Know your Customer - Cope Digital Agency Athens

Our mission at Cope Digital Agency Athens is to help small and medium-sized businesses grow by bringing them to the digital era through digital marketing.  The first step we take is to get to know our client and their goals so that we can implement the latest digital marketing methods to help them achieve their business goals.  

 

From designing and developing their website to creating a mobile app or e-commerce site, we take the brand's image and empower it so that the business becomes a leader in its industry.  Our methods strengthen brand awareness and increase sales organically.  

Each business is different, that's why it's important to us to offer our clients customised solutions that will differentiate them from the noisy digital world and their competition.

Our services include:

Web Design & Development

Mobile App Design & Development

E commerce

Search Engine Optimisation

Adwords

Social Media

Email Marketing

 

 
$1,000+
 
$25 - $49 / hr
 
10 - 49
 Founded
2010
Show all +
Athens, Greece
headquarters

Portfolio

Plastic Surgery Clinic in Athens Image

Plastic Surgery Clinic in Athens

Dr Tsakonis approached us as they were not seeing results with their website and they wanted to start SEO and Adwords. After reviewing the website, we found that many changes and improvements had to be made in order for the site to rank on Google and for Adwords to bring results.


Our collaboration with Dr Tsakonis Plastic Surgery Clinic continues to today, as SEO is the number one customer acquisition channel

for them. By writing new articles each month, we are able to rank high on search engines for many more keywords that users use to search for relevant services and activities.

After grouping the keywords that we found from our initial research, we target 2 to 3 keywords in each article. Thus we continuously increase traffic to the website with these articles, and steadily increase business for client.


Using Adwords, we’ve been able to rank the site in the top three positions of Google’s search engine. This online advertising method goes hand-in-hand with Search Engine Optimization (SEO), helping us maximise traffic to the website.

We increased visitors to the website by 70% through our well-structured and targeted ad campaigns. The next step was to calibrate the ads regularly in order to improve important factors that Google takes into consideration when displaying ads. Within a short time, we maximised the ads’ performance, and increased the clicks on the ads by 200% without our client raising their budget.

Ederlezi Hotel in Athens Image

Ederlezi Hotel in Athens

The company targets people who are planning to visit Athens for either business or pleasure. It offers accommodation services, wine bar, roof garden and restaurant. Using SEO, we brought users to the site who searched for the specific services and increased the company’s bookings.


Apart from ranking the website in the top search results, our goal during its development was to make it quick and easy for

visitors to book a room or apartment. We ensured that we created a site with a modern and responsive design, as also SEO-friendly. 

In just a month, we continuously see an increase in website visits and bookings, just as the high-season for the industry is ready to begin.  

Great Escape Rooms Image

Great Escape Rooms

Great Escape Athens approached us as they were not seeing results with their website and they wanted to start Adwords. After reviewing the website, we found that many changes and improvements had to be made in order for the site to rank on Google and for Adwords to bring results.


Our findings from our keyword research gave us two categories of keywords, primary and secondary. We targeted the primary keywords,

like ‘escape rooms’, ‘escape rooms Athens’ (in both Greek and English), to the respective home pages; and the secondary keywords, like ‘kids’s parties’, team building, ‘thinking games’ to respective pages dedicated to these topics. Our client saw results within two months, despite the huge competition in the industry, since there are more than 100 escape room companies in Athens alone.


Using Adwords, we’ve been able to rank the site in the top three positions of Google’s search engine. This online advertising method goes hand-in-hand with Search Engine Optimization (SEO), helping us maximise traffic to the website.

We increased visitors to the website by 70% through our well-structured and targeted ad campaigns. The next step was to calibrate the ads regularly in order to improve important factors that Google takes into consideration when displaying ads. Within a short time, we maximised the ads’ performance, and increased the clicks on the ads by 200% without our client raising their budget.



Let's go Fishing Ios Image

Let's go Fishing Ios

At the Let’s Go Fishing Shop, fishing enthusiasts can purchase fishing, diving, electronics and shipping products online, from the largest and most popular companies in the industry. The company also has a shop on Ios, but the e-shop allows customers not living on the island to buy their products, and the products of companies from whom they have exclusive rights in Greece.


The company is active in the

fishing industry. It is primarily aimed at professional and amateur fishermen looking for brand-named fishing, diving and boat equipment. Since we knew very little about the industry, we asked our client questions so we can better understand his ideal customer.

