We Exist To Bring Life To Commerce

BVA is a commerce agency that incubates and grows the direct-to-consumer (DTC) brands that people love. With the largest and most versatile client roster in the industry, we’ve launched more brands on Shopify Plus than any other agency and currently manage a client portfolio that generates nearly one billion dollars annually in gross merchandise volume (GMV).

Through a customer-centric approach, we create measurable and executable commerce strategies that drive brand awareness, immersive customer experience, high conversions, profitability, and customer lifetime value. Having built and scaled brands like Rebecca Minkoff, Tommy John, Chubbies, Native (P&G), RedBull, and UNTUCKit, we leverage our unmatched expertise to forge the future of commerce for leading and emerging DTC brands.

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San Diego, CA
  • One America Plaza, Broadway 600 W #450
    San Diego, CA 92101
    United States


Key clients: 

Rebecca Minkoff, UNTUCKit, Chubbies, RedBull, UpWest, KYLIE Cosmetics, MVMT Watches, WD-40, Thrive Causemetics, Draper James, Native, Nobull.

RedBull’s New “Shop U.S.” Digital Storefront Image

RedBull’s New “Shop U.S.” Digital Storefront

BVA designed and launched RedBull’s “Shop U.S.” digital storefront on Shopify Plus. 


See our work 👉 https://www.redbullshopus.com/

An On-Brand Home Page Redesign Image

An On-Brand Home Page Redesign

BVA redesigned Black Rifle Coffee Company’s home page on Shopify Plus to more clearly communicate the brand, what it stands for, and create a more seamless path to conversion.


See our work 👉 https://www.blackriflecoffee.com/

A Commerce Presences With a Personality Image

A Commerce Presences With a Personality

BVA designed and developed the Chubbies Shopify Plus digital storefront, integrated a best-in-class technology stack that includes Yotpo, Dynamic Yield, and Klaviyo, and continues to partner with Chubbies today on a commerce strategy focused on bringing the endearing brand into the lives of a growing fanbase.

Check out our case study 👉

Winning Big With Subscriptions Image

Winning Big With Subscriptions

BVA worked with Native (P&G) to build and launch a best-in-class subscription program (via ReCharge) and custom dashboard, leading to a substantial increase in revenue and customer retention.

See our work 👉 https://www.nativecos.com/pages/subscriptions

Magento to Shopify Plus Migration Image

Magento to Shopify Plus Migration

In only four months, BVA migrated 26,000 SKUs from Magento to Shopify Plus for Rebecca Minkoff and implemented a comprehensive user interface (UI) refresh to prepare the brand for the upcoming holiday season.


Check out our case study 👉 https://bvacommerce.com/work/rebecca-minkoff

A Beauty Brand With a Bigger Purpose Image

A Beauty Brand With a Bigger Purpose

BVA designed and built Thrive Causemtic’s digital storefront leading to a substantial increase in revenue, average order value, and conversion rate.


See our work 👉 https://thrivecausemetics.com/


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E-Commerce Dev for Automotive Audio Solutions Company

“They won’t focus on the quality of their service if it’s in conflict with the profitability of the project.”

Willing to refer: 
The Project
$50,000 to $199,999
Feb. 2018 - Nov. 2019
Project summary: 

BVAccel was hired to deliver web development for the website of a vehicle audio solutions provider using Shopify Plus, including a product selection application.

The Reviewer
2-10 Employees
San Diego, California
Project Manager, Audio Solutions Company
The Review
Feedback summary: 

Despite being communicative and enthusiastic at the beginning of the project, BVAccel was unable to deliver even the most basic functionalities that their client had requested. When confronted about this, they requested more money and delivered some improvements to the broken product.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.


Introduce your business and what you do there.

I am a strategic project manager for a company that sells audio upgrades for various cars. We sell plug and play audio upgrades that people can order and install themselves, and I run our marketing operations through the website.


What challenge were you trying to address with BVAccel?

Our company first built the website on a custom platform many years ago, and a lot of different developers have worked on it over that time. The site had become very difficult to update because of the messy code and lack of structure that resulted from having so many different developers involved.

Because of the instability we were experiencing, we wanted to shift our platform to a more modern solution. The biggest challenge with that was re-implementing the system we had developed that allowed our users to input their specific make and model and view the options that would work with their particular vehicle.


What was the scope of their involvement?

We presented the project to their team and explained the functionality we needed and requested that it be built on a Shopify plus platform because of the requirements and budget we had. What we didn’t realize was that the solution they offered utilized the Shopify tagging function, and it wasn’t until 2–3 months in that they realized that wouldn’t work and they would have to build a custom app to deal with vehicle selection.

At first, they said that because they had quoted us incorrectly, they would build the app at no cost to us, but the project would take a few months longer, which we thought was great. Unfortunately, however, they ended up taking most of their resources off the project and leaving us with only one developer to work with.

After about a year, they delivered the project for QA, and the app was not at all what they had promised. It looked awful, and the vehicle selector didn’t even work. Our CEO got involved, and it was at that point that we found out they had been taken over by an investment firm and removed resources because our project was no longer profitable to them.

We ended up agreeing to pay more money and they started working on our project again, with a new project manager who we did actually like. After closer to two years, at that point, the project was delivered again but still with a lot of bugs and generally sloppy work from our perspective. We transitioned to a new company and are now much more satisfied with how things are going.

What is the team composition?

There was one project manager dedicated to the project at the beginning, who changed toward the end of the project to someone who was much better at communicating. We were as in touch with their vice president who was incredibly off-putting and refused to acknowledge that any of the difficulties were their fault. Toward the end of the project, we also worked more closely with their development resources

How did you come to work with BVAccel?

BVAccel had originally stood out to us because of their online presence and the fact that they were located in San Diego so we could go to their office as necessary during the project.

How much have you invested with them?

We were initially quoted at $40,000 and ended up spending around twice that amount.

What is the status of this engagement?

The whole process lasted about two years, from February 2018–November 2019.


What evidence can you share that demonstrates the impact of the engagement?

It became clear fairly quickly that what they wanted to do was draw us in with an easy IT project and then upsell us on marketing, which they tried to do multiple times. Our project turned out to be a little more difficult, and since we didn’t have any trust in the relationship, we never even looked at their marketing offers.

One time, the COO got on the phone with us and listened to our complaints, but nothing really came of that in the end. The app itself is still very unreliable and made essentially no progress from their early deliveries to the end of the project. Overall, the design was very sloppy in ways that made it completely unusable for us in the end.

How did BVAccel perform from a project management standpoint?

Their team was initially very responsive and did a lot to reassure us about the progress they were making. Then, when we reported issues to them in the eventual work, they were very eager to let us know they would resolve it, but we would eventually get something back that had all the same issues anyway.

Communication from them was usually unprofessional, from their VP blaming us for the difficulties but then admitting he hadn’t actually looked at the project himself, to the project manager telling us that their developer was on vacation but would try to work from there. They hit virtually no deadlines throughout the entire project,

Are there any areas they could improve?

With our new team, we truly have the feeling that our account manager knows our project and is actually involved. They are able to give us an honest, realistic perspective of the timelines that are possible. We got virtually none of this from BVAccel because rather than being focused on the development, they were worried about leveraging the marketing aspect of their business to make money.

Do you have any advice for potential customers?

Keep in mind that they are not just a development team but a marketing company as well and that they are beholden to shareholders, so they won’t focus on the quality of their service if it’s in conflict with the profitability of the project.

Overall Score
  • 2.0 Scheduling
  • 1.0 Cost
    Value / within estimates
  • 2.0 Quality
    Service & deliverables
  • 0.5 NPS
    Willing to refer