Communication Crafts

BACKGROUND

Please describe your company and position.

I am the Owner of an advertising & marketing company

Describe what your company does in a single sentence.

We are a small business marketing agency that serves clients with creative design, website development, social media, and digital marketing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Communication Crafts to accomplish?

• Website Development
• Website Design
• Website Migration

SOLUTION

How did you find Communication Crafts?

Referral

Why did you select Communication Crafts over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Worked with them in the pas

Describe the scope of work in detail. Please include a summary of key deliverables.

Our project consisted of moving a 3,000+ page site and it's subdomain with it's 4,000+ posts from a private server to a cloud-based server. And while doing so, update the design of the site and subsite to provide a more user-friendly, mobile-friendly, and modern design. Content management was crucial, as well as being able to work on a staging site while the live sites were still in use.

Key deliverables were based on design implementation, which included a custom home page that integrated updates from the subdomain while maintaining some static information from the main site and enhanced sorting and search functionality for the posts to make the content more engaging and a better user experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The success of this progress was based on the execution of each portion of the project and the ability to deliver the requests of the client and implement the designs/features desired. Which they did. There was nothing that we asked for that wasn't able to be handled; Communication Craft successfully completed our requests. Any roadblock that came up, they handled as well.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication Crafts has a great understanding of each task needed and allots specified time for such. Our team leader communicated very well and delivered what they said they would when they said they would. I was never waiting on them. During our work together, they were very responsive to our requests and even when on holiday or weekends, were clear about what we could do if there was an urgent matter.

What was your primary form of communication with Communication Crafts?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

To me, it is quite impressive that they can -- and do -- always find a way. There were a few hiccups (which were no fault of anyone; just things that came up in our large project), and I could always trust that the CC team would look into and figure it out. Their ability to troubleshoot coding issues (especially on our platform which dates back 10+ years of plugin/edits!) was uncanny. They are good at what they do. They deliver a successful result no matter what.

Are there any areas for improvement or something Communication Crafts could have done differently?

No, I do not have any suggestions for improvement for Communication Craft.

BACKGROUND

Please describe your company and position.

I am a Dentist at Love Your Smile Today

Describe what your company does in a single sentence.

Provides comprehensive family, cosmetic, orthodontic and implant dental service in the Greater Toronto Area including Richmond Hill, Scarborough and Ajax Ontario, Canada.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Communication Crafts to accomplish?

• Amalgamate our previous 3 location based websites into a single website.
• Design and creation of a dynamic, clean and visually engaging website with a lot of content.
• Incorporate modern and clean Wordpress design to allow for user changes easily.

SOLUTION

How did you find Communication Crafts?

• Referral

Why did you select Communication Crafts over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

What was the size of Communication Crafts’s team?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They were tasked with the creation of a new, visually appealing and clean business website that amalgamated our previous 3 location based websites into a single website with a lot of information and dental specific needs. 

They were specifically asked to come up with a good design template, source out applicable stock photography and video specific to our needs, simplify the user experience in order to have them find the relevant information quickly and efficiently and also created an email template to allow for user contact and feedback. They also needed to incorporate our custom photography and digitally alter as necessary to fit our design esthetic.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• They gave us a timeline and were very consistent with providing good results within those timeframes.
• The work was always completed properly with little correction or modification necessary. Most changes were due to our assets (Custom photography) not being ready for them. 
• They always responded promptly and carefully to any suggested changes and their suggestions throughout enhanced the final product immeasurably.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They had a well organized team approach that consisted of various specialists in web design aspects.We had a few design idea virtual team meetings that were productive and fruitful; once the design template was ready most of our communication was via email. 

Due to a time difference most issues were dealt with overnight from the day of reporting them but they were always receptive and ready to make the project better. The project was completed on time; the only thing that delayed it somewhat was asset collection (photography) on our end.