Once we had the information we needed, we began researching for relevant keywords people used to search for fishing, diving, and boating equipment they needed. This industry is not saturated therefore finding high volume and relevant keywords was not difficult. The next step was for us to create a SEO-friendly, responsive and modern e-shop that people could find easily and use to make an online purchase.


“The success of a business is based on some key factors. One of these is called COPE.”

– Fotis Valmas, Owner of Let’s Go Fishing Shop




Rizo Restaurant Image

Rizo Restaurant

Rizo is a seafront restaurant featuring organic materials, in the area of Monemvasia. They contact us to create the digital presence of the business. We started with the creation of a modern web site that perfectly represents Rizzo’s style and then we made the design of business cards and all the necessary graphics, to achieve a complete visual presence.


The main purpose of the website was the description of

all the company’s services, the history of the company, the experience and the professionalism offered to its customers, as well as the imprinting of its very special style. As far as the technical piece is concerned, the page was designed and implemented with modern features such as:
  • SEO-friendly structure for high rankings in search engine results.
  • Responsive design on all devices (desktops, laptops, ios and androids).
  • Modern design, friendly and easy to use.


Graphic Services, creating a complete corporate identity.

For Rizo we created business cards and printed brochures in harmony with the style and colors of the Web site and the overall image of the restaurant.


Icarus Rentals Image

Icarus Rentals

The newly established company Icarus Rentals contacted us to create its entire marketing strategy for both its physical and digital stores. We started by creating a logo, its business cards, signs and all the necessary visuals to define the brand. Once this was finalised, we continued with designing and developing the website that would compliment the brand and attract visitors who were ready to book their rental.


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Icarus is primarily targeted at tourists who visit Athens and are looking to rent a means of transport for their holidays. Having the necessary information, we have been investigating to find out how users are looking for the company’s services. By finding the keywords that people use in their searches on Google, we built the site to rank high on the first page of Google based on the following features:

  • SEO-friendly structure for high ranking in search engine results.
  • Responsive Design on desktops, laptops, ios and android devices.
  • Modern design. Friendly and easy to use.
  • Online Booking system. For immediate and easy availability of the service.


After the required research the next step was to create the appropriate content. The goal was to include all the necessary information and at the same time to contain the ingredients Google asks to give priority to the search engine. Marketer writes the texts so they can convince the visitor to become a customer, while SEO Specialist ensures high rankings.


Google AdWords – Targeted ads with results!

By creating the appropriate advertising campaigns for all the keywords we were interested in, we increased our site visitors by 70% more. Then, with daily optimization of ads, within a very short timeframe, we achieved the ideal rating for Ad relevance, Landing Page experience and Expected CTR. In this way, we have reduced and continue to significantly reduce costs per click.

Reviews

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Digital Marketing for Escape Room

“We doubled our income after three months of working with them.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Feb. 2018 - Ongoing
Project summary: 

COPE Digital Agency Athens assisted with digital marketing by redesigning a website, creating promotional images and flyers, and handling Google Ads. They also improved search engine visibility.

The Reviewer
 
Greece
Michalis Stiggas
Owner, Puzzle 3041 Escape Room
 
Verified
The Review
Feedback summary: 

Their team is honest, dependable, and doesn’t overpromise. They respond quickly to site issues and their ability to improve page rank has significantly increased business. They’re also good about working within a budget and don’t push for more expensive services.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of  Puzzle 3041 Escape Room.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with COPE Digital Agency Athens?

We’d tried everything but we were a little bit lost in the market, so we decided to hire someone to help us raise our profile.

SOLUTION

What was the scope of their involvement?

They redesigned our website and added a sales component for us. They also handled Google Ads for us and did a bit of SEO work. On top of that, they designed some flyers and promotional images for us.

What is the team composition?

There’s one person who specializes in Google Ads and another who writes content.

How did you come to work with COPE Digital Agency Athens?

A colleague recommended them. At our initial meeting, I liked that they were honest with me and didn’t overpromise on the results.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working with them in February 2018 and we’re still working together.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We doubled our income after three months of working with them. They really helped us improve our page ranking on search engines, which made a big difference. At first, we had a problem with this and our site wasn’t showing up, but after they resolved the issue we were the second result.

How did COPE Digital Agency Athens perform from a project management standpoint?

The service is good overall. They’ve been very good about working within my budget. I’m sure we could do more if I spent more, but they don’t push for that.

