What evidence can you share that demonstrates the impact of the engagement?
When we present our company, one of the comments we get is “You have beautiful slides; you have beautiful messaging; you deliver the messaging in a beautiful way”. Crafta did all the design and the creative around it. The campaign they ran is beautiful; we love it, and our customers love it.
In the beginning, we were working with investors, and now we have companies that we work with. They love to see designs that appeal to their needs, so Crafta is helping us deliver our message. That's the best criterion for us.
They give us support for branding, creative, and messaging strategies, promotions, and designing our digital products. They find unique and expressive messaging for our brands, and they’ve done a great job with the multidisciplinary tasks we’ve given them.
How did Crafta perform from a project management standpoint?
They can prioritize tasks efficiently. We had a first meeting where we defined the project, they gave me a quotation, and we started working the same week. They're great in terms of timely responses, and they usually deliver before the deadline. It's our feedback on the design that's been the thing holding up the project.
They’re a great supplier to work with and are great friends. It’s important to have fun with the people we’re working with. When I find a great supplier, I continue working with them, and the evidence for this is that we’ve been working for almost three and a half years with Crafta.
What did you find most impressive about them?
We love to work with them; it’s fun and we enjoy it. Their time-response is great, and they always deliver on time and in high quality. With Crafta, if something isn’t good enough or doesn’t align with the message we’re trying to deliver, they’ll propose making another revision.
Are there any areas they could improve?
They need to become bigger and provide additional services. They’re currently a boutique company, but I believe they’ll do wonderful things for other companies when they’re bigger.