What was your primary form of communication with Communication Crafts?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were able to take my design musings and thoughts and manifest them efficiently and accurately. The process was greatly simplified as I found they were able to intuitively give me what I was looking for. I had originally planned on using a company that specializes in dental website creation but Communication Crafts was able create one for us that rivals anything created by a specialized company.

Are there any areas for improvement or something Communication Crafts could have done differently?

I have no complaints with the quality of work, customer service, attentiveness or responsiveness. The final results speak for themselves. I just wish they were local; but I was happy to work with such a talented team.

BACKGROUND

Please describe your company and position.

I am an executive at Food Solution (India) limited

Describe what your company does in a single sentence.

We are into manufacturing of Ready To Cook products like gravies, marinades, instant mix, spices, ect and catering to Food Service Segment (Hotels, Restaurant and Catering)

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Communication Crafts to accomplish?

• For Brand Awareness
• Order generation through our website
• Inquiry or lead generation

SOLUTION

How did you find Communication Crafts?

• Referral

Why did you select Communication Crafts over others?

• Close to my geographic location
• Great culture fit
• Company values aligned

What was the size of Communication Crafts’s team?

• 2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have been using Social Media Service majorly. They handle our Facebook, Instagram and Linkdin page. We have also taken other services like Website designing, Website maintenance, Product videos, Event creative designing, ect The experience have been fantastic so far with best quality work and most importantly on time serve and support.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Good brand awareness

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have a very organised and process oriented method to understand and execute a project. So that helps in better understanding of customers needs and hence coming up with desired outcomes within defined time frame. They also have a good working practice where their team members periodically invests time in understanding the customers needs and vision, which in turns truly help us in getting a timely response for our requirements.

What was your primary form of communication with Communication Crafts?

• In-Person Meeting
• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

I admire their quality of work and constant communication with the client. They are always trying to understand our evolving needs and requirement.

Are there any areas for improvement or something Communication Crafts could have done differently?

One small suggestion that I would like to share for CC team is that, if they can invest more time and resources to understand the clients target audience with experiencing and being on ground with the clients TG then Im sure it will truly help them understand the TG more better and hence come up with more effective communication strategies and ideas.

BACKGROUND

Please describe your company and your position there.

My name is Steve Lucin and I am a creativepreneur. I am also the founder and CEO of Stevelucin.com, Halcuinated Designs, Legacy Greek. I also have a non-profit called Support Creativity.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Communication Crafts, and what were your goals?

Our team has been working with Communication Crafts for a couple of months now, and the experience has been incredibly rewarding. We use their social media, graphic design, and video editing services for our own brand and for our clients.

SOLUTION

How did you select Communications Crafts and what were the deciding factors?

We had a great conversation with Idris and then we met the team. They were all very helpful and willing, and most importantly they understood what our vision was. We reviewed some of their work and we were impressed with the quality.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

Communication crafts has done numerous videos for our client’s virtual galas. They have helped design a stage for a virtual graduation, along with videos announcing student’s college acceptances. They have also designed posts and videos for two different social media accounts.

They have edited recap videos of livestreams, events, and vlogs. Our team will assign the Communication crafts team with the instructions for the video and provide any asssets that are needed. Once we get a draft we will send over any edits, if necessary, and the team will work on those until we approve.

Who did you work with and what was the feedback process like?

Our team communicates and meets directly with the project managers. If there are any questions regarding the project the project manager will let us know. Our team uses Click-Up for project management and Communication Crafts has adapted to our system and they have been great at it!

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our clients have been very happy with the content that has been produced. They have helped us with a Virtual Senior celebration, recap videos from events, and social media content. Our social media account has never been more active. It’s not filled with awesome and informative content.

Describe their project management style, including communication tools and timeliness.

Our workflow is very efficient and effective. We communicate using Slack and have meetings over Zoom. We assign projects using Click-Up and the Communication Crafts team has adjusted to our workflow over Click-Up very well.

