Cozy Design

BACKGROUND

Please describe your company and position.

I am the Owner / Founder of Tangible Value

Describe what your company does in a single sentence.

Search Engine Optimization (SEO) services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cozy Design, Inc. to accomplish?

• Redesign our website to match a new brand style guide
• Complete the project in 30 - 45 days

SOLUTION

How did you find Cozy Design, Inc.?

Referral

Why did you select Cozy Design, Inc. over others?

• Pricing fit our budget
• Referred to me

How many teammates from Cozy Design, Inc. were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work was to create a new redesigned website comprised of a homepage, a contact page, a blog category page and a blog article page. I had provided a style guide and a rough mockup of a new homepage. Content was also provided. Key deliverables were a design mockup and a revised, live site along with a walkthrough of the new CMS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As a design project the outcomes weren't quantifiable, but from the first two mockups it was clear that the team understood the brand tone and style and had complemented it beautifully while also adding new ideas.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All deliverables were provided on time and the team was very quick to react to my feedback, questions, and request for small edits.

What was your primary form of communication with Cozy Design, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The Cozy Design, Inc. team was impressively adept at learning about and respecting our unique design preferences while also adding their own creativity to the project.

Are there any areas for improvement or something Cozy Design, Inc. could have done differently?

There was a small detail or two out of order when the final site was sent, but the Cozy team made the adjustments very quickly when I brought it to their attention.

BACKGROUND

Please describe your company and position.

I am the Marketing Coordinator of Planet Wrgon

Describe what your company does in a single sentence.

We are a Ruby on Rails agency that offers services to help organizations maintain and improve their existing applications.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cozy Design, Inc. to accomplish?

• Improve the design of our landing pages to create a better user experience.
• Create a flexible template that can be easily applied to all services pages and slowly update over time.
• Share more consistent branding/images.

SOLUTION

How did you find Cozy Design, Inc.?

Other

Why did you select Cozy Design, Inc. over others?

• Good value for cost
• Company values aligned
• High quality portfolio

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of the project was to review one of our current "Services" pages and our objectives for a new design. We wanted a template to update one specific service page that we could easily apply to all of our other pages over time.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Cozy delivered what they promised within the timeline we set at the beginning of the project. We enjoyed the process from the kickoff call to the delivery of the final design to the follow-up once we implemented the design on our website. We appreciated all of the work that went into creating three options with the flexibility to combine elements from one design to another. We ended up with a design we were very happy with, and we are currently implementing it into the rest of our Service pages.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Cozy gave us a process and a timeline at the beginning of the project. This gave us a clear idea of what to expect and when, which took out a lot of guesswork for us. Their process was organized, optimized, and very much appreciated!

What was your primary form of communication with Cozy Design, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Filling out their survey before the project was a fun, unique, and creative way to help Cozy get to know our company. The process was seamless, and their team really understood our goals; they delivered right on time with what they promised.

Are there any areas for improvement or something Cozy Design, Inc. could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of Southleft LLC

Describe what your company does in a single sentence.

We create websites, web-based applications, and premium user experiences by partnering with modern organizations and digital teams.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cozy Design, Inc. to accomplish?

• Perform design discovery and create low-fidelity designs based on the results of the discovery

SOLUTION

How did you find Cozy Design, Inc.?

Referral

Why did you select Cozy Design, Inc. over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Cozy Design, Inc. were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

A Cozy resource will work as an embedded resource for SouthLeft, performing tasks and responsibilities as agreed upon by both parties. The key deliverable was a low-fidelity application UI design based on the results of Cozy's design discovery and research.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Ideally, the outcome would be overall client satisfaction.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We supplied project management for this engagement. All deliverables were met on time, and they were very attentive.

What was your primary form of communication with Cozy Design, Inc.?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The resource Cozy provided was highly skilled in UX/UI discovery and research, which is exactly what we were looking for in our project.

Are there any areas for improvement or something Cozy Design, Inc. could have done differently?

Not that I can think of. It was a very seamless and enjoyable process. No stress, and we were thoroughly happy with the engagement.

BACKGROUND

Introduce your business and what you do there.

I'm an executive for EyePop.ai. Our company specializes in self-service AI for computer vision.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

As a small team, art direction is not one of our areas of expertise. Therefore, we enlisted the help of Cozy Design, Inc. to not only assist us with the wireframe but also provide their artistic eye and direction.

SOLUTION

What was the scope of their involvement? 

With the help of Cozy Design, Inc., we transformed our mid-fidelity mock-ups into high-fidelity mock-ups through their expertise in UI and UX. 

