Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
We accomplished our goal of having a new website ready within a year. The website sets us apart from our competitors and helps us accomplish our strategic goals of increased visibility and thought leadership. It builds a strong brand image for our firm and does a great job of showcasing key staff and projects. Clockwork created a vibrant website that gave us a solid platform from which to launch our content marketing and thought-leadership initiatives. It’s much more engaging and informative than our previous 5-year-old website.
Clockwork designed our website to provide a comprehensive, user-friendly experience across multiple device platforms. Unlike our last website, this one is easy for us to maintain and edit internally, which means we can keep the content fresh and responsive to our evolving needs.
Beyond the positive feedback we received from customers and staff, the new website has also boosted our web traffic. We’ve noted other substantial increases in visitors, traffic, sessions, and page views. The significant increase in page views is likely tied to the amount of “related” content cross-linked throughout the site.
How did Clockwork Design Group perform from a project management standpoint?
Clockwork was extremely organized. They laid out a schedule and connected with me when we were coming up to a key milestone. They made it easy to go with the flow. It made sense. Gathering all my information ended up taking longer than I had anticipated, but they were amazing about keeping us on task while remaining flexible with timing.
Different people came to the forefront in different phases. At the kickoff and the design phase, Vanessa [President and Creative Director, Clockwork Design Group], Danielle [Accounts Manager], and Bonnie [Designer] were very involved. As we got closer to the website launch and had more technical questions, Mike [CEO and Production Director] was great. He was accessible whenever I had a question about some technical aspect. They’re easy to work with and very responsive.
What did you find most impressive about Clockwork Design Group?
Throughout the entire branding and design process, Clockwork showed dedication to understanding our needs and working closely with us to achieve our website goals. Their entire team was exceptionally easy to work with, responsive, and knowledgeable. Even though the website has launched, I still occasionally call them with questions and experience the same high-quality responsiveness.
Are there any areas Clockwork Design Group could improve?
No. They were dedicated to staying on schedule and within budget.
What tips or recommendations could you share that might increase the likelihood of success with Clockwork Design Group?
Do as much researching and planning as possible prior to embarking on a new website project. Although Clockwork does a great job of guiding the process, internal preparation is vital.