If there are any questions they will ask us to clarify. All assignments are done professionally and promptly.

What did you find most impressive or unique about this company?

Our team was immediately impressed with Communication Crafts from the first project. They are fast and have understood the task at hand. There were very few edits that were needed because the project was so nicely done.

Are there any areas for improvement or something they could have done differently?

So far, it’s been a great experience.

BACKGROUND

Please describe your company and your position there.

I am a Client Success Manager for a global advertising agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Communication Crafts?

Communication Crafts is our in-market production hub for ideation and production of our client's user acquisition campaigns in India. These campaigns require original ideas, high-volume production, in-market insights, and translation services.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were looking for an in-market creative agency that could execute high-volume digital UAC campaigns at a a fast pace in multiple languages, while also bringing a high level of creativity to the table. It was critical that this agency have a team in place that could execute quickly while also bringing insights to the table and have a critical understanding of the project briefs. And also a team that could scale up quickly and effectively if needed. CC fit the bill for all of these requirements.

Describe the project in detail and walk through the stages of the project.

Stages of the include:

• Review of project brief with a strategic eye towards in-market needs
• Ideation and development of creative campaign storyboards from scratch, meeting the requirements in the brief
• Execution of digital campaign assets in master sizes for client review and approval, including effective application of app UI and features.
• Execution of digital campaign resizes and cutdowns for client review and approval
• Delivery of working files

How many resources from the vendor's team worked with you, and what were their positions?

Our day to day contacts a project manager and creative director who supervise a design team. We do not have direct contact with the design team as the PM and CD effectively manage the designers on our behalf.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have had an approximately 50% increase in demand for assets from the client in this market, and data analytics shows massive growth for the app in this market ever since we engaged with CC in Q1 of 2021.

How effective was the workflow between your team and theirs?

Workflow is very effective. We definitely had to smooth out some rough edges on process when we first started engaging with CC, but that was more due to the fact that we were all figuring out process as we go. We are now at end of Q3 and process is seamless.

What did you find most impressive or unique about this company?

They continually demonstrate a high level of creativity and eagerness to satisfy us. Their in-market insights are essential to our success in this region as well.

Are there any areas for improvement or something they could have done differently?

At this time, none that we can think of.

BACKGROUND

Please describe your company and your position there.

I'm the Vice President of Development for a production company. We primarily produce unscripted television series.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Communication Crafts, and what were your goals?

We wanted to create a video to explain our dating series concept in a succinct and entertaining way. Our goal was to visualize the concept without building out a full-scale set to pitch the project to potential investors.

SOLUTION

How did you select this vendor and what were the deciding factors?

They came highly recommended through a mutual connection. I have experience working with a variety of companies with expertise in animation and was looking for something different. After an initial meeting to discuss our vision and their service, we immediately knew they were the right team for the job.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We started with an introductory meeting where we explained the concept of our project. They were very attentive and had a sharp understanding of our vision. They helped polish our script before providing multiple storyboard options indicating different tones/styles for the video. The 3-minute animated video they ultimately created brought our vision to life, making for an effective pitch process.

Who did you work with and what was the feedback process like?

We worked with the film team including Vivek, Dhrumi, and Gunjan. They approached each step with a laser-like focus, making the need for notes minimal. Any notes we did present, they examined with great precision, making for a streamlined and high-quality result.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We showed off the new video to our company internally, which garnered great enthusiasm and support. As we've begun to share the project with prospective investors, they have found the video/concept to be both very easy to understand and exciting to discuss further. In our line of work, clarity is key, and this video accomplishes just that.

Describe their project management style, including communication tools and timeliness.

The team was very communicative through each step of the process. We never questioned when we would see the next deliverable. We communicated via video chat and email and the team was always readily available to walk through any notes.

What did you find most impressive or unique about this company?

They truly cared about our project. We felt that they were just as enthusiastic about the work as we were, which made the process feel very collaborative and inspirational.

