Enterprise Level Branding and Marketing for SMBs

CCG is a global branding, technology and digital marketing agency based in Los Angeles, CA. 

We understand the world is changing daily and being innovative takes serious focus. We work with dynamic brands to create the identity, products and campaigns to tap into changing technologies, business models, demographics and global trends. Having worked with over 500 companies globally including branding for FCancer, mobile apps for Beats by Dre, demand generation for IBM, and social media & digital marketing for hundreds of companies from startups to Fortune50 brands. 

Let us help you take your business to the next level.

We unlock the unlimited potential in your people, products and brand.

DIGITAL STRATEGY

  • Digital Marketing
  • Brand Identity
  • Website Strategy
  • Demand Generation
  • Social Media Strategy
  • Content Marketing
  • Paid Media 
  • Search Engine Optimization

BRANDING + CREATIVE

  • Logo Design
  • Marketing Collateral
  • Video, Packaging
  • Business Card

DIGITAL MARKETING

  • Social Media Management
  • Email Marketing
  • Content Marketing
  • Mobile and App Marketing

MOBILE + WEB SOFTWARE DEVELOPMENT

  • Mobile + Website Design and Development
  • UI/UX Design
  • Mobile Applications
  • Landing Pages 
 
$1,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2009
Show all +
Santa Monica, CA
headquarters
  • 312 Arizona Ave.
    Santa Monica, CA 90401
    United States

Portfolio

Key clients: 

FuckCancer • Human Touch • IBM • Kathy Ireland Worldwide • Macadamia Professional • USC • Beats by Dre • WaiveCar • MTV • Viggle, Sports Spectacular • Toni&Guy • Abundant Health • Primesport • City of Hope • Nickelodean

FuckCancer // Non-Profit

Fuck Cancer is a non-profit organization dedicated to detecting and preventing cancer and providing a meaningful support system. Since 2009, more than $2 million has been raised toward cancer research and digital tools. Additionally, Fuck Cancer has fostered a supportive community that hosts events and provides a unique bonding experience for those affected by cancer.

CCG was thrilled to take charge of a streamlined

digital branding effort and website overhaul. The challenge? Rebranding an already established and growing brand is difficult.  Doing this knowing that the logo will be the prominent icon for the brand being seen by millions of people each month: even more challenging.

We looked deep into their business model to analyze ways to drive more...

IBM // Technology

Cleversafe, an IBM company, has reinvented storage at petabyte scale and beyond to deliver unprecedented results.  IBM’s proven enterprise storage solution enables business to efficiently store, manage and access data at petabyte scale and beyond.

CCG was asked to redefine their demand generation processes to drive scalable, performance driven campaigns for scale.  Through dynamic creative design, revised

brand messaging, responsive landing page optimization, email and nurturing campaigns, social media content, paid media buying, search engine optimization, marketing collateral designs and infographic creation, CCG was able to create an infrastructure that drove results on a global scale.

Business to business (B2B) companies are constantly searching...

Beats By Dre // Consumer Products


Beats by Dr. Dre (Beats), is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of world-class consumer headphones, earphones, and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience

for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Human Touch // Consumer Products


Human Touch is revolutionizing the world of massage chairs and wellness products, globally. For nearly 35 years, they have combined innovative technology with great design, creating a broader awareness of the wellness benefits of quality massage products for your overall well-being, productivity and happiness.

CCG was tasked with branding and launching a new luxury massage chair line in retail and online

markets globally.  CCG provided digital strategy, creative, marketing, content creation, strategic partnerships and event planning that helped drive over-subscriptions of the chair pre- launch.

Driving growth for innovative consumer product brands is at the core of what makes CCG unique.  Our deep omni-channel focus allows brands to become...

EmailPostcards // Startup B2B

EmailPostcards is an innovative new startup focused on providing eCard solutions for busy professionals. Through a fully integrated software (SAAS) business, EmailPostcards is looking to revolutionize the way ePostal is integrated into our daily lives.

With many of our startup clients, we are tasked with taking an idea and making it a reality.  Lucky for us, we have a lot of experience doing this!  CCG

provided complete digital strategy, brand identity creation, logo design, website design and development, eCard graphic design, and digital marketing solutions.

A vibrant startup community is driving the future of innovation. Regardless of your industry or focus, innovative new entrepreneurs and divisions of established businesses are pushing the bounds...

Adoorn // Fashion Mobile App

Adoorn combines every aspect of the mall in one app – minus the headache of parking, crowds and running from store to store in search of that one perfect item. The social-shopping community that puts the mall in the palm of your hand.

CCG was honored to have the opportunity to work with an incredible team of entrepreneurs with a vision to change the mobile shopping experience.  CCG provided the digital strategy,

brand identity, mobile application design and development, and marketing strategies to help launch and scale this innovative new business.

Frictionless shopping has always been an objective of omnichannel. We anticipate companies will further explore ways to reduce friction in the shopping journey.  Omnichannel is showing no signs of slowing...

Macadamia // Beauty

Macadamia Professional, the oil authority for global hair care textures, was inspired by extensive travels throughout the far reaches of the globe that led to one key insight.

