Codify

Introduce your business and what you do there.

I’m a business development specialist at an anonymous job searching platform for IT specialists. 

What challenge were you trying to address with Adraba?

We wanted to implement a marketplace with matching capabilities to match IT candidates with vacancies and vise-versa (very similar to Tinder model). Additionally, we wanted the product to be differentiated so my team had innovative UI ideas and needed Adraba to implement them in a short period of time.

What was the scope of their involvement?

Adraba developed our website - the marketplace - and helped come up with creative designs for UI/UX by pulling in their product designers. After we finished the project, Adraba introduced us to their SEO specialists, and as an added bonus, helped make on-site SEO optimization at no pay for our side, which was a  great addition to their great development work.

What is the team composition?

We worked with about 10 people, including a designer and frontend developers, that were involved at different stages but we worked with more during the QA stage. They had a junior project manager that was a more cost-effective solution for us since our founder was also the project manager.

How did you come to work with Adraba?

One of my friends referred them to me. We sent our idea to two companies and made a decision based on how fast they responded, who was involved in the project, and the price. Adraba had a very clear structure of all the stages, how it would work, and how long it would take. It was near perfect timing and they gave us a very clear picture. 

A lot of companies keep it blurry and give us a lot of abstract information. This wasn’t the first project I was involved in, and I knew that the more concrete information we have in the arrangement, the better. I’ve had problems with previous companies I worked with. There wasn’t enough clarity, and a lot of things popped up during the project.

How much have you invested with them?

We spent between $100,000–$250,000.

What is the status of this engagement?

We worked together from May–November 2019.

What evidence can you share that demonstrates the impact of the engagement?

The design they implemented is very user-friendly and the site works really fast. It’s a matching platform, so it has a lot of different algorithms. It took a while for the frontend developers to create it, but they eventually delivered it with very little delay. We were extremely happy. The AI feature has found matches between recruiters and developers.

How did Adraba perform from a project management standpoint?

Adraba was extremely collaborative and attentive to our needs and wants. We wanted to launch the marketplace in September or October at the peak of the job market, so the Adraba team worked extra hours during weekends to meet our strict deadlines. 

What did you find most impressive about them?

The most impressive thing about them was the clarity of communications and commitment to the pre-agreed deadlines. The people we worked with were really transparent and open when it came to setting our expectations and navigating my team through the development process; they didn’t hide any technical debts or other issues that could lead to further "surprise". If there was a problem, they helped us pick the most optimal solution by laying down all the options in front of us. . We didn’t just talk to their salespeople, as you typically do with other service providers,  we had direct communication with the project manager and, if needed, also with developers. They proved themselves as true professionals.

Are there any areas they could improve?

We always want the work to be faster and cheaper.

Do you have any advice for future clients of theirs?

Ask for maximum details. That was critical for us, and other companies couldn’t provide us details on how exactly the interactions would be, and how long it would be. Clients who want to work with Adraba need to come up with a clear picture of what they want and ask them to split the project into small milestones, so there will be maximum clarity. 

Introduce your business and what you do there.

I’m the chief product and technology officer of a company that does online distributions for hotel reservations.

What challenge were you trying to address with Adraba?

We finished building our core service, but needed a knowledgeable vendor to develop the solution for iOS and Android. We didn’t have the necessary in-house expertise and needed to complete the project in a short timeframe.

What was the scope of their involvement?

We had the server side API in place before the project started. We also had a third party design the UI/UX. Adraba developed the mobile apps based on the design and requirements we provided.

What is the team composition?

Joseph (CEO, Adraba) was our primary contact. We worked with three developers, one tester, and one project manager. During the later stages, Adraba reduced the team to one developer and one tester.

How did you come to work with Adraba?

We received a referral from a mutual client. Our team then vetted Adraba in a formal hiring process; multiple agencies bid on the project. We chose Adraba because they had the most comprehensive proposal.

How much have you invested with them?

The final amount is confidential. Adraba modified the fixed fee to reflect all of our scope changes with mutual consent.

What is the status of this engagement?

We worked with Adraba between September 2018–February 2018.

What evidence can you share that demonstrates the impact of the engagement?