Are there any areas for improvement or something they could have done differently?

It would have been nice to meet them in person simply because we enjoy spending time with them. They're smart, creative, and fun to be around. Despite being in different countries, communication was never an issue.

BACKGROUND

Please describe your company and your position there.

I am the founder of an Animation & Video Production Company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Communication Crafts?

We needed an animation to clearly display what we do for ESG and how we can help other companies present their ESG policies. Animation was the clear route to go down as it allows for these core messages to be displayed effectively.

What were your goals for this project?

By utilising animation we hope that the core principles of the video are displayed clearly and in an engaging way.

SOLUTION

How did you select Communication Crafts?

We discovered them through word of mouth. After reviewing their past work we felt confident in their ability to produce high quality animation.

Describe the video(s) and the process in detail.

Once selected, Communication Crafts were with us at every step of the journey. The initial brief was outlined (Including all guidelines which needed to be followed) and these aspects were verified over a Zoom meeting. An in-depth storyboard was then provided which provided ample information which gave a clear image of how the animation would look before it was ever produced. Once the storyboard was signed off, the first draft was provided. After supplying feedback the team then implemented these changes into the second and final version. The final product encapsulated our image for the project perfectly.

What was your vendors' project management or feedback process?

They were there every step of the way. Feedback was encouraged and acted upon fast.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Animation is a far more accessible medium, especially for a topic like ESG which would traditionally be presented through text. Because of this, the animation garners far more engagement with our audience.

How effective was the workflow between your team and theirs?

The team had strong communication and a clear scheduling process ensuring the project was kept on track whilst never keeping us in the dark.

What did you find most impressive about this company?

I was impressed at how well they understood our brief. They have a wealth of knowledge of the industry. Thus, they know the standards to produce top-quality animation. This knowledge is then transferred over to the project.

Are there any areas for improvement?

No, the whole process went as smoothly as possible.

BACKGROUND

Introduce your business and what you do there.

I’m part of the R&D branch of an IT company. We have several offices, and our main one is in Singapore.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Communication Crafts?

We were looking for someone who could provide development support for an application.

SOLUTION

What was the scope of their involvement?

Communication Crafts developed part of our web app.

What is the team composition?

I was in touch with a project manager and a developer from Communication Crafts. I believe there was also an additional developer working in the background.

How did you come to work with Communication Crafts?

We’d worked with them on a similar project a year prior, but I don’t know how they were found initially since I wasn’t part of the company at that point. Communication Crafts was recommended to me by the previous project manager so I chose them. 

How much have you invested with them?

The total cost was between €12,000–€15,000 (approximately $14,600–$18,200 USD).

What is the status of this engagement?

This project with Communication Crafts ran between October–December 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We used an internal system to record all the bugs found during development, and the completion of the fixes was 100% by the end of the project. The work delivered by Communication Crafts was perfectly in line with our expectations. 

How did Communication Crafts perform from a project management standpoint?

We had Skype calls with their team and used email to communicate. We also had a ticketing system in place.

What did you find most impressive about them?

We needed a certain amount of flexibility, and Communication Crafts provided it. We’d worked with other companies in the past, but they couldn’t provide the same flexibility as this team.

Are there any areas they could improve?

No, they were fully in line with our expectations.

Do you have any advice for future clients of theirs?

Clients need to be very clear with the initial specifications and have periodic follow-ups on the project status. There also needs to be a ticketing system in place to track both improvements and bugs.

BACKGROUND

Introduce your business and what you do there.

I’m the founder & CEO of CBN Expert. We’re a startup company that provides software to measure, manage, and report carbon emissions in small to medium-sized enterprises (SMEs).

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Communication Crafts?

We had the first version of software developed to MVP by another company, and then I moved that version to Communication Crafts to build it out.

SOLUTION

What was the scope of their involvement?

Communication Crafts has been working on taking the MVP into a commercialized first version of the dashboard. They’re building the admin panels and physical commercial workings in terms of how people access it.

