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Clear Brand Strategy

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Strategic Clarity, Proven Results.

We’re creative partners, Jamie Saunders (marketing strategy) and Karen Larson (brand strategy), and we know what it’s like to be in the thick of it. Jamie brings over 20 years of marketing experience from corporate settings and prefers a “Let’s keep it real” approach to getting results. Karen brings over three decades of self-employed experience working with global corporations, large nonprofits, and everything in between.

  • Min project size
    $1,000+
  • Hourly rate
    $150 - $199 / hr
  • Employees
    2 - 9
  • Year founded
    Founded 2020

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    Our Story

    We’re Clear Brand Strategy, Jamie Saunders and Karen Larson, a two-person consultancy blending 50+ years of marketing and brand experience to help overwhelmed internal teams and founders turn scattered efforts into focused growth. We prioritize collaborative clarity, practical execution, and measurable marketing: brand messaging, website refreshes, sustainable social, and SEO/analytics. Clients include B2B and nonprofit teams; our case studies show aligned strategy and improved performance.

    What Sets Us Apart

    We've Been in Your Shoes

    We're not just consultants. We've lived the chaos of juggling priorities and unclear messaging. That real-world experience means we bring empathy, practical solutions, and a "keep it real" approach to every partnership.

    Strategy That Actually Gets Done

    We believe strategy without execution is just busy work. You get both clarity and momentum: the strategic thinking to focus your efforts plus hands-on partnership to make it happen, not just another deck gathering dust.

    Partners, Not Just Vendors

    We simplify complex ideas without watering them down, bringing structure and creativity to support your team. No overcomplicated plans or unnecessary services. Just collaborative partnership that makes your work better and life easier.

    Quick Facts

    5 years in business

    Tools and Technology

    Zoom
    Notion
    Smartsheet
    Google Drive
    Dropbox
    Miro
    Adobe Creative Cloud
    Canva
    Figma
    Calendly
    HubSpot
    Microsoft Teams

    Commonly Asked Questions

    We're Partners Who Roll Up Our Sleeves We don't drop off a strategy deck and disappear. We work alongside your team as hands-on partners, bringing clarity and momentum to your marketing efforts. Think of us as an extension of your team, here to make your job easier and your marketing more effective. We Support Your Team, Not Replace It You know your business better than anyone. We're here to bring structure, strategic thinking, and fresh perspective to what you're already doing. We partner with in-house marketers, founders, and leadership teams to turn scattered efforts into focused growth strategies that actually move the needle. We Keep It Real We've been where you are. We've been the overwhelmed marketer juggling ten priorities, the entrepreneur wondering if the message makes sense, the team leader trying to get everyone aligned. That experience means we show up with empathy, practical solutions, and deep respect for the pressure you're under. We Simplify, Not Complicate No jargon. No unnecessary services. No plans that sit on a shelf. We simplify complex ideas without watering them down and help your team align around one clear direction. Then we stay involved to make sure things actually get done. We Focus on What Matters Strategy without execution is just busy work. We bring both the strategic thinking to focus your efforts and the hands-on partnership to ensure it happens. You get clarity, consistency, and results, not just another presentation. Bottom line: We make your work better and your life easier. That's partnership.

    We Keep Our Client Roster Small on Purpose! We work with just 5-7 clients at a time. That's intentional. It means we can focus on your individual needs, understand the nuances of your business, and build the kind of strong partnership that moves things forward. You're not just another account. You get our full attention and strategic thinking when you need it.

    We don't track a traditional "success rate" percentage, but we measure success by the results we deliver and the partnerships we build. Most of our clients have worked with us for at least two years, and several have been with us since we opened our doors. That kind of retention tells you what you need to know: we focus on business impact, and we consistently meet our clients' business initiatives. When you look at the results on our site—378% increases in organic traffic, 52% conversion rates on ad campaigns, 689% LinkedIn audience growth—those aren't one-off wins. They're the outcomes of sustained partnerships where we work alongside teams to deliver measurable growth. The majority of the time, we succeed at what we set out to do. And when our clients stay with us year after year, that's the clearest indicator that we're delivering real value and driving their business forward.

    Yes.

    Our Onboarding Process: Simple, Strategic, and Collaborative Most of our clients come to us through referrals, which means they already have a sense of how we work. That trust makes the onboarding process smooth and focused on getting results quickly. Step 1: Discovery Call We start with a discovery phone call or Zoom meeting. This is where we dig into what's working, what's not, and what you're trying to achieve. We ask questions about your business goals, marketing challenges, team dynamics, and where you need support. It's a conversation, not a sales pitch. We want to understand if we're the right fit and how we can best help you. Step 2: Proposal and Quote Based on that discovery conversation, we put together a tailored proposal and quote. We outline the scope of work, timeline, deliverables, and investment. Everything is transparent and aligned with your specific needs and budget. No surprises, no hidden fees. Step 3: Kickoff and Research Once you're ready to move forward, we kick off with our proven 4-phase process. We start in the Discover phase with research, stakeholder interviews, and asset audits to establish your current baseline and identify your biggest opportunities. From there, we move through Define (strategy and messaging), Design (building marketing tools), and Deliver (launch and optimization). Throughout the entire process, we stay collaborative and communicative. You're involved in key decisions, we keep you updated on progress, and we're always available when you need us. Our goal is to make this partnership feel seamless and supportive from day one

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