CCG was asked to redefine their digital ecosystem through a dynamic, interactive eCommerce web presence, across multiple languages that tells the story of the brand, drives sales conversions and brings the brand to life.

Utilizing the

latest technology for our clients is pivotal in creating a scalable infrastructure for growth.  As consumer products brands grow, having a technology partner is at the heart of ensuring they grow smartly.  CCG is honored to help partner with some of the best and we’re proud of how Macadamia has grown!

 

Solutions...

Abundant Health // Health & Nutrition


Abundant Health offers a full range of nutritional supplements crafted with care and commitment to your healthy lifestyle in mind. They believe in living abundantly, and each product is born out of our mission to help others live better by providing the tools to improve one’s health.

This industry leading nutritional supplement brand asked CCG for strategic analysis in scaling their business, while tapping our

creative team for deriving the new brand identity from logos, packaging, website design and development, social media, email marketing and more. Thereby driving significant brand and sales growth.

Growing consumer products brand require a diverse set of needs when scaling. CCG is uniquely positioned to provide the advisory services...

Reviews

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Web Design for Technology Consultancy Firm

"The website designed by CCG has had massive success, taking the client's business from thousands of dollars to millions of dollars."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

To enhance the end-user experience, CCG provided the marketing expertise to design an updated e-commerce platform.

The Reviewer
 
51-200 Employees
 
Los Angeles, California
Founder, Software Development Firm
 
Verified
The Review
Feedback summary: 

CCG has a clear understanding of the digital marketing field that results in quality design work at a fair price.

BACKGROUND

Introduce your business and what you do there.

We are a technology consulting firm. I am the founder of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CCG?

We were looking for a partner who could help us with some design and user experience challenges.

SOLUTION

What was the scope of their involvement?

CCG has designed an e-commerce platform for one of our clients. We wanted to build something that would be attractive to end-users, so CCG presented us with several design options which were presented to our group. We needed a strong partner for this project, and CCG delivered.

How did you come to work with CCG?

CCG initially found us, hiring our group for a technical implementation. We have worked with other agencies in the past, but CCG was our first choice in this case. We knew them from other projects and knew that we could complement each other.

How much have you invested with CCG?

The cost of a typical project with CCG would be between $50,000 and $100,000.

What is the status of this engagement?

We started working with CCG around 7 years ago. We continue to pursue opportunities together.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

The website designed by CCG has had massive success, taking the client's business from thousands of dollars to millions of dollars. It was a good example of our collaboration success. 

How did CCG perform from a project management standpoint?

One of the benefits of CCG is that they work out of Los Angeles so that they can remain close to their customers. They also stay in close touch with the technical team, so it was easy for us to do business together.

What did you find most impressive about CCG?

It's difficult to find a quality service agency, and many of them only handle high-profile work. We were looking for a company that could help with our clients, deliver good quality, and have an understanding of the challenges in digital marketing, SEO [search engine optimization] and SEM [search engine marketing]. We have found all of this within CCG, without having to break the bank.

Are there any areas CCG could improve?

We should work closer together in determining technical requirements. We are technical experts, while CCG focuses on design, so it's important not to assume any details. Other than this, CCG has been fantastic

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    CCG provides great value.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Branding for Health Products Company

"CCG strives to be a partner, not just a vendor."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
Project summary: 

CCG created a brand for a variety of the client's healthcare products and supplements. This included logo development, packaging, and brand strategy.

The Reviewer
 
11-49 Employees
 
Los Angeles, California
Dawn Stewart
Brand Director, The Abundant Company
 
Verified
The Review
Feedback summary: 

The client is extremely impressed with the quality of CCG's team and her access to their leadership. The client was appreciative of CCG's willingness to provide strategy and business growth recommendations, not just creative designs.

BACKGROUND

Introduce your business and what you do there.

The Abundant Company is part of a cluster of brands started by our principal. Abundant Health is our primary supplements line, while Purity Labs is in development, and is another supplements line.

I am the Brand Director. I am in charge of product development and research, sourcing packaging and formulas, as well as writing all the content for our labels and Amazon listings. I manage our website, sales forecasting, and so on.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CCG?

Abundant Health was an existing brand at the time, but it wasn't very pretty. We wanted to make it more appealing to the customer. The Amazon marketplace is unique in the sense that it's very visual, and products will always be placed alongside thousands of others. Having an eye-catching aesthetic is important. We wanted to have a credible and professional brand.

SOLUTION

What was the scope of their involvement?

CCG created branding for Abundant Health and Mint, creating labels and brand collateral.

Mint was a completely new brand, so we gave CCG a color palette and based on that they came up with a logo as well as the entire design concept from scratch.

How did you come to work with CCG?

We found CCG through a referral. We appreciated their accessibility. The owners of CCG actually talked to us throughout the process, acting as project managers. The same people who were involved in the pitch process were by our side throughout the project. On other teams I've used, there were certain people who were part of the introduction, and I never talked to them again after hiring them. The other big reason for hiring CCG was that their team was nimble and versatile, willing to work with us until we were happy with the result.

How much have you invested with CCG?

The total cost of our Abundant Health project was between $10,000 and $50,000, while Mint had a cost below $10,000.