The first step was having a discovery call with one of the team members. From there, we completed an onboarding survey. We then had two kick-off meetings with the Cozy Design, Inc. team about the project. 

It was a three-week engagement, so we had a weekly status email, and at the end, they provided a drop of the materials, including a Loom recording describing the handoff. We had a final handoff call to finalize the transfer of files and ensure that all the design was to our liking. 

While they didn't assist us in developing user personas, they did aid us in optimizing the UX for said personas.

We shared our brand guidelines with them, which included details on colors, typography, and mid-fidelity wireframes. However, they took the initiative to further improve and refine these elements as part of their engagement with us.

We've been utilizing Figma for our internal operations, and it has provided us with all the necessary tools. Additionally, we have a functional Webflow page that has been successfully integrated.

What is the team composition?

We worked with the CEO and a design director, who was very hands-on with our project. 

Are there any employees from the service provider's team that you would like to give a shout-out to in this review?

I want to give a shoutout to Leanna (Design Director).

How did you come to work with Cozy Design, Inc.?

I'm connected to Cozy Design, Inc. on LinkedIn. I came across their newly published service offering, which perfectly met our requirements. We needed to do a design refresh on specific parts of our site. It was a well-timed LinkedIn post. 

How much have you invested in them?

We spent $11,000.

What is the status of this engagement?

We worked with Cozy Design, Inc. from May 2023–June 2023. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The quality of their work was excellent, and we only had to make a few minor changes. Cozy Design, Inc. fully grasped the task and provided a workable solution for our intended implementation.

We have one main creation flow in our product, and the UI structure and some of the design metaphors they have added to that were transformative and impactful. 

How did Cozy Design, Inc. perform from a project management standpoint?

The team from Cozy Design, Inc. did an excellent job and adhered to the agreed-upon fixed price. The timeline was what we expected, and there were regular updates throughout the process. 

To manage this project, we utilized Figma's commenting feature and relied on email for project coordination. 

What did you find most impressive about them?

I'm very impressed with the high quality of the design. There was very little back and forth needed to get to a design we were happy with. 

Are there any areas they could improve?

The project was brief, but Cozy Design, Inc. did an excellent job with it. There isn't room for improvement in any area. 

Do you have any advice for potential customers?

Cozy Design, Inc. give their clients an onboarding survey. They are attempting to capture the essence you aim to convey through your project. When completing the onboarding survey, it is important to be honest and thoughtful. Consider your unique project and the ideal user who will utilize the product. Immerse yourself in the persona's mindset and dedicate ample time. 

BACKGROUND

Introduce your business and what you do there.

I work for Compass Digital, a digital marketing agency. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

We used Cozy to create our logo and a small brand kit.

SOLUTION

What was the scope of their involvement?

We worked with Cozy to help us create a logo. As a brand-new business, we only had a name and needed visuals. The team provided us with mood boards to give us an idea of their concepts. Then, they shared 6–8 logo concepts. Their resources also shared branding assets on things like shirts and cups so we could see how the logos would look in situ. 

We went through a couple of rounds of feedback, but we chose on the spot since we were a decisive group. Once we selected a logo, Cozy provided all the logo files and a small brand guide, which included colors, typography, and usage guidelines. That way, we could take the logo ourselves and run with it. 

What is the team composition?

We worked with three people from Cozy, including Lee (Founder & CEO) and Leanna (Design Director). 

How did you come to work with Cozy Design, Inc.?

As Lee's long-time friend and business partner, I worked with him in many capacities. As a result, I knew the quality of his work. We came straight to him for this project since we knew they’d do a great job. 

How much have you invested with them?

We spent around $2,000. 

What is the status of this engagement?

The project lasted from July–August 2022. It took around 45 days at most. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We had a logo to use as soon as we needed to use it. Cozy delivered high-quality work. We asked for a fast turnaround time, and they achieved it for us. On top of that, we loved the logo; we were happy with it. They took our feedback on the logo’s color, but they hit the nail on the head in terms of the logo’s design.

How did Cozy Design, Inc. perform from a project management standpoint?

Cozy was on top of the project. They delivered earlier than they originally communicated to us. Overall, their project management was spot on, and the project moved truly quickly — this was exactly what we needed. To communicate, we mainly used Slack.

What did you find most impressive about them?

Their work quality was incredible. The team provided extensive mood boards before we got into the logo concepts. As a result, we understood what we were going to get, helping us center on who we wanted to be since the logo was an extension of ourselves and a reflection of our brand. 

Are there any areas they could improve?

