Leverage businesses' brand for more profit
Chykalophia is a digital brand consultancy helping primary women-led businesses gain more profit by leveraging their brand & design equity along with web solutions to propel their business forward.
Ingredion, Live Nation, Sephora, EvolveHer, Verizon, Honest Company, St. Germain, Lynn Sage Foundation for Breast Cancer Research, Rickshaw Republic, Elevate K-12, EvolveHer, Little Global Citizen
The Lynn Sage Foundation were looking to align all the brand visual elements, have a consistent brand voice throughout, and have a digital presence that can launch them into the 2019 and beyond. On top of that, the team are looking for ways to streamline their processes on the website backend and operations. We launched a brand new website using a new visual design and captured the essence of the experience that comes from the heart of The Lynn Sage Foundation team. It’s unique and true to their hearts, core messaging, and provides the ability for the team to increate the team efficiency in the backend and content
A Seamless HR Portal for Elevate K-12 Teachers. Elevate K-12 is passionate about creating high-quality teaching and learning opportunities for teachers and students. On this project, we helped Elevate K-12 define the user experience for a teacher candidate on their updated Elevate K-12 HR Portal. From the moment the user apply for the online teaching position, adding in their experiences, taking the tests, to scheduling their interview for the position. Elevate K-12 is looking to update their HR Portal web application to fit seamlessly with the company’s branding. Elevate K-12 dev team shared the application’s workflow and low fidelity wireframes prior to the UI & UX process. While the wireframes demonstrate some ways of filling and depicting information, heir team entirely open to us coming up with new and better approaches to the app.
Esthetic Haus’ mission is to empower people to feel and look beautiful while enhancing their natural beauty and cutting time out of their daily beauty routines. They foresee themselves being the worlds leading beauty authority to consumers and licensed beauty professionals focusing on esthetics. Esthetic Haus prides its self on using uncompromising quality implements, products and brands, providing stellar customer service, maintaining high sanitation standards and continuous education for their specialist.
THE NEED & GOAL ...
Esthetic Haus wanted to create the right brand identity before they launch their first beauty boutique in Chicago. They wanted to compete with bigger brands like Benefit Cosmetics, Sephora, Nordstrom and Anastasia Beverly Hills.
OUR SOLUTION ...
We guided Esthetic Haus team through our brand identity process and identify their direction in terms of the visual that they already envision for the project as well as presenting the concepts and exploration