What did you find most impressive about them?

I appreciate how well they wrapped up our problem with Google and our search results. They’ve also been really dependable in emergencies. The site went down a couple of times due to hacking and they responded immediately, which was critical for us because we rely upon online bookings to run our business.

Are there any areas they could improve?

I don’t think so. We’re satisfied with them.

Do you have any advice for potential customers?

Listen to their suggestions. They want to help your business and they’re not just out to make money. When we asked for things that would be unnecessary expenses, they told us.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    They doubled my income, so it was worth it.
  • 5.0 Quality
    Service & deliverables
    They delivered everything.
  • 5.0 NPS
    Willing to refer

Web Design & Dev for Restaurant & Bar

“It looks tremendously professional, and it adds to the prestige of the company.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Nov. 2018 - Mar. 2019
Project summary: 

COPE Digital Agency Athens designed and developed a website that features company information and contact resources. They also created business cards and leaflets with the same branding.

The Reviewer
 
11-50 Employees
 
Laconia, Greece
Konstantina Chatzi
General Manager, Rizo Cafe
 
Verified
The Review
Feedback summary: 

COPE Digital Agency Athens exceeded expectations, delivering a website that perfectly depicts the brand and its philosophy. The site attracts business and garners positive feedback from visitors. Customers can expect high-quality custom design, responsive service, and a strong ROI.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the general manager of Rizo Café, a restaurant and bar. I’m the younger member of the family, so I’ve taken over the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with COPE Digital Agency Athens?

We wanted to build a site with a digital identity that matched the physical image of the company.

SOLUTION

What was the scope of their involvement?

COPE Digital Agency Athens designed and developed our website. It’s mostly informational and provides contact information, like email and social media. COPE Digital Agency Athens also prepared business cards and leaflets for our restaurant after the website was done.

What is the team composition?

I’ve met all of their team. I had three initial appointments with one of their members to decide on a design and schedule. I also worked with their graphic designer and two other resources.

How did you come to work with COPE Digital Agency Athens?

I reviewed several offers before going to COPE Digital Agency Athens. We first learned of them through a referral from a friend. I researched their company and their work online, then I had a meeting with them. They were interested in our company’s philosophy, which I appreciated. They planned to embed our philosophy into the style and design of our website. The other agencies I looked at had typical formats for what the website would look like, but COPE Digital Agency Athens’ proposal made us trust them to do the work.

How much have you invested with them?

COPE Digital Agency Athens has mid-range pricing, but they have an excellent price-to-quality ratio. We’ve seen a quick return on our investment.

What is the status of this engagement?

Our first appointment was in November 2018. The website design began in February 2019, and it was done by March. We occasionally contact them to add changes to the site, and they also propose improvements.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our restaurant is located outside Athens, so having a good digital identity was extremely important for us. Tourists can find us through web searches and social media, and I’ve received great reviews of the website. It looks tremendously professional, and it adds to the prestige of the company. 

How did COPE Digital Agency Athens perform from a project management standpoint?

I was impressed that they finished the site before the deadline, which was helpful. They were also very responsive. We exchanged some emails, but we also met in person. Communication was consistent.

What did you find most impressive about them?

First of all, their prices are great for the services provided, but the main thing that impressed me was their team’s responsiveness. Whenever I tried to get in contact with them—even at night or when I needed something in 1–2 days—they were able to make it work. This kind of treatment is exceedingly important to us.

Are there any areas they could improve?

No, I’m delighted with them. They’re excellent.

Do you have any advice for future clients of theirs?

Clients should explain their needs clearly, and share their company’s philosophy and mindset with COPE Digital Agency Athens. From there, trust the team to do their job. It’s important to share information to get the best possible results.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Design, SEO, and Branding for Fleet Company

"The owners are really friendly and happy to answer all my questions."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
June 2017 - Ongoing
Project summary: 

COPE Digital Agency Athens provides ongoing SEO services—including keyword research—to lift a fleet company’s traffic. They also redesigned a website, a logo, and other brand identity materials.

The Reviewer
 
1-10 Employees
 
Athens, Greece
Georgios Antonakis
Owner, e-geranoi
 
Verified
The Review
Feedback summary: 

Over 60 targeted keywords achieved the top five search result listings, and the site receives 3,000 visitors monthly and 10 calls daily. COPE Digital Agency Athens’ results arrived quickly and at competitive prices. Their willingness to explain processes and monthly results stands out.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the owner of e-geranoi, a fleet company that specializes in lifting equipment, including cranes, lifts, and trucks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire COPE Digital Agency Athens?