No, there weren’t any. They gave us exactly what we needed based on budget, timing, and quality. Overall, we had a successful and quick project. 

BACKGROUND

Introduce your business and what you do there.

I’m the director of product at Glovebox, an insurance technology company working to improve the customer experience of shopping for, using, and managing insurance policies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

When I first joined Glovebox, we had some technology built out. We were working with paying customers and insurance agencies that were purchasing our software, but we had major holes in our platform. We originally launched our product as a mobile app with some backend technology to connect it to carriers so that they could see users’ insurance policy information and documents. However, we didn’t have a formal platform facing those insurance companies, and our product had functionality gaps because of that, so we hired Cozy to help us work those issues out.

SOLUTION

What was the scope of their involvement?

Cozy has been instrumental in helping us figure out major pieces of functionality for our platform. They’re in charge of the UX design using Figma, so they’re essentially our design team and collaborate with our development team to develop those features.

Now, we have a consumer-facing app, a B2B web portal, and an internal administration panel. The app itself is both for iOS and Android, and it has a responsive web version as well. It is a very complex platform that touches on a lot of different areas.

The way our workflow works is as follows: I’m in charge of prioritizing projects and tasks, and I provide Cozy with a brief of the requirements for each of those projects and tasks. Then, they work with our development team to come up with a solution for the UX side of things.

As for the specific projects we’ve worked on, I have two great examples. For one project, we redesigned our consumer-facing app and relaunched it. Before Cozy joined the project, we had another vendor working on the redesign, but we weren’t happy with the outcome. Once we brought Cozy, they redesigned the app within two months.

For the second project, Cozy has been working with us on a wide-ranging update across our platform. This update will allow us to handle not only personal insurance policies but also commercial policies.

What is the team composition?

I’ve worked with two main people from Cozy: Leanna (Design Director) and Meng (Designer). Lee (Founder & CEO) has also been participating in the project, weighing in and helping out with strategic decisions. Additionally, we’ve worked with Abigail (Producer), who assists with logistics and schedules meetings, and a couple of other people who get in and out of the projects as needed, including Katie (Designer) and a new project manager.

How did you come to work with Cozy Design, Inc.?

We weren’t happy with the results we were getting from our previous design agency, so we decided to look around and ask for recommendations. A friend of mine who also has a UX design background recommended Cozy.

We also talked with a couple of other design agencies, but Cozy seemed to be the best fit for what we were looking for. They had done design work for banking and financial clients with complex UX, as well as some UI design for laboratory software. Therefore, they seemed to be comfortable with diving into an industry where they didn’t have domain knowledge and learning what needed to be known in order to deliver a good design solution.

How much have you invested with them?

A few months after signing a contract with Cozy, we increased our monthly spending with them because we needed more capacity. Now, we pay around $12,000 per month. In total, we’ve spent around $150,000.

What is the status of this engagement?

We started working together around October 2021, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The app redesign has been very well received. We had around 35,000 users updating their app within the first week of launch, so we’re very happy with the outcome of that project.

Overall, Cozy has been awesome to work with. I believe they didn’t have prior insurance domain knowledge, so we’ve been teaching them a lot about insurance. As a result, they’ve been solving UX problems and coming up with innovative approaches to how the information should be presented to agents, customers, and business partners.

How did Cozy Design, Inc. perform from a project management standpoint?

I’m very happy with Cozy’s project management, and we haven’t had any issues with budget management so far. They’ve kept a very reactive role in the project, where I tell them what we need to work on next. Still, they’re eager to start pinpointing opportunities for us to build towards, as we want to evolve our engagement into a more design-led approach. Additionally, they’re very good at giving us visibility into what they’re working on and when we will deliver.

We usually communicate via Slack, and we have a 30–45-minute weekly call to sync up on standing projects. Throughout our engagement, we’ve used different project management tools. Initially, we used ClickUp, and we’re now experimenting with Monday. Still, we’ve been able to keep projects managed by using Figma and communicating regularly.

What did you find most impressive about them?

I value Cozy’s ability to come into an industry where they don’t have a lot of background knowledge, grasp the knowledge we’ve provided them, and turn around a solution that matches and dovetails with our needs. They don’t just focus on UX design, but on top of that, they understand the importance of UX within a broader organizational context, which is really powerful.

I really appreciate the fact that Cozy is very eager to do more than provide design deliverables. They want to get ahead of our product roadmap and start figuring out how to solve now some of the problems on the horizon. Additionally, they’re very responsive and flexible. For example, we suddenly came up with branding guidelines, and Cozy was on top of updating any designs they had already done to meet those guidelines.

