What evidence can you share that demonstrates the impact of the engagement?
Our business is driven by our website and they’ve played a key role in our success. Before, when we had to rely on the development team to make every change, it would take a long time. A customer could change their shipping address before the shoes were shipped but, by the time the change was made, the shoes would be shipped and the shipping charges incurred. The delays cost us customers. Now I have flexibility and control over all of these things on our end. Additionally, we’re now able to work with many more third-party resellers. Before the process was cumbersome and painful. Now it’s seamless, which has allowed us to scale that part of our business. Overall, from an order management perspective, it’s been easier for us as well as for other vendors to manage things that were previously all manual. Our business efficiency has significantly improved since working with Bytes Technolab.
How did Bytes Technolab perform from a project management standpoint?
We usually communicate on a daily basis. Depending on what project we’re working on and what’s on the roadmap, it may be every two or three days instead. I speak to the business analyst or the project manager, who provide me with updates. If they have any concerns or questions, they raise them with me. When I’ve had to call then on a weekend, they’ve been responsive. They’ve managed to pull a team together to help me out. I’ve been happy with what they’ve done for me and continue to work with them.
What did you find most impressive about them?
I would say their work ethic. That's by far the most important skill that they have. They've been partners. They have the technical expertise—so they provide great suggestions and value—but they’re also able to work on challenging timelines. Sometimes I need them to move at a really fast pace and they're able to cope with that. For example, we had a collaboration with a TV show and I needed something done very quickly. They worked over the weekend and met the deadlines. The best thing about them is their ability to work with the timelines that I have and support us.
Are there any areas they could improve?
Not really. Whenever I find something that I think they could do a better job on, I suggest it to them. They're open to feedback and make changes relatively quickly. As of right now, I can’t think of anything that I would want them to change.
Do you have any advice for potential customers?
I think having a structure and process in place early on at the start of the project really helps. That's something we did when we started working together and it laid the foundation.
With the first project alone, Bytes Technolabs helped cement a consistent online presence, pushing the site to the first search page results for nearly 2,000 targeted key terms. Analytics also showed that users were engaging more with the site, leading to improved sales.