The Holistic Digtal Agency

Camp Creative is a digital marketing and branding agency that believes the right user experience, delivered the right way, at the right time, cultivates relevant and meaningful connections between brands and people.

We work hard to uncover the digital behavior of your customers to uncover insights that inform strategy, opportunities, and concepts that lead to better user experiences and growth. 

We design compelling visual stories and brand identities that open the mind to interaction and recalls emotion. Delight never goes out of style. 

We are laser focused on the important elements of attracting customers: discovery, strategy, and ideas. Nothing beats a good one.

For the last 20 years, we have worked with many of San Francisco's and Silicon Valley's most prominent and enduring companies, producing marketing strategy, creative content, inbound and other digital marketing services. 

 

 

 
$10,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
1999
Show all +
San Francisco, CA
headquarters
  • Camp Creative
    550 Bryant St.
    San Francisco, CA 94107
    United States
other locations
  • Camp Creative
    1005 Disk Drive Suite 105
    Bend , OR 97702
    United States

Portfolio

Key clients: 

ABB, Adobe, Bay Alarm, Bayer Healthcare, Cisco, FireEye, Fujitsu, Google, Intel, Nissan, Tetherow Resort, Title Nine, X2nSat, Yahoo, YouTube.

FireEye - When Art Imitates Cyber Security

We designed and produced this cleverly animated video that shares FireEye's ability to guard against advanced persistent threats. Much like an Art Museum does when secures valuable assets.

Bay Alarm Digital Marketing Services

Camp Creative was asked to overhaul Bay Alarm’s website with the goal of attracting new visitors with a mobile-friendly design and to improve performance with a better user experience.

Reviews

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Website Redesign, SEO, and Content Creation for Fire Alarm

"The way they balance creativity and data management is pretty impressive."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Sep. 2015 - Ongoing
Project summary: 

Camp Creative completely redesigned a website using WordPress and continue to generate engaging content for potential customers, which are both businesses and consumers. They also perform SEO services.

The Reviewer
 
501-1,000 Employees
 
Concord, California
Marketing Director, Bay Alarm Company
 
Verified
The Review
Feedback summary: 

Always bringing fresh ideas to the table, Camp Creative has boosted sales with an increased conversion rate through the website. They have also improved search ranking with their SEO efforts. Their communication has been stellar.

BACKGROUND

Introduce your business and what you do there.

I am the Director of Marketing at Bay Alarm Company, a security and fire alarm systems company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Camp Creative?

We needed a complete website redesign, with focus on SEO to drive sales. We had never worked with a web design agency before.

SOLUTION

What was the scope of their involvement?

The first phase of the project focused on getting things up and running with the completely redesigned WordPress website. The second phase has involved generating engaging content and bolstering our SEO across all of our client focuses. Specifically, we sell to both to businesses and direct to consumers, so the website needed to cover a lot of ground while still providing a good user experience allowing people to learn about us and our services. Camp Creative always came to the table with suggestions and we would strategize together on how to best reach different market segments. One feature they built out was a video library, where users can learn about our range of products and services. They also implemented HubSpot and Lucky Orange to make sure we were tracking visitors and measuring our marketing campaigns the right way.

What is the team composition?

My main points of contact were Jackie Richmond [SEO Strategist, Camp Creative] and Richard Camp [President & Executive Creative Director, Camp Creative], but I knew four or five people working on each project and there were several more working behind the scenes.

How did you come to work with Camp Creative?

Through a bid process. Camp came in with a great pitch and excellent references.

How much have you invested with them?

We spend around $200,000 each year.

What is the status of this engagement?

 

The project began mid-2015 and they continue working with us today.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Sales are up, which is really the ultimate measure and sign of success. We're increasing the conversion rate and the revenue generated by the site. The SEO ranking has generally improved, but since it fluctuates so much it is a process of constant improvement. The new website is more professional, easy to navigate, and focused on the right audiences.

How did Camp Creative perform from a project management standpoint?

They've performed great. Jackie and the team are quick to respond to any issues and always come to the table with great ideas. We email daily and have a weekly conference call to discuss major topics.

What did you find most impressive about them?

The way they balance creativity and data management is pretty impressive. It's rare to find a company with that balance.

Are there any areas they could improve?

Nothing I can think of.

Do you have any advice for potential customers?

Just do it - Camp Creative is great, they do a good job, and they take care of you.

5.0
Overall Score They've done a great job managing all of our digital assets.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Sometimes scheduling can be a pain, but I think that's the nature of the business.
  • 5.0 Cost
    Value / within estimates
    I think we get good value for what we're paying.
  • 5.0 Quality
    Service & deliverables
    The quality of their products is top-notch.
  • 5.0 NPS
    Willing to refer
    We've referred them to three or four different places now.

Website Redesign & SEO for Satellite Network Operator

“I was impressed by the speed of the development process.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May 2016 - Ongoing
Project summary: 

Building a new website from scratch in WordPress, Camp Creative delivered a professionally-designed site, adding customized web forms to every page. They also provided SEO services.

The Reviewer
 
51-200 Employees
 
Petaluma, California
Director of Sales & Marketing, Telecommunications Company
 
Verified
The Review
Feedback summary: 

Challenged with how to organize a website for this complex business, Camp Creative delivered a site that covers it all. The new and improved site is professional and appealing. Their keyword rankings increased, and more contacts reach out through the web forms.

BACKGROUND

Introduce your business and what you do there.