Are there any areas they could improve?

Once we start working on parallel projects and having them work on more than one project at the same time, it would be nice to see Cozy stick with a project management system to track everything. So far, they’ve been great at providing us with estimates and as much information as needed, and we haven’t required a project management tool because we work on a project at a time. Still, as our workload increases, we will need to start using a project management tool.

Do you have any advice for potential customers?

If you can do it, give them broad access to your data and the freedom for them to explore and figure out the most impactful design projects for you instead of just telling them what to do. I feel like we haven’t used Cozy to their maximum potential due to how our company is structured, but they would work best if they take the lead instead of just following instructions.

BACKGROUND

Introduce your business and what you do there.

I’m a project manager for Arch Web Design. We design and develop websites for SaaS companies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

We were designing and developing a website; it was a one-pager report on Webflow. 

SOLUTION

What was the scope of their involvement?

The project was quite straightforward. Cozy created the designs on Figma, and we developed them on Webflow. From there, we used Markup to provide comments and feedback. Then, we were good to go and pushed it live on Webflow. 

The website was a one-pager annual report. It had content and links so users could easily find information and click on things they needed to read in the report. It was designed to be consumed as simply and quickly as possible. 

What is the team composition?

I worked with Lee (Founder) and Abigail (Producer), who served as the project manager.

How did you come to work with Cozy Design, Inc.?

We found Cozy through a referral. 

What is the status of this engagement?

The project lasted from June–August 2022. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Working with Lee was a breeze; he was so fun to work with because he was clear and straightforward. We got everything that we wanted from the project. All the processes were well laid out, and the issues were resolved right away. 

Moreover, the team was flexible in discussing the project’s scope and any curveballs that came our way. Overall, working with them was easy. 

How did Cozy Design, Inc. perform from a project management standpoint?

Cozy met our deadlines and stayed on budget. We mainly communicated over emails; we didn’t use any other project management tool. 

What did you find most impressive about them?

They efficiently combined UX design best practices with things that could truly connect with the end user. It was a great combination of function and user interaction — their work had a perfect mix of UX and UI. 

Are there any areas they could improve?

No, there weren’t any. 

Do you have any advice for potential customers?

You should hire Cozy. They understand client needs and know what they’re doing. The team is knowledgeable about what needs to be done and felt.

BACKGROUND

Introduce your business and what you do there.

We are a construction software company and we build products for the commercial subcontractor industry. I’m the VP of product and I run the product management team.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

We needed to rebuild our outdated product platform from the ground up. We turned to Cozy Design to help us with the design, layout, and workflows.

SOLUTION

What was the scope of their involvement?

We provided Cozy Design with video diagrams that covered the depth and breadth of the product itself. They were also given some demos of our existing product platform along with other supporting documentation. They then went into creating basic screen layouts with new fonts and color schemes. Their team also did some baseline user testing on the early design via wireframes.

What is the team composition?

We worked with Lee (Founder, CEO & Creative Director), who as one of our main contacts. Abigal (Producer) coordinated our efforts and Leanna (Design Director) helped with the design.

How did you come to work with Cozy Design, Inc.?

I searched on the web for local design firms and interviewed about five different companies. Most of the people I talked to really pushed for their development arm, but we were just looking for somebody who could help with the UI/UX design. We decided to go with Cozy Design because they specialized in that area.

How much have you invested with them?

We invested about $75,000.

What is the status of this engagement?

We started talking in January 2021, and the project formally lasted from March–August 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Cozy Design was good at spending more time where needed but also putting in additional effort to help us stay on track with our timelines. We had a client advisory group that participated in the process and provided feedback along the way, and they found that the general quality of the team’s work was there. 

How did Cozy Design, Inc. perform from a project management standpoint?

They performed very well on this front. Abigail was great at keeping us on track and keeping us informed. We had multiple recurring meetings with them every week to review the design and provide feedback. It was all very organized. 

What did you find most impressive about them?

What stood out about Cozy Design was their ability to think outside the box. We went into the project with a very narrow view of how we could redo the designs, but they helped us step outside of our comfort zone and think of the bigger picture. Working with the team really opened our minds to different possibilities. 

Are there any areas they could improve?

Some of the tools they used, such as the ones for video conferencing and design sharing, were not very user-friendly or accessible through iOS or Android. We had to work around that a little bit, but I wouldn’t say that it was a shortcoming on Cozy Design’s part. 

Do you have any advice for potential customers?