They completed the solution to our satisfaction; its launch was business-critical and Adraba ensured a timely release. The team was transparent with us when we changed the scope, which created some delays. They asked for clarifications when needed and told us when our changes were not sustainable. The open dialogue led to an amicable resolution between both parties. To Adraba’s credit, they never scaled back on their commitment or ability to deliver. Overall, they distinguished themselves from other app development partners.

How did Adraba perform from a project management standpoint?

We worked with the development and project management teams more than the QA specialist. Their interactions were always professional and timely. The team was detailed-oriented and gave us all the information we needed for a successful project. Overall, the experience met our expectations for comparable engagements.

What did you find most impressive about them?

The team approached the changes with flexibility. They were responsive and completely committed to achieving our goals. Adraba’s dedication never wavered; they scaled resources as needed.

Are there any areas they could improve?

Some of their developers were not as well-versed with the tech stack as we originally expected. As a result, some deliveries took a little longer, or not at our standard for an enterprise app. This is not to say the work was done poorly, though.

Do you have any advice for future clients of theirs?

Any client would be well-served by a partnership with Adraba because the team delivers on their promises. Surprisingly, they honored their commitment to not requesting an upfront deposit. The team is economical, professional, and rational. They are the perfect partner to supplement resources in a professional manner on short notice.

Introduce your business and what you do there.

I’m the COO at Leverate, a development company that makes apps and platforms for the foreign exchange market.

What challenge were you trying to address with Adraba?

We wanted to develop a CRM and looked at offshore teams because they’re less expensive.

What was the scope of their involvement?

The CRM isn’t internal; it’s geared toward our clients. It outlines how to run a business and connects to our trading platform. Adraba used .NET and Microsoft Dynamics to build the system, designing it to handle our large userbase. It’s a complex product that is able to withstand a great load. People can access the CRM to reach out to and better manage their own clients.

What is the team composition?

We worked with a tech manager, dev team leader, three QA members, and two integration specialists who onboarded new clients.

How did you come to work with Adraba?

We knew the tech manager. We’d originally started with a different company, but Adraba had better prices and people, so we switched them.

How much have you invested with them?

We spent around $1 million.

What is the status of this engagement?

We worked together from 2015-2018.

What evidence can you share that demonstrates the impact of the engagement?

The product works well, and clients like it. It’s helped us cut costs compared to our old system.

How did Adraba perform from a project management standpoint?

They were personally involved in the project to make sure everything turned out well.

What did you find most impressive about them?

They were an experienced and professional team that we trusted completely.

Are there any areas they could improve?

Communication could’ve been better.

Do you have any advice for future clients of theirs?

If possible, meet their team in person. It’ll be a great way to start off the partnership.

Introduce your business and what you do there.

I’m the owner of JetSurf. We create and sell motorized surfboards for watersports enthusiasts.

What challenge were you trying to address with Adraba?

We needed an external development firm to build our website quickly and efficiently.

What was the scope of their involvement?

Our internal team came up with website’s design before reaching out to a third-party resource. Therefore, Adraba was responsible for developing the backend infrastructure in accordance with the wireframes we provided. They used a .NET platform to build out the site’s e-commerce functionalities and deliver a finished product.

What is the team composition?

I mostly interacted with an assigned project manager and a lead developer. Their owner also helped iterate solutions whenever possible.

How did you come to work with Adraba?

They were recommended to us through a mutual friend that had been happy with their work. I then met with their owner, and he quickly understood the project specifications. The initial correspondence between our teams went smoothly, so I decided to hire them.

What is the status of this engagement?

Our involvement with Adraba took place from October 2016–January 2017.

What evidence can you share that demonstrates the impact of the engagement?

They took our vision for the website and made it a reality. User feedback indicates that people are impressed with the website’s professional interface and e-commerce capabilities.

How did Adraba perform from a project management standpoint?

They kept the project organized and performed at a high level. I usually schedule things through excel, so they accommodated me by adopting that practice. However, they have multiple project management tools at their disposal. Their team met each deadline and communicated effectively.

What did you find most impressive about them?