I am the director of sales and marketing for a B2B satellite network operator and services provider. We don’t provide any residential or commercial work, but collaborate with large-scale enterprises in the oil and gas industry, providing Internet of things (IoT) communication solutions, particularly in rural areas.

We also service areas like healthcare, acting less as a primary communication service, but more in terms of business continuity and disaster recovery. In the event of a hurricane or earthquake, we provide Internet services to hospitals and other businesses with critical applications through satellite connectivity.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Camp Creative?

We needed a complete overhaul of our marketing website. It was done a few years ago by some of the tech people on our team, and it had too much technical jargon. We wanted a more customer-facing approach. Aesthetically, we wanted to convey the image of a larger company. We do a lot of work internationally and have overarching coverage. We needed professional design services in order to take it to the next level.

SOLUTION

What was the scope of their involvement?

Camp Creative not only helped us design our website, but did much of the upfront research for AdWords key terms and SEO.

They went through an upfront mind-mapping process, figuring out who our user personas were — what types of people visited our website, from what industries, and what their buying process was. We considered how the site would be structured — by industry or service — and took a long time organizing content. From there, it was a matter of creating wireframes and looking at different designs. We handled content-gathering, and they took on development.

The previous website was made in Drupal, and the new one would be WordPress. Camp Creative did a good job of bringing me up to speed in terms of what I could do on the backend. I was given barebones pages and taught how to add and change content. Once the design and development heavy-lifting was done, it was a group effort to get all the content to where we wanted it. We use Google AdWords and had our tags transferred from the old site.

Camp Creative made sure to put web forms at the bottom of every page, customizing them based on the type of page, from consultation requests to general questions and contact pages. We were set up to be notified via email when anything came through, which made it a lot easier to measure how many inquiries we were getting through the website. They also put a spam-blocking feature in place, since we had been getting a lot of robot-type form submissions. The new feature made it easier to sift through those and see how many contacts from actual people we were getting.

What is the team composition?

Richard Camp [President, Camp Creative] was heavily involved in the beginning. Our project manager was Jackie Richmond, who handled everything from start to finish. We also had a content writer, and Mike Hatfield [Director of Technology, Camp Creative] was our main developer. After the wireframing was done, he worked on most of it. He was my main contact going forward for small features we wanted to add or questions about the backend and updates. Other people were involved from time to time for content writing and wireframing.

How did you come to work with Camp Creative?

They were pre-vetted before I was hired. Previously, marketing was done by a contracted person who researched the redesign and found Camp Creative. The agency was recommended to us. They had a conversation 6 months before I was hired. Camp Creative was already a viable option, so I started the process with them again.

They already had an understanding about us and seemed like the right fit. The upfront research they offered made them stand out. Many people won’t understand what we do when we say “point-of-sale connectivity for research solutions”. The fact that Camp Creative did a lot in terms of user-persona research, mapping things out, and looking at SEO and keywords beforehand made me feel like, for the time and financial investment, we would get more from them.

How much have you invested with them?

We spent around $70,000 for an 8-month project. We pay a nominal amount for the monthly hosting and upkeep.

What is the status of this engagement?

We started working with Camp Creative in April or May 2016. The website went live in mid-January 2017. They continue to host our website and have made some updates to the Drupal platform as needed. They recently added a feature to our homepage, a red alert across the screen for national disasters.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We noticed that numbers were up considerably, especially web form submissions.

Given the nature of our business, we have a long sales cycle. Oil and gas pipeline people reach out to us because their current contracts will be ending within the next year, and they need to start thinking about updating their technology or transitioning to a new satellite network operator. It’s a slow-moving process, but we have received some viable opportunities through the website, which we are pursuing. We are pleased with the results we’ve seen.

We have seen an increase in our keyword rankings, and the new site looks much better aesthetically than it did before. It conveys that we are a company capable of doing large-scale business.

We sell hardware as well as solutions, which made structuring the website trickier. We did it in multiple ways, including by industry (dividing solutions into resale or healthcare) and service type (IoT, machine to machine, voice networks, broadband data, network backups for business continuity, emergency response, mobile or rural internet, and consultation). Given the ambiguity of what we provide, we did a good job of covering our bases.

How did Camp Creative perform from a project management standpoint?

Jackie, their project manager, did a great job of helping. There were things that only I could do in terms of content. She did a good job of persisting without bugging me, making sure that we stayed on track.

She posted threads for different topics on Basecamp, and I received email notifications. We had check-in calls with Jackie and Mike at least every other week.

What did you find most impressive about them?

I was impressed by the speed of the development process. With Camp Creative, it was interactive. Mike gave me clear instructions on how I could edit and update content. I was able to see the site not long after they started it, and QA was seamless.

Are there any areas they could improve?

They got bogged down at the beginning of the process. Our business is unique, and we tailor ourselves to many different industries, each with different key players in the buying process and the sales cycle. Camp Creative kept trying to map out the different personas, from more technical to research people. Depending on the industry or company, it could be both, and they had a hard time making a one size fits all map, but they eventually realized that we had to do it from scratch and be the best we could. There wasn’t really an existing approach in place for us.

Do you have any advice for future clients of theirs?

Respect the team and be collaborative in the initial search phase, before design and development, since those inputs will be used later on. The more information that can be provided about a business and its sales cycle, the better off the client will be in the long run.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We had a crazy schedule, but they made it happen and were flexible with in-office visits.
  • 4.0 Cost
    Value / within estimates
    We are a complex business, which was hard to communicate.
  • 4.5 Quality
    Service & deliverables
    We’re happy with the website and the results from it, but there’s always room for improvement.
  • 5.0 NPS
    Willing to refer