We had an old website with next to no traffic. We engaged COPE Digital Agency Athens to redesign our website, create our corporate identity, and carry out SEO services.

What were your goals for this project?

We were looking to create a digital presence, increase our clientele, and surpass our competitors. We specifically hoped for first-page search result listings for as many as possible relevant keywords as well as a high conversion rate through a well-designed website

SOLUTION

How did you select this vendor?

A fellow business owner had worked with COPE Digital Agency Athens and was happy with their results. He introduced me to their team.

Describe the project in detail.

COPE Digital Agency Athens started with keyword research to find out how people search for my services in Google. They came up with about 60 keywords of high relevancy and search volume for us to target.

During the redesign and development of our website, COPE Digital Agency Athens implemented SEO techniques to achieve top listings in our targeted keywords. The site describes our services, our company’s history, and the experience we offer to our customers as well.

At the same time, their graphic designer worked on our corporate identity. They created a new logo, business cards, signs, stickers for our vehicles, and other brand materials.

What was the team composition?

We work with graphic designers, digital marketers, SEO experts, developers, designers, and the two owners.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Within three months, we went from having no calls to three calls every day. After one and a half years, we’ve achieved first ranking for about 30 keywords, second and third for 20 more, and the top five positions for more than 60. We now receive more than 10 calls per day and 3,000 site visitors monthly.

How did COPE Digital Agency Athens perform from a project management standpoint?

We meet at their offices once a month to go over results, but we talk much more often through emails and social media. The owners are really friendly and happy to answer all my questions. Before I met them, I knew little about web design, SEO, and related services. I now know enough to understand COPE Digital Agency Athens’ monthly reports and give their team useful feedback and information.

What impresses you about COPE Digital Agency Athens?

COPE Digital Agency Athens achieved quick results. They completed the web design and corporate identity work in under a month, and their SEO work brought us our first calls within the second month.

Are there any areas for improvement?

No, I can’t complain about anything. COPE Digital Agency Athens has excellent prices, and they did more than expected before we started the design and monthly SEO services.

5.0
Overall Score I don’t think I could be more satisfied with a digital agency.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    The team always delivered on time.
  • 5.0 Cost
    Value / within estimates
    They charge reasonable rates.
  • 5.0 Quality
    Service & deliverables
    COPE Digital Agency Athens brought in rapid results in SEO. I love the final web redesign and corporate identity materials.
  • 5.0 NPS
    Willing to refer
    I already suggest COPE Digital Agency Athens to most of my friends; I want to help them grow their business, too.

Web & Logo Design for Car Rental Shop

"We got excellent results."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Oct - Dec. 2018
Project summary: 

COPE Digital Agency Athens handled design work and created marketing materials for the company, including fliers, posters, presentation cards, and more. They also created a logo and a website.

The Reviewer
 
11- 50 Employees
 
Athens, Greece
Office Administrator, Icarus Rental
 
Verified
The Review
Feedback summary: 

The project team delivered within a couple of months, producing a website that receives an increased number of clicks and has an overall improved online presence. Streamlined communication and quick delivery are highlights of their work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the office administrator for Icarus Rentals.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with COPE Digital Agency Athens?

We needed a team to produce our online marketing collateral and fliers.

SOLUTION

What was the scope of their involvement?

COPE Digital Agency Athens designed our logos, website, cards, fliers, and posters.

What is the team composition?

I don’t know the exact size of the team. Our owner communicated with them.

How did you come to work with COPE Digital Agency Athens?

We had a good relationship with COPE Digital Agency Athens already, so we chose them for this project. 

What is the status of this engagement?

We started working with them around October 2018. Everything was completed by December of the same year.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen a lot of clicks on our website and Google business profile. Our presence is better than before.

How did COPE Digital perform from a project management standpoint?

I wasn’t in touch with them personally but, based on what I’ve seen with the website, and based on what my boss told me, communication was very good. We got excellent results.

What did you find most impressive about them?

I can only speak about our internet presence, and we’ve had an increase in the tourists coming to our business.

Are there any areas they could improve?

There is room for improvement in every company.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    The work was done quickly.
  • 5.0 Cost
    Value / within estimates
    I don’t know what the cost was, but I haven’t heard any complaints from our boss.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I like their work.