We appreciate their communication and problem-solving abilities. The Adraba team aren’t afraid to take on complex projects and overcome new challenges. They worked through technological restrictions to deliver the platform as promised.

Are there any areas they could improve?

Every firm can stand to develop strengths further and build upon weaknesses. Overall, working with Adraba has been a positive experience.

Do you have any advice for potential customers?

Openly communicate with their project manager to develop a mutual trust and rapport.

Introduce your business and what you do there.

I’m the CEO and co-founder of a FinTech company is in the payments space. We focus primarily on curing the world of real estate investment sponsors by offering a complete solution to manage investments and profiles. 

What challenge were you trying to address with Adraba?

We had to scale our R&D team. We’re based in Tel Aviv, where it’s often time-consuming to hire new programmers. Adraba was there to provide the quick solution we needed.

What was the scope of their involvement?

Adraba provided a full-stack programmer to work as part of our small in-house team. We took part in the interview process for this developer. Although he usually worked remotely from their office in Kiev, we also invited him to our office a few times to train with our engineers. 

Adraba’s resource took ownership of certain parts of our platform. He selected tasks from the daily board similarly to any of our internal resources. His main areas of expertise were UX and back-office items. Throughout the project, he provided frontend and backend development.
 
What is the team composition? 

We worked with one specific programmer from Adraba.
 
How did you come to work with Adraba?

I’ve known Joseph (CEO and Founder, Adraba) for a long time, so Adraba was the obvious choice. 

What is the status of this engagement?

We worked together for roughly a year until a few months ago. At that point, we had finally hired enough local personnel. If we hadn’t found enough resources in our area, we would still be employing the same programmer though Adraba. 

What evidence can you share that demonstrates the impact of the engagement?

Our company was smaller when we started working together, and we needed to expand fast. Adraba quickly found us a skilled programmer who provided high-quality work. 
 
How did Adraba perform from a project management standpoint?

Whenever we had an issue, Adraba would answer right away. They were responsive and accommodated everything we needed.
 
What did you find most impressive about them?

I most admired Adraba’s abilities to move fast and provide a high caliber of people.

Are there any areas they could improve?

Although I’m sure there was, I can’t recall anything specific. Since my CTO was the daily manager on this project, I don’t have anything to share.
 
Do you have any advice for future clients of theirs?

When hiring an offshore developer, it’s important to make them feel like a part of your team. Include them in everything from company update conferences to onsite training from time to time.

Introduce your business and what you do there.

I’m the former co-founder and COO of a natural language processing program that interacted with Salesforce and other CRMs.

What challenge were you trying to address with Adraba?

We needed additional resources to work on our product.

What was the scope of their involvement?

The conversational engine was meant to allow users to speak, and it would automatically fill out all the fields in Salesforce, such as name, city, address, etc. Adraba augmented our team, even creating a small space inside their office specifically for the resources dedicated to our project. They worked on our frontend, utilizing our custom SML-based language and writing in Clojure.

We’d already built the tool, but Adraba deployed customer solutions and ran tests.

What is the team composition?

They provided two programmers and one tester.

How did you come to work with Adraba?

One of our investors recommended them. We looked at a few other companies, but we were impressed with the expertise of Adraba’s principals and their ability to create a “remote office” for us.

How much have you invested with them?

We spent around $100,000.

What is the status of this engagement?

We worked together for about a year, from 2016–November 2017.

What evidence can you share that demonstrates the impact of the engagement?

They met their goals and exceeded our expectations.

How did Adraba perform from a project management standpoint?

They acted as members of our team, not outsourced, separate resources. We held weekly conferences and had daily scrum meetings, our Adraba team members attended all of these meetings. We used JIRA, Slack, Skype, Zoom, and text to communicate. They were responsive and always available, turning our ideas into actual deliverables and results.

What did you find most impressive about them?

Adraba worked hard to find the best resources for our project.  Because of this, they were the best outsourced resources I have ever used. I’d definitely hire them again. Even though our Adraba team members were off-shore, they seamlessly integrated with our team, making it effortless to onboard them. We didn’t have any cultural or language issues, and they consistently provided excellent service.

Are there any areas they could improve?

No. They really delivered as promised.  

