually pretty good. They have a good knowledge base to draw on when it comes to estimating how big a project is going to be.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer