What evidence can you share that demonstrates the impact of the engagement?
CIENCE Technologies spurred a noticeable, significant increase in the number of attendees who visited our booths. Based on these results, we used them at six different conferences. Having them set up meetings kept everyone from our company very busy at conferences. Our improved brand awareness is also apparent. More people are definitely starting to know about our business.
The amount of research CIENCE Technologies conducted was huge. Even when we told them we needed 1,000 emails, they had a high success rate. Showing us how they ran email campaigns was educational for our team. Now, we can replicate this success.
How did CIENCE Technologies perform from a project management standpoint?
I give CIENCE Technologies an A+. We used email and Zoom to stay in touch. Their working hours ended at 11:00 AM for us on the west coast, so we usually emailed them in the morning, and they’d respond at night. Our point of contact held a weekly phone call or Skype meeting to go over progress and answer our questions.
What did you find most impressive about them?
CIENCE Technologies conducted successful, highly accurate research on a very fast turnaround. It would have taken us a considerable amount of time to find all of those emails. They were always willing to work with us. Whenever we asked them for something, they’d figure out how to make it work to the best of their abilities before returning with a solution. It was a very collaborative experience.
Are there any areas they could improve?
The only issue we had was the staff turnover, which wasn’t a huge deal but slowed things down occasionally. We went through three liaisons, three email campaign people, and two copywriters.
Our work is technical and niche. It felt like as soon as we got accustomed to somebody and they figured out our business, we’d lose them to another project or they’d move companies. That being said, CIENCE Technologies was very good at getting the next person up to speed. We never experienced too much of a lag.
Do you have any advice for potential customers?
CIENCE Technologies was very open to the ideas we came up with. Even when we decided to end our engagement, they came back to us with proposals for services we hadn’t known to ask for. Continually pushing them and asking what else they could do would have been useful in the beginning.