Do you have any advice for future clients of theirs?

Understand they are priced appropriately for the level of experience and results they deliver, so they are not the cheapest option - but they are the most cost-effective option.

Finally, trust their recommendations. They know what they're doing and how to deploy a team. They are priced appropriately for the level of experience and results they deliver, 

Introduce your business and what you do there.

I am the COO of a medical technology company that offers medical second opinions online.

What challenge were you trying to address with Adraba?

One of our biggest backers, an insurance company, was interested in an app with our services. We decided that we’d develop an app and sell it to them, and we contracted Adraba for that development.

What was the scope of their involvement?

Adraba designed and developed an app for Android and iOS that can help diagnose simple problems before users go to a doctor.

What is the team composition?

We worked with a project manager and a team of developers.

How did you come to work with Adraba?

I met the founder at a conference, and we discussed his development studio and the needs for my project. I contacted three or four other firms, but Adraba provided the best quote.

What is the status of this engagement?

The development and testing of our app spanned November 2017–February 2018, but Adraba remains accessible if there are any bugs. My company is currently working on a second version of the application, and we are in the process of securing price quotes from Adraba and two other studios.

What evidence can you share that demonstrates the impact of the engagement?

They delivered the product we needed on time. Adraba has an appealing quality-cost balance. They offered a reasonable price, and the quality of their work was very high.

How did Adraba perform from a project management standpoint?

We navigated some early communication issues by writing emails with a little more clarity and detail than we were originally. Overall, the project management was strong. Our project manager was prompt and accessible. Adraba sought to deliver the product according to our schedule, and they worked weekends or late hours to achieve that.

What did you find most impressive about them?

Their responsiveness to technical issues is admirable. At one point, there was a change in the latest iOS version, and it altered the way certain elements behaved, so they needed to rebuilt. Adraba quickly identified the problem, we brainstormed together, they proposed some new solutions and ultimately found one that worked.

Are there any areas they could improve?

Tracking the project’s progress was a bit haphazard at times. That’s something that could have been mitigated with a shared project management tool.

Any advice for potential customers?

We learned early on that we needed to write slightly differently in order to communicate effectively. I’d recommend putting extra care into all written materials.

Introduce your business and what you do there.

I am the CMO of a tech marketing firm that also hosts events. Over the seven years we’ve been in business, we’ve supported clients with marketing, technology, and large expos within the retail, finance, and B2B fintech space.

What challenge were you trying to address with Adraba?

We wanted to create an API affiliate transactions tracking solution for blockchain and cryptocurrency payment. Typically, an affiliate sends over a user who enters their name, number, and email, and Ethereum wallet. We needed to track these users to see how much comes back on the public ledger.

What was the scope of their involvement? 

We worked with Adraba on multiple engagements. They’re our outsourcing partner for everything from APIs to plugins and websites. They’ve provided frontend development for initial coin offerings and blockchain projects. 

For the affiliate tracking solution, they built a system that collects information like their wallet ID from user traffic that’s sent through. We’ve also had them design and implement development projects. 

What is the team composition?

We have worked with a few different people within their team. We usually have a project manager who deals with all the relevant parties. The project manager is our main point of contact who we go through, and they will then pull in different people into the conversation.

How did you come to work with Adraba?

We had a pretty close relationship with the CEO before he started Adraba and reached out when he started the company. Based on his work for our previous projects, we knew he had the right skill set and expertise.

What is the status of this engagement?

We started working with Adraba in 2017 and have an ongoing relationship.

What evidence can you share that demonstrates the impact of the engagement?

The API is currently functioning, and everything is working properly. The projects we worked on with Adraba ended up becoming showcases. With their support, we've generated new business. The team’s contributions definitely helped to add value. 

How did Adraba perform from a project management standpoint?

Adraba has performed well and been responsive. They hit the deadlines and make sure to deliver high-quality results that satisfy us in a timely manner. We use Skype to communicate.

What did you find most impressive about them?

Adraba’s pricing and speed of delivery have impressed me the most. 

Are there any areas they could improve?

Adding interactive tools beyond Skype, like Slack, would help the team manage projects better. We’ve never had any issues, but more technology would be useful for larger scale projects.

