Breakthrough Digital LLC

BACKGROUND

Introduce your business and what you do there.

I am the franchise owner for LEI Home Enhancements of Arizona. We are a window and door sales company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Breakthrough Digital LLC?

We needed a chatbot for our website, Facebook, and Instagram.

SOLUTION

What was the scope of their involvement?

Breakthrough Digital set up AI-powered chatbots on websites, Facebook, and Instagram to help us achieve a faster response time and streamline our processes. The team started the project by demonstrating his process, flow, how he was going to implement the program, and its potential impact on our business. 

They then proceeded to build the chatbot for our Facebook, Instagram, and our website. It was a relatively simple process — we first sat down and created a map of initial conversations that we usually have with potential customers but not ready to set an appointment. We went through various scenarios and ended up with major key questions that are most commonly asked. Then, we created multiple flows from those questions and their potential answers. It allows customers to get answers to immediate, basic questions and set up an appointment. They can also choose to talk to a customer service representative. 

After we got the paths down, the Breakthrough Digital team built it on the backend and implemented it. We now keep in contact to do check-ins and maintenance.

What is the team composition?

I met Bradley (Founder & Owner) through a program for local small business owners. I wasn’t really searching for this service, but I decided to move forward with it when I started talking to the team. 

How did you come to work with Breakthrough Digital LLC?

I only worked with Bradley.

How much have you invested with them?

The total cost was about $2,000.

What is the status of this engagement?

We worked together from May–July 2020. The team continues to maintain the program.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The value we’ve gotten from it has been excellent. It’s been an incredible experience, and we’ve already gotten a few sales out of it. The project has already paid for it twice, and it was able to do that within the first three months. Customers are engaging with the chatbot, and I can look through conversations and jump in when I need to. Compared to when we had to handle these inquiries, our response time is much faster. It can answer basic questions, which might urge customers to avail of service. It freed up my mind of the anxiety that comes with maintaining a business page.

How did Breakthrough Digital LLC perform from a project management standpoint?

The communication was pretty good. Initially, we had regular phone conversations every week to ensure that everything was going the way it should. During the call, the team would also answer our questions and provide solutions for any issues. Overall, we had a good relationship, and they were able to gain my trust by being genuine people.

Currently, there isn’t a need to have frequent conversations. The program is pretty well taken care of independently, and Bradley gives me a call once every quarter. 

What did you find most impressive about them?

Breakthrough Digital is just a team of go-getters who are solution-oriented. They’re very straightforward and honest, and I believe transparency and integrity are necessary for a successful partnership. Bradley was a true genius and had exceptional talent. He over-delivered.

Are there any areas they could improve?

I don’t have a lot of criticism about them. They took all my advice at heart.

Do you have any advice for potential customers?

The team has my stamp of approval. They’re genuine and will fulfill their promises.