What is the status of this engagement?

The concept and design process for Abundant Health took between 6-8 weeks, mainly because we took too long to make decisions. After that, CCG remained in charge of designing labels for all new products until we took the task in-house. We need to change labels very often because of FDA regulations, and it didn't make sense to have an agency in charge of changing the text. The Mint project involved design conception, and only took 3-4 weeks.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

Our Abundant Health supplement line was viewed by a number of suppliers, vendors, and fulfillment centers. Three or four of them told me that it was the most beautiful and aesthetically-pleasing supplement line they'd ever seen.

Our website produces many cold inquiries about wholesale accounts. People have come to us simply because of how the products look. Customers have also loved the branding, but it's a bigger testament to me to hear feedback from someone who isn't benefited by giving praise.

I have a friend who handles offer signing for a large company. I showed him the skin care designs made by CCG for our Mint line, and he expressed that it would be something he'd like for their new luxury skin care initiative.

We own another brand called Shaveology. I'm not involved with it, but CCG also made its designs. The company was contacted by a number of big chain stores wanting to resell it, just because of the branding.

What did you find most impressive about CCG?

I have a big agency background and have seen turnover as well as people simply falling into this type of job. CCG's team really wants to do what they're doing, providing strategy and business growth and not just designs. CCG strives to be a partner, not just a vendor. They think about issues critically instead of just providing a service.

Are there any areas CCG could improve?

CCG charges fairly compared to what we receive, but we're a smaller company, and I wish that we could better afford them. CCG has come to a point of having to take on bigger jobs which reflect their talent better. We're not a startup, but we function like one, and I wouldn't recommend CCG for smaller shops.

What tips or recommendations could you share that might increase the likelihood of success with CCG?

This feedback is directed more towards myself, as a brand owner: setting expectations on the clients and also asking CCG to set expectations will help in communicating effectively from the beginning, and being honest with what the goals are. As a brand owner, the client may not really know what they want.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    CCG managed timelines properly and gave us fair estimates.
  • 5.0 Cost
    Value / within estimates
    The value is there.
  • 5.0 Quality
    Service & deliverables
    CCG produced material which accomplished the goals which we wanted to accomplish.
  • 5.0 NPS
    Willing to refer
    CCG did quality work and really cared.

Branding for New E-commerce Company

"CCG took the time to understand my business and our customers."

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
Project summary: 

CCG rebranded a subscription-based e-commerce company targeting women after their initial MVP [minimum viable product] stage. CCG's services included brand strategy, logo creation, and verbal branding.

The Reviewer
 
2-10 Employees
 
Los Angeles, CA
Samantha Kandah
Founder, SugarBash
 
Verified
The Review
Feedback summary: 

While the company is still in the early stages of its launch, the client is very satisfied with CCG's work and has received numerous anecdotal compliments about the brand. CCG is recommended for the quality of their leadership and their obvious concern for the success of the company.

BACKGROUND

Introduce your business and what you do there.

SugarBash is a subscription service aimed at helping women discover new products. There are social networking aspects to the service as well. I am the founder and chief executive officer of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CCG?

Our first challenge was branding. Our brand wasn't resonating, and we had an opportunity to change it after coming out of beta and make it more dynamic. We needed it to resonate with our audience, and one of the key ways of doing that was designing the logo and packaging for our subscription box.

SOLUTION

What was the scope of their involvement?

CCG handled our entire rebranding strategy and direction, as well as creating the logo itself, voice, guidelines, and everything else involved.

How did you come to work with CCG?

I found CCG's principal while researching an ad agency for a previous company. That company was eventually purchased by IBM. They did great work for me while I worked there so when I went off on my own, CCG was the first company I called.

How much have you invested with CCG?

The cost of CCG's services has been between $10,000 and $50,000.

What is the status of this engagement?

I first started working with CCG 2 years ago, but the SugarBash project has only been going on for one year. The project will be ongoing while we're getting closer to releasing the app, in January 2017.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

Since we've just come out of beta and the app hasn't been launched, it's hard to measure sales or results. Because we do have a loyal following, when we were going through the rebrand, we sent out emails to customers, and the app was very well-received, especially on social media, but also through the emails we received directly.

CCG's principal is a partner in our company. When we started making posts on their site, the response was huge. The first thing that people comment on is the look and branding of the app.

What did you find most impressive about CCG?

CCG cares about my company and its success. With other vendors, we just set up retainer fees and oftentimes didn't get what we wanted. CCG took the time to understand my business and our customers; they worked with me in order to create the final project, instead of staying in a vacuum.

Are there any areas CCG could improve?

CCG is growing, and as this happens, keeping up with resources will be harder to do.

4.5
Overall Score Great customer service and planning, as well as a great final product.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    Many times, CCG has had to chase me down for meetings.
  • 5.0 Cost
    Value / within estimates
    We got our money's worth and CCG's pricing was great, compared to other agencies I contacted.
  • 5.0 Quality
    Service & deliverables
    CCG listened to my needs, which is not always the case with branding agencies. We were able to get the work done in 2 rounds, instead of 10.
  • 5.0 NPS
    Willing to refer
    I already have.