Do you have any advice for potential customers?

Have a clear brief and technical specifications of what you want them to implement. The clearer it is, the better results you will get when it comes to price, time, and delivery.

Introduce your business and what you do there.

I’m a senior employee at Evest, a Cyprus-based investment firm. We provide a trading platform for professional clients.

What challenge were you trying to address with Adraba?

Our business is online, so our website is the most important tool we have for attracting clients. We needed a swift, user-friendly processing system to use for onboarding clients en masse. It also needed to align with all of our regulatory requirements.

What was the scope of their involvement?

We began by giving them our vision for the site’s workflow, and they provided suggestions and amendments. After we approved their designs, they developed the site. Their team created a full “client zone” and developed the onboarding logic for that process. From there, they implemented features for our client questionnaires, scoring systems, and various other actions. They also added a section for legal information where we uploaded the policies, procedures, and documents. Though they've finished development, their team still provides maintenance and additional development assistance when needed.

What is the team composition?

We received a dedicated project manager who was our main point of contact. We didn’t work directly with their team, but we discussed the main elements of the project with the CEO.

How did you come to work with Adraba?

A company who had previously worked with them referred us. After seeing the successful work this company received, Adraba was my first choice for the project.

How much have you invested with them?

Without getting into specifics, our costs were within the five-figure range.

What is the status of this engagement?

We began the project in 2017, and it took two months to complete.

What evidence can you share that demonstrates the impact of the engagement?

We are pleased with the final results; they met all of our expectations. The portal allows our clients to do everything on the site.

How did Adraba perform from a project management standpoint?

We communicated through Skype, and their responses were immediate. They were there whenever we needed them, and we could schedule extended sessions when necessary.

What did you find most impressive about them?

The execution of their work and their overall responsiveness were valuable to me. Adraba followed through on their promises and did it on time. Also, the founder was always available and hands-on throughout the project, so everything progressed smoothly.

Do you have any advice for future clients of theirs?

It’s important to set the right expectations and make sure everything is specified. Ensuring that both sides know the details of the scope eliminates any possibility for misunderstandings.

Introduce your business and what you do there.

I’m the manager of the development department for Finance Magnates, an economics publishing and events company.

What challenge were you trying to address with Adraba?

We host numerous events around the world for the economics industry and needed a platform to help develop our events website. We’d tried building one before, but it didn’t work out.

What was the scope of their involvement?

Adraba has done various projects for us, including building a platform to replace our WordPress events site. It's a reusable platform that our internal team designed and they developed. Using our specs, Adraba developed the administrative back office panel, which allowed us to build the pages ourselves and fill them with content each year. On the site, users can register to the event on the website, either by purchasing a ticket or through a VIP/free ticket. We also have pages that promote our sponsors, announce big-name attendees, outline the event agenda, and display photos and videos. Their team incorporated chat features that let users directly message one another.

What is the team composition?

They assigned project managers, dev team leads, QA and multiple developers.

How did you come to work with Adraba?

We had a past acquaintance with Adraba's CEO and found Adraba to be reliable and trustworthy. They had the manpower and technical skills to accomplish what we needed.

What is the status of this engagement?

We worked on this project from February–August 2018, but also have two different ongoing projects.

What evidence can you share that demonstrates the impact of the engagement?

The website looks good, and the event sold well. Adraba resolved any issues or bugs quickly, even if it was due to third-party software errors. Our previous back office panel didn’t support all of our needs. However, Adraba built a rich administrative side that gave us lots of control over the website. Now, we don’t need technical experts to build or change our site, which is fantastic.

How did Adraba perform from a project management standpoint?

They were timely and responsive, making sure we were satisfied with the build. Their work was both personal and professional, and they made us feel like an important client. We used Jira and Google Sheets to track progress and stay organized.

What did you find most impressive about them?

They’re great people whom I loved working with. The entire team is service-oriented and incredibly helpful. They were proactive and professional, accomplishing what we wanted with little oversight.

Are there any areas they could improve?

No, not that I can think of.

Do you have any advice for future clients of theirs?

If you give them detailed specs, they’ll work quickly and efficiently.