Keep in close contact with Cozy Design. Establish a good working relationship with them because they really will become part of your team even though they’re just a consulting group or outsourced designers. If you can do this, you’ll have a greater opportunity for success.

BACKGROUND

Introduce your business and what you do there.

I’m a senior strategist at Beech Street Digital, a digital marketing agency. We work on acquisition campaigns to help our clients produce leads, boost awareness, and increase their revenue.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

We didn’t have an in-house design team, so we needed someone to create assets to help our clients generate leads.

SOLUTION

What was the scope of their involvement?

Cozy Design, Inc. designed several image ad templates for us. They came in standard display ad sizes. We didn’t give them any brand guidelines, but we gave the instructions our clients gave us. We primarily relied on their creative knowledge to help us come up with designs.

Overall, the Cozy Design, Inc. team delivered 8–10 unique ad concepts, which we then used to create different pieces.

What is the team composition?

We worked with Lee (Founder, CEO & Creative Director), a designer, and a project manager.

How did you come to work with Cozy Design, Inc.?

A few of my colleagues referred Cozy Design, Inc. to me.

How much have you invested with them?

We spent between $5,000–$10,000. 

What is the status of this engagement?

The project lasted from September–October 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Cozy Design, Inc.’s designs were visually appealing and optimized to increase conversion. After we used their concepts, we saw a boost in click-through rates. This resulted in an increase in lead conversion rates for our clients, who were very happy with their work.

How did Cozy Design, Inc. perform from a project management standpoint?

Their project management was excellent. We primarily communicated through email and Slack. They were flexible and open to using various communication channels and project management tools.

Furthermore, the design team was responsive to our ideas. Cozy Design, Inc. handled the creative aspect of the project while we supplied the marketing strategies.

What did you find most impressive about them?

Although we gave them minimal direction, the Cozy Design, Inc. team produced high-quality designs. They provided us with a range of options that fulfilled our needs and brought our vision to life.

They were able to supply us with the creative element we needed for our clients’ ad efforts. Not only were their designs fantastic, but their customer service was top-notch. Cozy Design, Inc. was attentive and professional.

Are there any areas they could improve?

I can’t think of anything they could’ve done better.

Do you have any advice for potential customers?

I highly recommend Cozy Design, Inc. — they’re a well-established creative agency that you can depend on.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing director for a product design agency, and we provide UI/UX design services to startups.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Cozy Design, Inc.?

We hired Cozy Design to help us with some Adobe Photoshop work for a set of graphics that we were open sourcing in a Figma plugin.

SOLUTION

What was the scope of their involvement?

Cozy Design did two streams of work around the same body of assets. The team helped us superimpose graphics into photographs, and they made templates in Adobe Photoshop and Figma. The work they did for us was a combination of graphic design, photography, and production — then all of their work could be seen on what our internal team had built. In total, they completed around 30 images for us. Since this was an open-source project, the images they produced became free assets for the design community.

What is the team composition?

We worked with two people, including Lee (Founder & CEO) and their designer.

How did you come to work with Cozy Design, Inc.?

Their team had a good reputation here in San Diego, and they were active in the design community. I became aware of them through events, and I saw that their skills and cost matched what we were looking for. Overall, they just made it easy for me that I didn't talk to anybody else.

How much have you invested with them?

We spent $5,000.

What is the status of this engagement?

We worked together from December 2020–January 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We looked at the image downloads of Cozy Design’s work to see their impact on our engagement. Overall, we were very pleased that the design community told us that our content was valuable and that our templates were very helpful. On top of that, their work was shared 40,500 times.

How did Cozy Design, Inc. perform from a project management standpoint?

Their project management process was incredibly exceptional, and their contract process was easy. When we called them, we’d often walk them through our files and set a schedule for their outputs. One time, there was a holiday in the middle of our schedule milestones and they were able to accommodate that. As a result, everything was delivered on time.

What did you find most impressive about them?

The most special thing about working with them was their name because we really felt like we were working with a friend. We had a very respectful partnership, and they made it easy for us to talk to them. More importantly, they looked out for us and made helpful suggestions — they didn't just simply take orders from us.

Are there any areas they could improve?

I guess it would be a cheap shot to say that they should’ve done things right the first time since we had a set of changes that we had planned for. On top of that, those changes we implemented made our project really great. Overall, there was nothing that they could improve.

Do you have any advice for potential customers?

For any project outsourcing, make sure that you’ll hire a company with the technical skills and creative competence that are required to do the job you want them to do. On top of that, look at their portfolio. If you’re considering hiring Cozy Design, be clear about what you’re asking for and ask to see some examples of their work.