We’re putting in additional functionality and correcting issues that we had in the first phase. The nature of the assignment is to make sure that we have a product that works well and is scalable.

What is the team composition?

We primarily work with two teammates, and 2–3 others come in as needed.

How did you come to work with Communication Crafts?

The partners who recommended the company that developed the MVP were the ones who found Communication Crafts and introduced me to them. I interviewed them and got some quotes, and we agreed that we would try out the relationship.

How much have you invested with them?

We’ve spent about £25,000 (approximately $34,000 USD).

What is the status of this engagement?

We began working with them in July 2020. We finished the first version, and we’re in the phase of agreeing on deliverables for the second version.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We took on 16 new partners in the last quarter of 2020 who have hit the ground running selling the product to their customers. They’ve all signed up and have been through the dashboard, and they’re happy to sell it to their clients. I see that as a big positive. 

How did Communication Crafts perform from a project management standpoint?

It was a relatively small project. I had to educate Communication Crafts on what the commercial drivers of my business are, which I expected to do. I had to make sure that they understood that any clunkiness or anything that didn’t follow logic would damage the end user’s impression of the software.

What they did was very well aligned with the principle that the more successful they can help me be, the more money I will spend with them.

What did you find most impressive about them?

In terms of value for money, there’s a significant difference between Communication Crafts’ price and that of the company that did our MVP. Even though they’re four hours ahead of us, I still get responses outside work hours, and they’re willing to learn. When I need access to people higher up the chain, I can get it easily.

Are there any areas they could improve?

They’re software development hands, so it’s always tough to get them to understand the commercial side of the business. It’s not their job necessarily, but what they’re delivering is designed to be a commercial product. 

They’re not bad at it, but it would help if they remembered that the product will be sold. It’s not necessarily criticism because they’re not commercial people.

Do you have any advice for potential customers?

Be proactive in building the relationship and invest time in them. Make sure that what you’re asking them to do has as little ambiguity as possible. Additionally, share user feedback with them and tell them what you want to do, but be open to their suggestions as well.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of Jobsetter, an agriculture job placement company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Communication Crafts?

I needed them to develop my website. I had all the hosting on my domain, but I needed them to develop the site and fix some of the code.

SOLUTION

What was the scope of their involvement?

They started with extant work, but they did a fair bit of code alteration. They didn't start from scratch, but they did a fair amount of work. The website is on WordPress. There's a login for both those posting jobs and those recruiting for jobs since it's both a resource hub for employers and those seeking work. There's also a map feature to filter jobs by map, which is difficult because some of these farms don't have addresses since they're really far out.

What is the team composition?

I worked with three people mainly.

How did you come to work with Communication Crafts?

I worked with them a few times with some other jobs. They did some really good work for me when I worked for another company.

How much have you invested with them?

I think it was about $2,500 AUD (approximately $1,800 USD).

What is the status of this engagement?

We began work in July 2020, and the relationship is ongoing

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The site functions well. They're quite speedy and knowledgeable. Whenever I was unsure about something they helped me navigate the decision-making process. They're willing to work on the project until it's done, and they've never told me to stop making requests. I like working with them more and more the more work with them.

How did Communication Crafts perform from a project management standpoint?

They were very communicative, if I ever had a question they answered it. We mainly communicated by email.

What did you find most impressive about them?

Their willingness to help stood out. They went above and beyond to help me understand what was needed. I'm not an expert on websites, so I'd frequently ask them if it's possible to do this or that. They would always come back with a really great answer. They're very easy to work with and flexible.

Are there any areas they could improve?

I'm never quite sure what's in scope. I don't want to ask for things that I didn't pay for, so I'm always afraid that I ask for more than I paid for.

Do you have any advice for potential customers?

If you really know what you want, they'll do a great job. If you're unsure, they'll take the time to understand but it's always easier to have a clear vision.